ALICE ROSE ENTERPRISES LIMITED

🏛️Establishedactive
12643639 · ltd · incorporated 2020-06-03
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
Upgrade to see
Turnover
year to Jun 2025
Net worth
book net assets
Opportunity
72/100
Strong
🔔
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What this business does
Primary activity: Administration of financial markets
Sector: Financial & insurance
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 72/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (65/100).

Data confidence

Overall: high (80/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
2 active PSC(s) of 3 total, 3 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
25 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
72/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
65
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities
£0£0£0£0£0£0Jun 2024Jun 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-06-302024-06-30
Average employees00

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
2
filings
  • 1 confirmation-statement
  • 1 accounts
Last 180 days
2
filings
  • 1 confirmation-statement
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (22 events)Click to expand
  1. 2026-03-27
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2025-07-28
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  3. 2025-07-28
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  4. 2025-06-25
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2025-03-27
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  6. 2025-03-26
    📄
    change-account-reference-date-company-previous-shortened
    accounts · AA01
  7. 2024-06-05
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  8. 2024-06-04
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  9. 2024-05-29
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  10. 2024-03-26
    📄
    change-account-reference-date-company-current-shortened
    accounts · AA01
  11. 2024-02-21
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  12. 2023-06-30
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  13. 2023-03-31
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  14. 2023-03-31
    📄
    change-account-reference-date-company-previous-shortened
    accounts · AA01
  15. 2022-03-05
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  16. 2022-01-11
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  17. 2021-03-29
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  18. 2021-03-25
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  19. 2020-06-03
    🏢
    Company incorporated
    As ALICE ROSE ENTERPRISES LIMITED
  20. 2020-06-03
    BROWN, Charlie appointed
    director
  21. 2020-06-03
    BROWN, Harry appointed
    director
  22. 2020-06-03
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

71/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
  • +No director turnover: Company is 6 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

36/100
Weak signal

Limited succession signal. Not a near-term off-market candidate.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr Charlie Brown
Individual · British · DOB 05/1993 · age 33
5075%
50–75%board control50-75% shares · 50-75% voting · board control · firm interest03/06/2020
Mr Harry Brown
Individual · British · DOB 11/1991 · age 35
5075%
50–75%board control50-75% shares · 50-75% voting · board control03/06/2020
1 historic (ceased) PSC
  • Mr Jack Daintonceased 24/03/2021· 25-50% shares

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2020-06-03
Jurisdictionengland-wales
Primary SIC66110 — Administration of financial markets

Registered office

Floor 2, Wework, 30 Churchill Place
Canary Wharf
London
E14 5RE
England

Filing status

Accounts
Next due: 2027-03-27
Last made up to: 2025-06-30
Confirmation statement
Next due: 2027-03-17
Last: 2026-03-03

Officers (2 active · 0 resigned)

BROWN, Charlie
director · ~33y · appointed 2020-06-03
View their other companies + combined net worth →
Active
BROWN, Harry
director · ~35y · appointed 2020-06-03
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (25 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-05-14
accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-03-27
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-07-28
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-07-28
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-06-25
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-03-27
change-account-reference-date-company-previous-shortened
accounts · AA01
2025-03-26
confirmation-statement-with-updates
confirmation-statement · CS01
2025-03-03
gazette-filings-brought-up-to-date
gazette · DISS40
2024-06-05
gazette-notice-compulsory
gazette · GAZ1
2024-06-04
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-05-29
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-05-29
change-account-reference-date-company-current-shortened
accounts · AA01
2024-03-26
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-02-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-06-30