25 PRIMROSE ROAD (FREEHOLD) LIMITED

🏛️Establishedactive
13018855 · ltd · incorporated 2020-11-15
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
Why now
Window steady · medium confidence
Mixed signals — 1 changes over 30 days, no clear direction yet.
  • · Filings: 15 → 16
What changed my view
Last 30 days

Picture improved over the last 30 days — 1 positive signal vs 0 negative.

  • Filings: 1516
Last 90 days

No snapshot from 90 days ago — start tracking from today.

Last 180 days

No snapshot from 180 days ago — start tracking from today.

🔒Estimated value
Upgrade to see
Turnover
year to Nov 2025
Net worth
£550.0k
book net assets
Opportunity
77/100
Strong
🔔
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What this business does
Primary activity: Residents property management
Sector: Activities of households
Investor take
Pursue
Asset-holding vehicle with a 75-year-old founder — textbook succession opportunity.

Opportunity 77/100 (strong), bankability 75/100. Strong seller-intent signal (60/100, director aged 75). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: high (84/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
3 years of iXBRL accounts extracted + narrative notes parsed
95
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (2 active, 3 linked, 3 with DOB)
90
Ownership & PSC
2 active PSC(s) of 3 total, 3 with control declared
90
Director network
Network not yet resolved
30
Filing history
16 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
🔒Estimated company valuation

Sector-multiple EBITDA, turnover, and NAV-proxy valuation range with confidence tier — derived from extracted iXBRL financials.

Available from the Pro tier upwards.

See pricing →
Opportunity Score
77/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
65
Adequate — check latest filings for context.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £550,000

Key financials

3 years extracted from filed iXBRL accounts
Cash
Net Worth
£550k
Current Assets
Current Liabilities
£0£110k£220k£330k£440k£550kNov 2023Nov 2024Nov 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-11-112024-11-112023-11-11
Total assets£550.0k
Net assets£550.0k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
1
filing
  • 1 accounts
Last 90 days
1
filing
  • 1 accounts
Last 180 days
1
filing
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (16 events)Click to expand
  1. 2026-07-09
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  2. 2025-04-01
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  3. 2024-01-30
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  4. 2023-07-24
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  5. 2022-01-19
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  6. 2021-08-20
    COLLYNS, Saul Charles Ruskin appointed
    director
  7. 2021-08-20
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  8. 2021-08-20
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  9. 2021-08-19
    BARNELL, Louise Marian resigned
    director
  10. 2021-08-19
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  11. 2021-08-19
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  12. 2020-11-16
    📄
    change-account-reference-date-company-current-shortened
    accounts · AA01
  13. 2020-11-15
    🏢
    Company incorporated
    As 25 PRIMROSE ROAD (FREEHOLD) LIMITED
  14. 2020-11-15
    PEMBRIDGE, John appointed
    director
  15. 2020-11-15
    BARNELL, Louise Marian appointed
    director
  16. 2020-11-15
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

73/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Founder age: Director aged approximately 75 — succession pressure is live.

Succession & seller-readiness

66/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primaryFounder aged 70+: Senior director is approximately 75 years old. Natural succession window is now.
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr Saul Charles Ruskin Collyns
Individual · British · DOB 04/1991 · age 35
2550%
25-50% shares20/08/2021
Mr John Pembridge
Individual · British · DOB 06/1951 · age 75
2550%
25–50%25-50% shares · 25-50% voting15/11/2020
1 historic (ceased) PSC
  • Ms Louise Marian Barnellceased 19/08/2021· 25-50% shares · 25-50% voting

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2020-11-15
Jurisdictionengland-wales
Primary SIC98000 — Residents property management

Registered office

25 Primrose Road
London
E10 5EE
United Kingdom

Filing status

Accounts
Next due: 2027-08-11
Last made up to: 2025-11-11
Confirmation statement
Next due: 2026-11-23
Last: 2025-11-09

Officers (2 active · 1 resigned)

COLLYNS, Saul Charles Ruskin
director · ~35y · appointed 2021-08-20
View their other companies + combined net worth →
Active
PEMBRIDGE, John
director · ~75y · appointed 2020-11-15
View their other companies + combined net worth →
Active
BARNELL, Louise Marian
director · ~41y · appointed 2020-11-15 · resigned 2021-08-19
Resigned

Click a director name to see their full track record across all companies.

Recent filings (16 total)

accounts-with-accounts-type-micro-entity
accounts · AA
2026-07-09
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-11-09
accounts-with-accounts-type-dormant
accounts · AA
2025-04-01
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-11-27
accounts-with-accounts-type-dormant
accounts · AA
2024-01-30
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-11-27
accounts-with-accounts-type-dormant
accounts · AA
2023-07-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-11-14
accounts-with-accounts-type-micro-entity
accounts · AA
2022-01-19
confirmation-statement-with-updates
confirmation-statement · CS01
2021-11-26
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2021-08-20
appoint-person-director-company-with-name-date
officers · AP01
2021-08-20
termination-director-company-with-name-termination-date
officers · TM01
2021-08-19
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2021-08-19
change-account-reference-date-company-current-shortened
accounts · AA01
2020-11-16