AFINITREE LTD

🌱Startupactive

16000373 · ltd · incorporated 2024-10-07

Investment thesis

Established operating company — standard diligence applies, no dominant angle.

Why interesting: Live, filing, normal profile.

Why risky: No standout signals in either direction.

🔒Estimated value

—

Upgrade to see

Turnover

—

year to Oct 2025

Net worth

£3.3k

book net assets

Opportunity

70/100

Strong

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What this business does

Primary activity: Other information technology service activities

Sector: Information & communication

ALSO REGISTERED FOR

63120Web portals

Investor take

Pursue

Strong opportunity: asset-holding vehicle with strong profile and acceptable with review structure.

Opportunity 70/100 (strong), bankability 65/100. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (73/100).

Data confidence

Overall: medium (71/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile

address, 2 SIC codes, incorporation date

100

Financials

1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed

Lenders & charges

Confirmed no charges registered

Directors & officers

5 officers (5 active, 5 linked, 5 with DOB)

Ownership & PSC

2 active PSC(s) of 2 total, 2 with control declared

Director network

3 connected companies via shared directors

Filing history

8 filings

Gazette notices

No matching gazette notices (standard for active companies)

Opportunity Score

70/100Strong

PassWatchWorth a lookStrongExceptional

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality

Adequate — check latest filings for context.

Acquirability

Some acquirability indicators.

Risk profile

Few red flags.

Signal strength

Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared

Positive net assets

Net assets £3,300

Key financials

1 year extracted from filed iXBRL accounts

Cash

—

Net Worth

£3k

Current Assets

—

Current Liabilities

—

Financials

Extracted from Companies House accounts · accounting standard unknown

Metric	2025-10-31
Total assets	£3.3k
Net assets	£3.3k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days

filing

• 1 accounts

Last 90 days

filing

• 1 accounts

Last 180 days

filing

• 1 accounts

Counts from Companies House filing history.

Corporate timeline (11 events)Click to expand

2026-07-06
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2024-10-13
📄
appoint-person-director-company-with-name-date
officers · AP01
2024-10-13
📄
appoint-person-director-company-with-name-date
officers · AP01
2024-10-13
📄
appoint-person-director-company-with-name-date
officers · AP01
2024-10-08
➕
SANDBACH, George David Lister appointed
director
2024-10-07
🏢
Company incorporated
As AFINITREE LTD
2024-10-07
➕
LEWIS, Rebecca appointed
director
2024-10-07
➕
WILLIS-STOVOLD, Kyle appointed
director
2024-10-07
➕
WILLIS-STOVOLD, Neil Andrew appointed
director
2024-10-07
➕
WILLIS-STOVOLD, Phillipa appointed
director
2024-10-07
📄
incorporation-company
incorporation · NEWINC

Owner dependency

53/100

Moderate — manageable with handover

Some founder dependency, but not acute. A structured handover period should cover most risk.

FACTORS

-5 active directors: Broader management team in place — suggests transferable governance.
+Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
+Young company: Only 1.8 years old — management layer unlikely to be developed.

Succession & seller-readiness

30/100

Weak signal

Limited succession signal. Not a near-term off-market candidate.

Red flags

clean

No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners

Name	Shares	Voting rights	Nature of control	Notified
Mr Neil Andrew Willis-Stovold Individual · British · DOB 02/1983 · age 43	25–50%	25–50%	board control25-50% shares · 25-50% voting · board control	07/10/2024
Mr Kyle Willis-Stovold Individual · British · DOB 11/1987 · age 39	25–50%	25–50%	board control25-50% shares · 25-50% voting · board control	07/10/2024

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

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Similar companies

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ALDERNEY MIDDLETON PRODUCTIONS LIMITED→ 17071759 · est 2026 · no financials extracted	—	—	—	—	—	—	—
ALEX CARLTON DEV LIMITED→ 14042611 · est 2022 · no financials extracted	—	—	—	—	4y	—	—
ALGORITHMIC EDGE LTD→ 14932595 · est 2023 · no financials extracted	—	—	—	—	2y	—	—
ALL THINGS WEB LTD→ 06393953 · est 2007 · no financials extracted	—	—	—	—	18y	—	—
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ALLIED DIGITAL SERVICES (UK) LTD→ 07806050 · est 2011 · no financials extracted	—	—	—	—	14y	—	—
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Peers ranked by estimated value, then turnover, then opportunity score.See all →

🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

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🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

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Company details

Statusactive

Typeltd

Incorporated2024-10-07

Jurisdictionengland-wales

Primary SIC62090 — Other information technology service activities

Registered office

12 Southover Close

Bristol

BS9 3NG

England

Filing status

Accounts

Next due: 2027-07-31

Last made up to: 2025-10-31

Confirmation statement

Next due: 2026-11-14

Last: 2025-10-31