189 WHITEHALL ROAD LTD

💤Zombieactive
14243581 · ltd · incorporated 2022-07-19
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Oct 2024
Net worth
book net assets
Opportunity
76/100
Strong
🔔
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What this business does
Primary activity: Other business support service activities n.e.c.
Sector: Administrative & support services
Investor take
Pursue
Strong opportunity: active trading company with strong profile and acceptable with review structure.

Opportunity 76/100 (strong), bankability 70/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).

🏦

Refinance opportunity

2 live charges · 2 lenders · oldest 3.5y

20/100
under pressure

Refinance would be pressure-driven, not opportunity-driven. Expect tighter margins and covenant scrutiny.

  • · Charge age ~3.5 years — mid-life; refi window approaching.
  • · Two lenders — manageable, but coordination required.
  • · Distress signals active — lender appetite narrows.

Data confidence

Overall: high (83/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
2 charges (2/2 with lender, 2/2 with type)
90
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
10 connected companies via shared directors
75
Filing history
11 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
76/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
100
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities
£0£0£0£0£0£0Oct 2023Oct 2024

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2024-10-312023-10-31
Average employees100100

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

3 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (12 events)Click to expand
  1. 2025-07-16
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2024-08-01
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  3. 2024-08-01
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  4. 2024-07-30
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2023-07-25
    📄
    mortgage-create-with-deed-with-charge-number-charge-creation-date
    mortgage · MR01
  6. 2023-07-14
    🔒
    Charge registered #2
    Lender: Paragon Bank PLC
  7. 2023-04-24
    📄
    change-account-reference-date-company-current-extended
    accounts · AA01
  8. 2022-10-17
    📄
    mortgage-create-with-deed-with-charge-number-charge-creation-date
    mortgage · MR01
  9. 2022-10-14
    🔒
    Charge registered #1
    Lender: Lendinvest Security Trustees Limited
  10. 2022-07-19
    🏢
    Company incorporated
    As 189 WHITEHALL ROAD LTD
  11. 2022-07-19
    CITROEN, Dean Nicholas appointed
    director
  12. 2022-07-19
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

83/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Senior director age: Director aged approximately 59 — approaching natural succession window.

Succession & seller-readiness

55/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 59. Early succession window.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Group structure

The Citroen Group Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
The Citroen Group Limited
Corporate parent · holds 75-100% shares · board control
ultimate parent
189 WHITEHALL ROAD LTD
This company · 14243581

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
The Citroen Group Limited
Corporate entity
75100%
75–100%board control75-100% shares · 75-100% voting · board control30/07/2024
1 historic (ceased) PSC
  • Mr Dean Nicholas Citroenceased 30/07/2024· 75-100% shares · 75-100% voting · board control

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2022-07-19
Jurisdictionengland-wales
Primary SIC82990 — Other business support service activities n.e.c.

Registered office

Lynton House
7-12 Tavistock Square
London
WC1H 9BQ
United Kingdom

Filing status

Accounts
Next due: 2026-07-31
Last made up to: 2024-10-31
Confirmation statement
Next due: 2026-08-01
Last: 2025-07-18

Officers (1 active · 0 resigned)

CITROEN, Dean Nicholas
director · ~59y · appointed 2022-07-19
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Mortgages & charges

2
Total charges
2
Outstanding
2
Active lenders
Status:Lender:2 of 2 shown
TypeProperties
outstanding
Paragon
Paragon Bank PLC
A registered charge1 property14/07/2023
outstanding
LendInvest
Lendinvest Security Trustees Limited
A registered charge1 property14/10/2022
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (11 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2025-08-01
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-07-16
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-08-05
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC02
2024-08-01
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2024-08-01
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-07-30
mortgage-create-with-deed-with-charge-number-charge-creation-date
mortgage · MR01
2023-07-25
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-07-19
change-account-reference-date-company-current-extended
accounts · AA01
2023-04-24
mortgage-create-with-deed-with-charge-number-charge-creation-date
mortgage · MR01
2022-10-17
incorporation-company
incorporation · NEWINC
2022-07-19