15869604 LTD
🌱Startupactive
15869604 · ltd · incorporated 2024-08-01
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Aug 2025
Net worth
—
book net assets
Opportunity
66/100
Strong
What this business does
Primary activity: Retail sale via mail order houses or via Internet
Sector: Wholesale & retail
Investor take
PursueActive trading company. Reasonable fundamentals — worth a memo before deciding.
Opportunity 66/100 (strong), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: medium (72/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
Confirmed no charges registered
85
Directors & officers
5 officers (1 active, 5 linked, 5 with DOB)
90
Ownership & PSC
1 active PSC(s) of 5 total, 5 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
27 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
66/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
74
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
1 year extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2025-08-31 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Last 30 days
1
filing
- • 1 gazette
Last 90 days
5
filings
- • 3 address
- • 1 gazette
- • 1 miscellaneous
Last 180 days
10
filings
- • 3 address
- • 2 persons-with-significant-control
- • 2 officers
Counts from Companies House filing history.
Corporate timeline (34 events)Click to expand
- 2026-04-28📄gazette-notice-compulsorygazette · GAZ1
- 2026-03-18📍default-companies-house-service-address-applied-pscaddress · RP10
- 2026-03-18📍default-companies-house-service-address-applied-officeraddress · RP09
- 2026-03-18📍default-companies-house-registered-office-address-appliedaddress · RP05
- 2026-03-10📄miscellaneousmiscellaneous · MISC
- 2025-12-31📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2025-12-31📄appoint-person-director-company-with-name-dateofficers · AP01
- 2025-12-30📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-12-30📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2025-12-29➕MACPHERSON, Lowri Grace appointeddirector
- 2025-12-29➖ZENG, Xiangzhe resigneddirector
- 2025-11-17📄accounts-with-accounts-type-dormantaccounts · AA
- 2025-09-17📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2025-09-16📄appoint-person-director-company-with-name-dateofficers · AP01
- 2025-09-15📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-09-15📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2025-09-14➖GU, Vivien resigneddirector
- 2025-09-14➕ZENG, Xiangzhe appointeddirector
- 2025-04-16📄appoint-person-director-company-with-name-dateofficers · AP01
- 2025-04-16📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2025-04-15➕GU, Vivien appointeddirector
- 2025-01-07📄legacymiscellaneous · ANNOTATION
- 2025-01-07📄legacymiscellaneous · ANNOTATION
- 2024-12-30➖TIAN, Christiana resigneddirector
- 2024-12-30📄termination-director-company-with-name-termination-dateofficers · TM01
- 2024-12-30📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2024-12-11➖DU, Moria resigneddirector
- 2024-12-11📄appoint-person-director-company-with-name-dateofficers · AP01
- 2024-12-11📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2024-12-11📄termination-director-company-with-name-termination-dateofficers · TM01
- 2024-12-11📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2024-12-10➕TIAN, Christiana appointeddirector
- 2024-08-01🏢Company incorporatedAs 15869604 LTD
- 2024-08-01➕DU, Moria appointeddirector
Owner dependency
80/100
Critical — business is the founderThe business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
FACTORS
- +Sole director: Only one active director — all governance concentrated on one person.
- +Young company: Only 1.7 years old — management layer unlikely to be developed.
Succession & seller-readiness
45/100
Moderate signalSome succession indicators present. Worth watching; approach if sector/strategy fits.
SIGNALS
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
1 med · 1 low2 director resignations in last 12 months
mediumMultiple recent departures can indicate governance disagreement, succession event, or preparation for sale/stress.
Evidence: GU, Vivien resigned 2025-09-14; ZENG, Xiangzhe resigned 2025-12-29
Multiple registered office changes
lowMultiple address changes in a short period can indicate operational instability or admin disorder.
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Ms Lowri Grace Macpherson Individual · English · DOB 11/2006 · age 20 | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control | 29/12/2025 |
4 historic (ceased) PSCs
- Mr Xiangzhe Zengceased 29/12/2025· 75-100% shares · 75-100% voting · board control
- Mrs Vivien Guceased 14/09/2025· 75-100% shares · 75-100% voting · board control
- Ms Christiana Tianceased 30/12/2024· 75-100% shares · 75-100% voting · board control
- Mrs Moria Duceased 11/12/2024· 75-100% shares · 75-100% voting · board control
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
🔒Co-director network graph
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Retail · CF postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| 12552492160924 LTD→ 12552492 · est 2020 · no financials extracted | — | — | — | — | 6y | — | — |
| 1510 CONSULTING LIMITED→ 13515804 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| 15196730 LTD→ 15196730 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| 24-7 UK MEDISTORE LIMITED LIMITED→ 16660399 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| 24/7 HOMEWARES LTD→ 15303914 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| 3 BLINDS,NICE! LIMITED→ 05454492 · est 2005 · no financials extracted | — | — | — | — | 20y | — | — |
| 339 FOODS LIMITED→ 11167204 · est 2018 · no financials extracted | — | — | — | — | 8y | — | — |
| 360 CORPORATION LTD→ 16210631 · est 2025 · no financials extracted | — | — | — | — | 1y | — | — |
| 360 MODELS LIMITED→ 10690702 · est 2017 · no financials extracted | — | — | — | — | 9y | — | — |
| 3D RUG SHOP LTD→ 15893524 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| 3S CONVENIENCE STORE LTD→ 10127243 · est 2016 · no financials extracted | — | — | — | — | 10y | — | — |
| 3S RETAIL LTD→ 14785311 · est 2023 · no financials extracted | — | — | — | — | 3y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2024-08-01
Jurisdictionengland-wales
Primary SIC47910 — Retail sale via mail order houses or via Internet
Registered office
15869604 - COMPANIES HOUSE DEFAULT ADDRESS
Cardiff
CF14 8LH
Filing status
Accounts
Next due: 2027-05-31
Last made up to: 2025-08-31
Confirmation statement
Next due: 2026-08-14
Last: 2025-07-31
Officers (1 active · 4 resigned)
MACPHERSON, Lowri Grace→
Activedirector · ~20y · appointed 2025-12-29
View their other companies + combined net worth →
DU, Moria→
Resigneddirector · ~32y · appointed 2024-08-01 · resigned 2024-12-11
GU, Vivien→
Resigneddirector · ~34y · appointed 2025-04-15 · resigned 2025-09-14
TIAN, Christiana→
Resigneddirector · ~28y · appointed 2024-12-10 · resigned 2024-12-30
ZENG, Xiangzhe→
Resigneddirector · ~37y · appointed 2025-09-14 · resigned 2025-12-29
Click a director name to see their full track record across all companies.
Recent filings (27 total)
gazette-notice-compulsory
gazette · GAZ1
2026-04-28
default-companies-house-service-address-applied-psc
address · RP10
2026-03-18
default-companies-house-service-address-applied-officer
address · RP09
2026-03-18
default-companies-house-registered-office-address-applied
address · RP05
2026-03-18
miscellaneous
miscellaneous · MISC
2026-03-10
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-12-31
appoint-person-director-company-with-name-date
officers · AP01
2025-12-31
termination-director-company-with-name-termination-date
officers · TM01
2025-12-30
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-12-30
accounts-with-accounts-type-dormant
accounts · AA
2025-11-17
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-09-17
appoint-person-director-company-with-name-date
officers · AP01
2025-09-16
termination-director-company-with-name-termination-date
officers · TM01
2025-09-15
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-09-15
confirmation-statement-with-updates
confirmation-statement · CS01
2025-08-11