012 AGENCY LTD

🌿Early-stageactive
15318856 · ltd · incorporated 2023-11-30
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
🔒Estimated value
Upgrade to see
Turnover
year to Nov 2024
Net worth
£3.0k
book net assets
Opportunity
70/100
Strong
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What this business does
Primary activity: Video production activities
Sector: Information & communication
ALSO REGISTERED FOR
  • 90030Artistic creation
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and acceptable with review structure.

Opportunity 70/100 (strong), bankability 70/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: strategic trade sale (65/100).

Data confidence

Overall: medium (72/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (1 active, 2 linked, 2 with DOB)
90
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
15 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
70/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £3,025

Key financials

1 year extracted from filed iXBRL accounts
Cash
Net Worth
£3k
Current Assets
£3k
Current Liabilities

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2024-11-30
Total assets£3.0k
Current assets£3.0k
Net assets£3.0k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
2
filings
  • 1 confirmation-statement
  • 1 gazette
Last 90 days
3
filings
  • 2 gazette
  • 1 confirmation-statement
Last 180 days
10
filings
  • 3 gazette
  • 2 persons-with-significant-control
  • 2 officers
Counts from Companies House filing history.
Corporate timeline (17 events)Click to expand
  1. 2026-04-07
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  2. 2026-03-10
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  3. 2026-01-08
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  4. 2026-01-08
    📄
    change-person-director-company-with-change-date
    officers · CH01
  5. 2026-01-08
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  6. 2025-12-13
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  7. 2025-12-10
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  8. 2025-12-08
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  9. 2025-12-02
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  10. 2025-11-19
    THOMSEN, Roald Duncan resigned
    director
  11. 2025-10-28
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  12. 2025-02-19
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  13. 2025-02-18
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  14. 2023-11-30
    🏢
    Company incorporated
    As 012 AGENCY LTD
  15. 2023-11-30
    RILEY, Hugo appointed
    director
  16. 2023-11-30
    THOMSEN, Roald Duncan appointed
    director
  17. 2023-11-30
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Young company: Only 2.4 years old — management layer unlikely to be developed.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner
NameSharesVoting rightsNature of controlNotified
Mr Hugo Riley
Individual · British · DOB 08/1992 · age 34
2550%
25–50%25-50% shares · 25-50% voting30/11/2023
1 historic (ceased) PSC
  • Mr Roald Duncan Thomsenceased 02/12/2025· 25-50% shares · 25-50% voting

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2023-11-30
Jurisdictionengland-wales
Primary SIC59112 — Video production activities

Registered office

Weald House
The Street
Fulking
East Sussex
BN5 9LU
United Kingdom

Filing status

Accounts
Next due: 2026-08-31
Last made up to: 2024-11-30
Confirmation statement
Next due: 2026-12-13
Last: 2025-11-29

Officers (1 active · 1 resigned)

RILEY, Hugo
director · ~34y · appointed 2023-11-30
View their other companies + combined net worth →
Active
THOMSEN, Roald Duncan
director · ~57y · appointed 2023-11-30 · resigned 2025-11-19
Resigned

Click a director name to see their full track record across all companies.

Recent filings (15 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2026-04-11
gazette-filings-brought-up-to-date
gazette · DISS40
2026-04-07
gazette-notice-compulsory
gazette · GAZ1
2026-03-10
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2026-01-08
change-person-director-company-with-change-date
officers · CH01
2026-01-08
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2026-01-08
gazette-filings-brought-up-to-date
gazette · DISS40
2025-12-13
accounts-with-accounts-type-micro-entity
accounts · AA
2025-12-10
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-12-08
termination-director-company-with-name-termination-date
officers · TM01
2025-12-02
gazette-notice-compulsory
gazette · GAZ1
2025-10-28
gazette-filings-brought-up-to-date
gazette · DISS40
2025-02-19
gazette-notice-compulsory
gazette · GAZ1
2025-02-18
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-16
incorporation-company
incorporation · NEWINC
2023-11-30