BABY BOY PROMOTIONS LIMITED

💤Zombieactive
13249378 · ltd · incorporated 2021-03-08
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Mar 2025
Net worth
book net assets
Opportunity
63/100
Worth a look
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What this business does
Primary activity: Sports and recreation education
Sector: Education
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 63/100 (worth a look), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Resolve: Confirmation statement overdue. Annual confirmation statement not filed on time. Required statutory filing — overdue is a strong discipline signal. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: high (80/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
11 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
63/100Worth a look
PassWatchWorth a lookStrongExceptional 

Mixed signal. Worth opening the full target workup before deciding to pursue.

Business quality
55
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
67
Some moderate concerns — review flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities
£0£0£0£0£0£0Mar 2024Mar 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-03-312024-03-31

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (9 events)Click to expand
  1. 2026-01-10
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  2. 2025-01-03
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  3. 2024-03-23
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  4. 2024-03-20
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  5. 2024-03-12
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  6. 2023-01-03
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  7. 2021-03-08
    🏢
    Company incorporated
    As BABY BOY PROMOTIONS LIMITED
  8. 2021-03-08
    LEBBIE, Andrew Stk appointed
    director
  9. 2021-03-08
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +No director turnover: Company is 5 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 high ·
Confirmation statement overdue
high

Annual confirmation statement not filed on time. Required statutory filing — overdue is a strong discipline signal.

Evidence: Next due: 2026-03-21

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Andrew Stk Lebbie
Individual · Sierra Leonean · DOB 05/1976 · age 50
75100%
75–100%board control75-100% shares · 75-100% voting · board control08/03/2021

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2021-03-08
Jurisdictionengland-wales
Primary SIC85510 — Sports and recreation education

Registered office

3 Jefferson Walk
London
SE18 4DL
England

Filing status

Accounts
Next due: 2026-12-31
Last made up to: 2025-03-31
Confirmation statement
Next due: 2026-03-21OVERDUE
Last: 2025-03-07

Officers (1 active · 0 resigned)

LEBBIE, Andrew Stk
director · ~50y · appointed 2021-03-08
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (11 total)

accounts-with-accounts-type-dormant
accounts · AA
2026-01-10
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-04-04
accounts-with-accounts-type-dormant
accounts · AA
2025-01-03
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-04-12
gazette-filings-brought-up-to-date
gazette · DISS40
2024-03-23
accounts-with-accounts-type-dormant
accounts · AA
2024-03-20
gazette-notice-compulsory
gazette · GAZ1
2024-03-12
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-03-28
accounts-with-accounts-type-dormant
accounts · AA
2023-01-03
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-03-21
incorporation-company
incorporation · NEWINC
2021-03-08