BULLION RUM LIMITED
🏛️Establishedactive
12715868 · ltd · incorporated 2020-07-03
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Jul 2025
Net worth
£-32.0k
book net assets
Opportunity
77/100
Strong
What this business does
Primary activity: SIC 46342
Sector: Wholesale & retail
Investor take
Pass (distressed without resilience)Distressed active trading company — structural issues outweigh the discount.
Opportunity 77/100 (strong), bankability 75/100. Strong seller-intent signal (60/100, director aged 71). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: high (80/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
4 connected companies via shared directors
57
Filing history
27 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
77/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
65
Adequate — check latest filings for context.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredNegative net assets
Liabilities exceed assets by £32,003
Cash YoY
+69%
Year on year
Key financials
2 years extracted from filed iXBRL accountsCash
£2k
↑ 69% YoY
Net Worth
-£32k
↑ 27% YoY
Current Assets
£84k
↓ 42% YoY
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-07-31 | 2024-07-31 |
|---|---|---|
| Total assets | £-13.0k | £19.5k |
| Current assets | £84.3k | £145.6k |
| Cash | £2.5k | £1.5k |
| Debtors | £8.4k | £25.7k |
| Net assets | £-32.0k | £-44.1k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
1
filing
- • 1 confirmation-statement
Last 90 days
7
filings
- • 2 persons-with-significant-control
- • 2 officers
- • 1 confirmation-statement
Last 180 days
7
filings
- • 2 persons-with-significant-control
- • 2 officers
- • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (22 events)Click to expand
- 2026-06-05📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2026-06-05📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2026-06-05📄change-person-director-company-with-change-dateofficers · CH01
- 2026-06-05📄change-person-director-company-with-change-dateofficers · CH01
- 2026-06-05📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2026-04-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2025-04-22📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-04-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-04-28📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-07-12📄change-person-director-company-with-change-dateofficers · CH01
- 2022-07-12📄change-person-director-company-with-change-dateofficers · CH01
- 2022-07-12📄change-person-director-company-with-change-dateofficers · CH01
- 2022-03-02📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-09-02📄change-person-director-company-with-change-dateofficers · CH01
- 2021-09-02📄change-person-director-company-with-change-dateofficers · CH01
- 2021-09-02📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2021-07-19📄change-person-director-company-with-change-dateofficers · CH01
- 2021-07-19📄change-person-director-company-with-change-dateofficers · CH01
- 2021-07-19📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2020-07-03🏢Company incorporatedAs BULLION RUM LIMITED
- 2020-07-03➕POWELL-REED, Susan Irene appointeddirector
- 2020-07-03➕REED, Benjamin James appointeddirector
Owner dependency
78/100
High — earn-out structure requiredMaterial founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
FACTORS
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Founder age: Director aged approximately 71 — succession pressure is live.
- +No director turnover: Company is 6 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
66/100
Strong succession signalMultiple signals suggest succession is on the horizon. Candidate for proactive outreach.
SIGNALS
- primaryFounder aged 70+: Senior director is approximately 71 years old. Natural succession window is now.
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Ms Susan Irene Powell-Reed Individual · British · DOB 05/1955 · age 71 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 03/07/2020 |
Mr Benjamin James Reed Individual · British · DOB 04/1984 · age 42 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 03/07/2020 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
🔒Co-director network graph
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
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|---|---|---|---|---|---|---|---|
| A4Y LTD→ 15943931 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| ARNOLD'S PC SERVICES LTD→ 15333087 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| ASPHALTO LIMITED→ 10152669 · est 2016 · no financials extracted | — | — | — | — | 9y | — | — |
| BASSET HOUND BLADES CYF.→ 16192417 · est 2025 · no financials extracted | — | — | — | — | 1y | — | — |
| BLODWEN LIMITED→ 06838806 · est 2009 · no financials extracted | — | — | — | — | 17y | — | — |
| BPLW LIMITED→ 07837733 · est 2011 · no financials extracted | — | — | — | — | 14y | — | — |
| BROOKBOROUGH TRADING LIMITED→ 13939305 · est 2022 · no financials extracted | — | — | — | — | 4y | — | — |
| BUNNY HOLDINGS LTD→ 14114910 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
| BWLCHWERNEN FAWR LTD→ 16622037 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| BWYDYDD CONWY LTD→ 08967942 · est 2014 · no financials extracted | — | — | — | — | 12y | — | — |
| CACTUS & CO UK LIMITED→ 10926106 · est 2017 · no financials extracted | — | — | — | — | 8y | — | — |
| CADWYN LIMITED→ 01114776 · est 1973 · no financials extracted | — | — | — | — | 52y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2020-07-03
Jurisdictionengland-wales
Primary SIC46342 — SIC 46342
Registered office
C/O Bevan Buckland Ltd Ground Floor
Cardigan House
Swansea
SA7 9LA
Wales
Filing status
Accounts
Next due: 2027-04-30
Last made up to: 2025-07-31
Confirmation statement
Next due: 2027-07-16
Last: 2026-07-02
Officers (2 active · 0 resigned)
POWELL-REED, Susan Irene→
Activedirector · ~71y · appointed 2020-07-03
View their other companies + combined net worth →
REED, Benjamin James→
Activedirector · ~42y · appointed 2020-07-03
View their other companies + combined net worth →
Click a director name to see their full track record across all companies.
Recent filings (27 total)
confirmation-statement-with-updates
confirmation-statement · CS01
2026-07-06
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2026-06-05
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2026-06-05
change-person-director-company-with-change-date
officers · CH01
2026-06-05
change-person-director-company-with-change-date
officers · CH01
2026-06-05
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2026-06-05
accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-04-30
confirmation-statement-with-updates
confirmation-statement · CS01
2025-08-11
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-04-22
confirmation-statement-with-updates
confirmation-statement · CS01
2024-07-04
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-04-30
confirmation-statement-with-updates
confirmation-statement · CS01
2023-07-03
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-04-28
change-person-director-company-with-change-date
officers · CH01
2022-07-12
change-person-director-company-with-change-date
officers · CH01
2022-07-12