AC GLOBAL BRANDING LIMITED

💤Zombieactive
13044669 · ltd · incorporated 2020-11-26
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Sept 2024
Net worth
£-199.1k
book net assets
Opportunity
72/100
Strong
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What this business does
Primary activity: SIC 46160
Sector: Wholesale & retail
ALSO REGISTERED FOR
  • 47650SIC 47650
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 72/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: distressed disposal / insolvency (65/100).

Data confidence

Overall: medium (71/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (1 active, 4 linked, 3 with DOB)
85
Ownership & PSC
1 active PSC(s) of 3 total, 3 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
29 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
72/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
65
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Negative net assets
Liabilities exceed assets by £199,065

Key financials

1 year extracted from filed iXBRL accounts
Cash
£212k
Net Worth
-£199k
Current Assets
£610k
Current Liabilities

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2024-09-30
Total assets£418.2k
Current assets£609.8k
Cash£212.1k
Debtors£106.5k
Net assets£-199.1k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (26 events)Click to expand
  1. 2025-09-29
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  2. 2025-06-30
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2025-01-30
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  4. 2025-01-30
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  5. 2025-01-22
    SHI, Zhengqiang appointed
    director
  6. 2025-01-22
    LEI, Ming resigned
    director
  7. 2025-01-15
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  8. 2025-01-15
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  9. 2024-12-06
    📄
    change-account-reference-date-company-previous-shortened
    accounts · AA01
  10. 2024-11-29
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  11. 2024-05-28
    ✏️
    certificate-change-of-name-company
    change-of-name · CERTNM
  12. 2023-11-01
    ✏️
    certificate-change-of-name-company
    change-of-name · CERTNM
  13. 2023-07-21
    📄
    termination-secretary-company-with-name-termination-date
    officers · TM02
  14. 2023-07-14
    JOY ENTERPRISE SECRETARY SERVICES (UK) LIMITED resigned
    corporate-secretary
  15. 2023-06-15
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  16. 2023-06-15
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  17. 2023-06-14
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  18. 2023-06-14
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  19. 2023-06-13
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  20. 2023-06-09
    LEI, Ming appointed
    director
  21. 2023-06-09
    SHANGGUAN, Guo resigned
    director
  22. 2023-05-11
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  23. 2022-04-28
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  24. 2020-11-26
    🏢
    Company incorporated
    As AC GLOBAL BRANDING LIMITED
  25. 2020-11-26
    JOY ENTERPRISE SECRETARY SERVICES (UK) LIMITED appointed
    corporate-secretary
  26. 2020-11-26
    SHANGGUAN, Guo appointed
    director

Owner dependency

75/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Zhengqiang Shi
Individual · Chinese · DOB 02/1983 · age 43
75100%
75–100%75-100% shares · 75-100% voting15/01/2025
2 historic (ceased) PSCs
  • Ms Ming Leiceased 15/01/2025· 75-100% shares · 75-100% voting
  • Mr Guo Shangguanceased 15/06/2023· 75-100% shares · 75-100% voting

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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01413462 · est 1979 · no financials extracted
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11563462 · est 2018 · no financials extracted
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ACUMENDIA LIMITED
07970764 · est 2012 · no financials extracted
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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2020-11-26
Jurisdictionengland-wales
Primary SIC46160 — SIC 46160

Registered office

1st Floor Colet Court
100 Hammersmith Road
London
W6 7JP
England

Filing status

Accounts
Next due: 2026-06-30
Last made up to: 2024-09-30
Confirmation statement
Next due: 2027-03-10
Last: 2026-02-24

Officers (1 active · 3 resigned)

SHI, Zhengqiang
director · ~43y · appointed 2025-01-22
View their other companies + combined net worth →
Active
JOY ENTERPRISE SECRETARY SERVICES (UK) LIMITED
corporate-secretary · appointed 2020-11-26 · resigned 2023-07-14
Resigned
LEI, Ming
director · ~41y · appointed 2023-06-09 · resigned 2025-01-22
Resigned
SHANGGUAN, Guo
director · ~44y · appointed 2020-11-26 · resigned 2023-06-09
Resigned

Click a director name to see their full track record across all companies.

Recent filings (29 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-03-02
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-09-29
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-06-30
confirmation-statement-with-updates
confirmation-statement · CS01
2025-02-24
termination-director-company-with-name-termination-date
officers · TM01
2025-01-30
appoint-person-director-company-with-name-date
officers · AP01
2025-01-30
confirmation-statement-with-updates
confirmation-statement · CS01
2025-01-15
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-01-15
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-01-15
change-account-reference-date-company-previous-shortened
accounts · AA01
2024-12-06
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-11-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-06-19
certificate-change-of-name-company
change-of-name · CERTNM
2024-05-28
certificate-change-of-name-company
change-of-name · CERTNM
2023-11-01
termination-secretary-company-with-name-termination-date
officers · TM02
2023-07-21