174 PPE LTD

💤Zombieactive
13639110 · ltd · incorporated 2021-09-23
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Sept 2024
Net worth
£-35.9k
book net assets
Opportunity
71/100
Strong
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What this business does
Primary activity: Retail sale via mail order houses or via Internet
Sector: Wholesale & retail
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 71/100 (strong), bankability 70/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: distressed disposal / insolvency (65/100).

Data confidence

Overall: high (81/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
5 connected companies via shared directors
60
Filing history
13 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
71/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 102
Negative net assets
Liabilities exceed assets by £35,920
Cash YoY
+140%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£10k
↑ 140% YoY
Net Worth
-£36k
↓ 56% YoY
Current Assets
£22k
↑ 97% YoY
Current Liabilities
-£36k-£24k-£13k-£1k£10k£22kSept 2023Sept 2024

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2024-09-302023-09-30
Total assets£-35.9k£-23.0k
Current assets£21.9k£11.1k
Cash£9.8k£4.1k
Debtors£12.1k£7.0k
Net assets£-35.9k£-23.0k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (11 events)Click to expand
  1. 2025-06-30
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2024-12-21
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  3. 2024-12-10
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  4. 2024-06-28
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2023-06-21
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  6. 2022-12-14
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  7. 2022-12-13
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  8. 2022-06-21
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  9. 2021-09-23
    🏢
    Company incorporated
    As 174 PPE LTD
  10. 2021-09-23
    SNOOKS, Mark Ashley appointed
    director
  11. 2021-09-23
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

75/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Mark Ashley Snooks
Individual · British · DOB 04/1983 · age 43
75100%
75–100%board control75-100% shares · 75-100% voting · board control23/09/2021

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2021-09-23
Jurisdictionengland-wales
Primary SIC47910 — Retail sale via mail order houses or via Internet

Registered office

Suite G 119 Dartford Road
Dartford
Kent
DA1 3EN
England

Filing status

Accounts
Next due: 2026-06-30
Last made up to: 2024-09-30
Confirmation statement
Next due: 2026-10-06
Last: 2025-09-22

Officers (1 active · 0 resigned)

SNOOKS, Mark Ashley
director · ~43y · appointed 2021-09-23
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (13 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-09-30
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-06-30
gazette-filings-brought-up-to-date
gazette · DISS40
2024-12-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-12-20
gazette-notice-compulsory
gazette · GAZ1
2024-12-10
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-06-28
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-10-12
accounts-with-accounts-type-micro-entity
accounts · AA
2023-06-21
gazette-filings-brought-up-to-date
gazette · DISS40
2022-12-14
gazette-notice-compulsory
gazette · GAZ1
2022-12-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-12-08
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2022-06-21
incorporation-company
incorporation · NEWINC
2021-09-23