ASM PETS LTD

🏛️Establishedactive
13361122 · ltd · incorporated 2021-04-27
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Apr 2025
Net worth
—
book net assets
Opportunity
70/100
Strong
🔔
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What this business does
Primary activity: Retail sale via mail order houses or via Internet
Sector: Wholesale & retail
ALSO REGISTERED FOR
  • 70229Management consultancy activities other than financial management
  • 82990Other business support service activities n.e.c.
  • 96090Other service activities n.e.c.
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 70/100 (strong), bankability 75/100. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (63/100).

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 4 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (3 active, 3 linked, 2 with DOB)
83
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
16 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
70/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
65
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
82
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
£0£0£0£0£0£0Apr 2024Apr 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-04-302024-04-30
Average employees00

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
3
filings
  • • 1 officers
  • • 1 confirmation-statement
  • • 1 address
Last 180 days
3
filings
  • • 1 officers
  • • 1 confirmation-statement
  • • 1 address
Counts from Companies House filing history.
Corporate timeline (15 events)Click to expand
  1. 2026-05-27
    ➕
    NICOLAE, Catalin Alexandru appointed
    secretary
  2. 2026-05-27
    📄
    appoint-person-secretary-company-with-name-date
    officers · AP03
  3. 2026-04-19
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  4. 2025-11-11
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  5. 2024-08-12
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  6. 2024-07-09
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  7. 2023-09-07
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  8. 2023-08-14
    📄
    change-person-director-company-with-change-date
    officers · CH01
  9. 2023-08-14
    📄
    change-person-director-company-with-change-date
    officers · CH01
  10. 2023-03-07
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  11. 2022-11-08
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  12. 2021-04-27
    🏢
    Company incorporated
    As ASM PETS LTD
  13. 2021-04-27
    ➕
    NICOLAE, Andreea, Ms. appointed
    director
  14. 2021-04-27
    ➕
    VODA, Sanda Maria, Ms. appointed
    director
  15. 2021-04-27
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

58/100
Moderate — manageable with handover

Some founder dependency, but not acute. A structured handover period should cover most risk.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.

Succession & seller-readiness

36/100
Weak signal

Limited succession signal. Not a near-term off-market candidate.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.

Red flags

1 low
Multiple registered office changes
low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Ms. Sanda Maria Voda
Individual · Romanian · DOB 08/1983 · age 43
25–50%
25–50%board control25-50% shares · 25-50% voting · board control27/04/2021
Ms. Andreea Nicolae
Individual · Romanian · DOB 08/1987 · age 39
25–50%
25–50%board control25-50% shares · 25-50% voting · board control27/04/2021

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2021-04-27
Jurisdictionengland-wales
Primary SIC47910 — Retail sale via mail order houses or via Internet

Registered office

98 Great Ashby Way
Stevenage
SG1 6DT
England

Filing status

Accounts
Next due: 2027-01-31
Last made up to: 2025-04-30
Confirmation statement
Next due: 2027-05-10
Last: 2026-04-26

Officers (3 active · 0 resigned)

NICOLAE, Catalin Alexandru→
secretary · appointed 2026-05-27
View their other companies + combined net worth →
Active
NICOLAE, Andreea, Ms.→
director · ~39y · appointed 2021-04-27
View their other companies + combined net worth →
Active
VODA, Sanda Maria, Ms.→
director · ~43y · appointed 2021-04-27
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (16 total)

appoint-person-secretary-company-with-name-date
officers · AP03
2026-05-27
confirmation-statement-with-updates
confirmation-statement · CS01
2026-05-01
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2026-04-19
accounts-with-accounts-type-micro-entity
accounts · AA
2025-11-11
confirmation-statement-with-updates
confirmation-statement · CS01
2025-04-26
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-08-12
accounts-with-accounts-type-micro-entity
accounts · AA
2024-07-09
confirmation-statement-with-updates
confirmation-statement · CS01
2024-04-26
accounts-with-accounts-type-micro-entity
accounts · AA
2023-09-07
change-person-director-company-with-change-date
officers · CH01
2023-08-14
change-person-director-company-with-change-date
officers · CH01
2023-08-14
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-04-27
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2023-03-07
accounts-with-accounts-type-micro-entity
accounts · AA
2022-11-08
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-04-26