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ACTIVE AWARENESS LTD

🌿Early-stageactive
15408949 · ltd · incorporated 2024-01-12
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
Why now
Window opening · high confidence
More negotiable than before — 3 signals weakening over the last 30 days.
  • · Deal-killer verdict: workable → complicated
  • · Hygiene score: 90 → 80
  • · PSC count: 1 → 0
Opportunity decay
softening · 6-months
Softening — cumulative signals suggest this becomes more negotiable over the next 3–6 months.
  • · 3 recent signals weakening vs 0 strengthening
What changed my view
Last 30 days

Picture worsened over the last 30 days — 3 negative signals vs 0 positive.

  • Deal-killer verdict: workablecomplicated
  • Hygiene score: 9080
  • PSC count: 10
Last 90 days

No snapshot from 90 days ago — start tracking from today.

Last 180 days

No snapshot from 180 days ago — start tracking from today.

🔒Estimated value
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Turnover
year to Jan 2025
Net worth
£0
book net assets
Opportunity
67/100
Strong
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What this business does
Primary activity: Other human health activities
Sector: Human health & social work
Investor take
Pursue
Active trading company. Reasonable fundamentals — worth a memo before deciding.

Opportunity 67/100 (strong), bankability 70/100. Most likely exit: strategic trade sale (65/100).

Data confidence

Overall: low (40/100)

Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
No charge records returned
50
Directors & officers
No officers data
0
Ownership & PSC
No PSC data returned
40
Director network
Network not yet resolved
30
Filing history
No filing history
0
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
67/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
70
Good data coverage for analysis.

Key financials

1 year extracted from filed iXBRL accounts
Cash
Net Worth
£0
Current Assets
Current Liabilities

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-01-31
Total assets£0
Net assets£0

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Corporate timeline (1 events)Click to expand
  1. 2024-01-12
    🏢
    Company incorporated
    As ACTIVE AWARENESS LTD

Owner dependency

55/100
Moderate — manageable with handover

Some founder dependency, but not acute. A structured handover period should cover most risk.

FACTORS
  • +Young company: Only 2.6 years old — management layer unlikely to be developed.

Succession & seller-readiness

30/100
Weak signal

Limited succession signal. Not a near-term off-market candidate.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

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Company details

Statusactive
Typeltd
Incorporated2024-01-12
Jurisdictionengland-wales
Primary SIC86900 — Other human health activities

Registered office

18 Goddard Way
Chelmsford
CM2 6UR
England

Filing status

Accounts
Next due: 2026-10-31
Last made up to: 2025-01-31
Confirmation statement
Next due: 2027-01-25
Last: 2026-01-11