ADVANCE TRAFFIC SYSTEMS LTD

🌿Early-stageactive
15825205 · ltd · incorporated 2024-07-08
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
Why now
Window closing · high confidence
Getting harder to buy — profile has hardened into "growth story" recently.
  • · Lifecycle stage: startup → early
  • · Investment thesis: unclassified → growth_story
  • · Hygiene score: 50 → 90
  • · Bankability: 45 → 70
Opportunity decay
hardening · 6-months
Hardening — profile is tightening. If you want to act, do it before the window closes further.
  • · 5 recent signals strengthening vs 0 weakening
What changed my view
Last 30 days

Picture improved over the last 30 days — 5 positive signals vs 0 negative.

  • ·Lifecycle stage: startupearly
  • ·Investment thesis: unclassifiedgrowth_story
  • Deal-killer verdict: complicatedclean
  • Opportunity score: 6070
  • Hygiene score: 5090
  • +3 more
Last 90 days

No snapshot from 90 days ago — start tracking from today.

Last 180 days

No snapshot from 180 days ago — start tracking from today.

🔒Estimated value
Upgrade to see
Turnover
year to Jul 2025
Net worth
book net assets
Opportunity
70/100
Strong
🔔
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What this business does
Primary activity: Other transportation support activities
Sector: Transportation & storage
Investor take
Pursue
Strong opportunity: active trading company with strong profile and acceptable with review structure.

Opportunity 70/100 (strong), bankability 70/100. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (63/100).

Data confidence

Overall: medium (72/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (3 active, 3 linked, 3 with DOB)
90
Ownership & PSC
3 active PSC(s) of 3 total, 3 with control declared
90
Director network
6 connected companies via shared directors
63
Filing history
5 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
70/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

1 year extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-07-31

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
1
filing
  • 1 gazette
Last 90 days
3
filings
  • 2 gazette
  • 1 accounts
Last 180 days
3
filings
  • 2 gazette
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (8 events)Click to expand
  1. 2026-06-30
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  2. 2026-06-09
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  3. 2026-06-03
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  4. 2024-07-08
    🏢
    Company incorporated
    As ADVANCE TRAFFIC SYSTEMS LTD
  5. 2024-07-08
    ALEXANDER, Kim appointed
    director
  6. 2024-07-08
    EDWARDS, Courtney appointed
    director
  7. 2024-07-08
    JORDAN, Glenn-Roy Emmanuel appointed
    director
  8. 2024-07-08
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

55/100
Moderate — manageable with handover

Some founder dependency, but not acute. A structured handover period should cover most risk.

FACTORS
  • +Young company: Only 2.0 years old — management layer unlikely to be developed.

Succession & seller-readiness

30/100
Weak signal

Limited succession signal. Not a near-term off-market candidate.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

3 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Miss Kim Alexander
Individual · English · DOB 04/1970 · age 56
2550%
25–50%board control25-50% shares · 25-50% voting · board control08/07/2024
Mr Courtney Edwards
Individual · British · DOB 12/1986 · age 40
2550%
25–50%board control25-50% shares · 25-50% voting · board control08/07/2024
Mr Glenn-Roy Emmanuel Jordan
Individual · British · DOB 02/1983 · age 43
2550%
25–50%board control25-50% shares · 25-50% voting · board control08/07/2024

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2024-07-08
Jurisdictionengland-wales
Primary SIC52290 — Other transportation support activities

Registered office

Unit 3 Merchants Court Bath Road
Knowl Hill
Reading
RG10 9UR
England

Filing status

Accounts
Next due: 2027-04-30
Last made up to: 2025-07-31
Confirmation statement
Next due: 2026-07-21
Last: 2025-07-07

Officers (3 active · 0 resigned)

ALEXANDER, Kim
director · ~56y · appointed 2024-07-08
View their other companies + combined net worth →
Active
EDWARDS, Courtney
director · ~40y · appointed 2024-07-08
View their other companies + combined net worth →
Active
JORDAN, Glenn-Roy Emmanuel
director · ~43y · appointed 2024-07-08
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (5 total)

gazette-filings-brought-up-to-date
gazette · DISS40
2026-06-30
gazette-notice-compulsory
gazette · GAZ1
2026-06-09
accounts-with-accounts-type-dormant
accounts · AA
2026-06-03
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-08-01
incorporation-company
incorporation · NEWINC
2024-07-08