AD 888 LIMITED

🌱Startupactive
15829632 · ltd · incorporated 2024-07-09
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
Upgrade to see
Turnover
not disclosed
Net worth
book net assets
Opportunity
59/100
Worth a look
🔔
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What this business does
Primary activity: Licenced clubs
Sector: Accommodation & food service
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 59/100 (worth a look), bankability 45/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: File overdue accounts. Clears statutory overdue flag — immediate bankability uplift for refinance conversations. Most likely exit: share sale to pe / searcher (38/100).

Data confidence

Overall: medium (55/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (1 active, 2 linked, 2 with DOB)
90
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
12 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
59/100Worth a look
PassWatchWorth a lookStrongExceptional 

Mixed signal. Worth opening the full target workup before deciding to pursue.

Business quality
45
Concerning — overdue filings or status flags present.
Acquirability
50
Some acquirability indicators.
Risk profile
64
Some moderate concerns — review flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
3
filings
  • 2 gazette
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (14 events)Click to expand
  1. 2026-02-11
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  2. 2026-02-10
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  3. 2025-04-17
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  4. 2025-01-17
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  5. 2024-11-06
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  6. 2024-11-06
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  7. 2024-11-06
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  8. 2024-11-06
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  9. 2024-11-01
    BINGARD, Sammir appointed
    director
  10. 2024-11-01
    MASON, Kennedy Mark resigned
    director
  11. 2024-08-09
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  12. 2024-07-09
    🏢
    Company incorporated
    As AD 888 LIMITED
  13. 2024-07-09
    MASON, Kennedy Mark appointed
    director
  14. 2024-07-09
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Young company: Only 1.9 years old — management layer unlikely to be developed.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 high · 1 low
Accounts overdue
high

Statutory accounts have not been filed by their due date. Can indicate admin breakdown, cash preservation, or deliberate delay.

Evidence: Next due: 2026-04-09

Multiple registered office changes
low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Sammir Bingard
Individual · British · DOB 01/1972 · age 54
75100%
75–100%75-100% shares · 75-100% voting01/11/2024
1 historic (ceased) PSC
  • Mr Kennedy Mark Masonceased 01/11/2024· 75-100% shares · 75-100% voting · board control

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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Company details

Statusactive
Typeltd
Incorporated2024-07-09
Jurisdictionengland-wales
Primary SIC56301 — Licenced clubs

Registered office

8 Friar Lane
Leicester
LE1 5RA
England

Filing status

Accounts
Next due: 2026-04-09OVERDUE
Last made up to:
Confirmation statement
Next due: 2026-11-20
Last: 2025-11-06

Officers (1 active · 1 resigned)

BINGARD, Sammir
director · ~54y · appointed 2024-11-01
View their other companies + combined net worth →
Active
MASON, Kennedy Mark
director · ~65y · appointed 2024-07-09 · resigned 2024-11-01
Resigned

Click a director name to see their full track record across all companies.

Recent filings (12 total)

gazette-filings-brought-up-to-date
gazette · DISS40
2026-02-11
gazette-notice-compulsory
gazette · GAZ1
2026-02-10
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-02-09
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-04-17
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-01-17
confirmation-statement-with-updates
confirmation-statement · CS01
2024-11-06
appoint-person-director-company-with-name-date
officers · AP01
2024-11-06
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-11-06
termination-director-company-with-name-termination-date
officers · TM01
2024-11-06
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2024-11-06
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-08-09
incorporation-company
incorporation · NEWINC
2024-07-09