404 GAMING LTD
🌿Early-stageactive
15724999 · ltd · incorporated 2024-05-16
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to May 2025
Net worth
£1.3k
book net assets
Opportunity
70/100
Strong
What this business does
Primary activity: Ready-made interactive leisure and entertainment software development
Sector: Information & communication
Investor take
PursueStrong opportunity: asset-holding vehicle with strong profile and acceptable with review structure.
Opportunity 70/100 (strong), bankability 70/100. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (73/100).
Data confidence
Overall: medium (69/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (3 active, 3 linked, 3 with DOB)
90
Ownership & PSC
3 active PSC(s) of 3 total, 3 with control declared
90
Director network
Network not yet resolved
30
Filing history
4 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
70/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredPositive net assets
Net assets £1,307
Key financials
1 year extracted from filed iXBRL accountsCash
—
Net Worth
£1k
Current Assets
£1k
Current Liabilities
—
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-05-31 |
|---|---|
| Total assets | £1.4k |
| Current assets | £1.4k |
| Net assets | £1.3k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Last 30 days
0
filings
Last 90 days
1
filing
- • 1 confirmation-statement
Last 180 days
2
filings
- • 1 confirmation-statement
- • 1 accounts
Counts from Companies House filing history.
Corporate timeline (6 events)Click to expand
- 2026-01-27📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-05-16🏢Company incorporatedAs 404 GAMING LTD
- 2024-05-16➕CROSS, Fraser Thomas appointeddirector
- 2024-05-16➕HARRISON, Joseph Oliver appointeddirector
- 2024-05-16➕SAUNGSOMBOON, Leon Triroek appointeddirector
- 2024-05-16📄incorporation-companyincorporation · NEWINC
Owner dependency
55/100
Moderate — manageable with handoverSome founder dependency, but not acute. A structured handover period should cover most risk.
FACTORS
- +Young company: Only 2.0 years old — management layer unlikely to be developed.
Succession & seller-readiness
30/100
Weak signalLimited succession signal. Not a near-term off-market candidate.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
3 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Leon Triroek Saungsomboon Individual · British · DOB 04/2003 · age 23 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 16/05/2024 |
Mr Joseph Oliver Harrison Individual · British · DOB 04/2003 · age 23 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 16/05/2024 |
Mr Fraser Thomas Cross Individual · British · DOB 07/2003 · age 23 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 16/05/2024 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
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Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
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See pricing →Company details
Statusactive
Typeltd
Incorporated2024-05-16
Jurisdictionengland-wales
Primary SIC62011 — Ready-made interactive leisure and entertainment software development
Registered office
117 Berkeley Avenue
Reading
RG1 6HS
England
Filing status
Accounts
Next due: 2027-02-28
Last made up to: 2025-05-31
Confirmation statement
Next due: 2027-03-13
Last: 2026-02-27
Officers (3 active · 0 resigned)
CROSS, Fraser Thomas→
Activedirector · ~23y · appointed 2024-05-16
View their other companies + combined net worth →
HARRISON, Joseph Oliver→
Activedirector · ~23y · appointed 2024-05-16
View their other companies + combined net worth →
SAUNGSOMBOON, Leon Triroek→
Activedirector · ~23y · appointed 2024-05-16
View their other companies + combined net worth →
Click a director name to see their full track record across all companies.
Recent filings (4 total)
confirmation-statement-with-updates
confirmation-statement · CS01
2026-03-05
accounts-with-accounts-type-micro-entity
accounts · AA
2026-01-27
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-27
incorporation-company
incorporation · NEWINC
2024-05-16