AMBER UNDERFLOOR LIMITED
🌿Early-stageactive
13782863 · ltd · incorporated 2021-12-06
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Dec 2024
Net worth
—
book net assets
Opportunity
70/100
Strong
What this business does
Primary activity: SIC 46740
Sector: Wholesale & retail
Investor take
PursueStrong opportunity: active trading company with strong profile and acceptable with review structure.
Opportunity 70/100 (strong), bankability 70/100. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: high (81/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (2 active, 3 linked, 3 with DOB)
90
Ownership & PSC
2 active PSC(s) of 4 total, 4 with control declared
90
Director network
7 connected companies via shared directors
66
Filing history
20 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
70/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-12-31 | 2023-12-31 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
2
filings
- • 2 persons-with-significant-control
Counts from Companies House filing history.
Corporate timeline (21 events)Click to expand
- 2026-01-26📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2026-01-26📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2025-08-06📄accounts-with-accounts-type-dormantaccounts · AA
- 2024-09-27📄accounts-with-accounts-type-dormantaccounts · AA
- 2023-09-19📄accounts-with-accounts-type-dormantaccounts · AA
- 2022-02-03📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2022-02-03📄change-person-director-company-with-change-dateofficers · CH01
- 2021-12-22📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2021-12-22📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2021-12-22📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2021-12-21➕ALECOCK, Christopher appointeddirector
- 2021-12-21➕ROONEY, Steven John appointeddirector
- 2021-12-21➖WALMSLEY, Neil Roderick resigneddirector
- 2021-12-21📄capital-allotment-sharescapital · SH01
- 2021-12-21📄termination-director-company-with-name-termination-dateofficers · TM01
- 2021-12-21📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2021-12-21📄appoint-person-director-company-with-name-dateofficers · AP01
- 2021-12-21📄appoint-person-director-company-with-name-dateofficers · AP01
- 2021-12-06🏢Company incorporatedAs AMBER UNDERFLOOR LIMITED
- 2021-12-06➕WALMSLEY, Neil Roderick appointeddirector
- 2021-12-06📄incorporation-companyincorporation · NEWINC
Owner dependency
58/100
Moderate — manageable with handoverSome founder dependency, but not acute. A structured handover period should cover most risk.
FACTORS
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
Succession & seller-readiness
36/100
Weak signalLimited succession signal. Not a near-term off-market candidate.
SIGNALS
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Steven John Rooney Individual · British · DOB 06/1975 · age 51 | 25–50% | — | 25-50% shares | 26/01/2026 |
Mr Christopher Martin Alecock Individual · British · DOB 03/1978 · age 48 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 21/12/2021 |
2 historic (ceased) PSCs
- Mr Steven Rooneyceased 26/01/2026· 25-50% shares · 25-50% voting · board control
- Bury Company Services Limitedceased 21/12/2021· 75-100% shares · 75-100% voting · board control
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
🔒Co-director network graph
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Wholesale & distribution · IP postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| 238 LTD→ 11426532 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
| A&M EXPORTS AND IMPORTS LTD→ 15292026 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| AJM CELLAR SERVICE LIMITED→ 17114998 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| AKDIN TRADING LTD→ 16708819 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ALMADINA MODERN INTERNATIONAL LTD→ 16834600 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ALUMINIUM ADDED SERVICES LTD→ 16260408 · est 2025 · no financials extracted | — | — | — | — | 1y | — | — |
| ALVORA INTERNATIONAL LTD→ 16726369 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| AMBERWORTH LTD→ 17096986 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| AMBOSELI TRADERS LIMITED→ 16206343 · est 2025 · no financials extracted | — | — | — | — | 1y | — | — |
| AMENYS LIMITED→ 12327179 · est 2019 · no financials extracted | — | — | — | — | 6y | — | — |
| AMIRAH INTERNATIONAL TRADING LTD→ 16915577 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| AMTRO LIMITED→ 15439321 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2021-12-06
Jurisdictionengland-wales
Primary SIC46740 — SIC 46740
Registered office
Unit 4 Brickfields Business Park
Woolpit
Bury St Edmunds
Suffolk
IP30 9QS
England
Filing status
Accounts
Next due: 2026-09-30
Last made up to: 2024-12-31
Confirmation statement
Next due: 2026-12-19
Last: 2025-12-05
Officers (2 active · 1 resigned)
ALECOCK, Christopher→
Activedirector · ~48y · appointed 2021-12-21
View their other companies + combined net worth →
ROONEY, Steven John→
Activedirector · ~51y · appointed 2021-12-21
View their other companies + combined net worth →
WALMSLEY, Neil Roderick→
Resigneddirector · ~60y · appointed 2021-12-06 · resigned 2021-12-21
Click a director name to see their full track record across all companies.
Recent filings (20 total)
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2026-01-26
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2026-01-26
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-12-20
accounts-with-accounts-type-dormant
accounts · AA
2025-08-06
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-12-20
accounts-with-accounts-type-dormant
accounts · AA
2024-09-27
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-01-25
accounts-with-accounts-type-dormant
accounts · AA
2023-09-19
confirmation-statement-with-updates
confirmation-statement · CS01
2023-01-09
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2022-02-03
change-person-director-company-with-change-date
officers · CH01
2022-02-03
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2021-12-22
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2021-12-22
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2021-12-22
capital-allotment-shares
capital · SH01
2021-12-21