ADVANCED APP DEVELOP MARKETING SOFTWARE CREATING GROUP LIMITED
🌱Startupactive
16347640 · ltd · incorporated 2025-03-27
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
not disclosed
Net worth
—
book net assets
Opportunity
67/100
Strong
What this business does
Primary activity: Other software publishing
Sector: Information & communication
ALSO REGISTERED FOR
- 62012Business and domestic software development
- 62020Information technology consultancy activities
- 73110Advertising agencies
Investor take
PursueActive trading company. Reasonable fundamentals — worth a memo before deciding.
Opportunity 67/100 (strong), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: strategic trade sale (65/100).
Data confidence
Overall: medium (55/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 4 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (1 active, 3 linked, 3 with DOB)
90
Ownership & PSC
1 active PSC(s) of 3 total, 3 with control declared
90
Director network
Network not yet resolved
30
Filing history
11 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
67/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
77
Few red flags.
Signal strength
90
Good data coverage for analysis.
Recent activity
Last 30 days
0
filings
Last 90 days
5
filings
- • 2 officers
- • 2 persons-with-significant-control
- • 1 confirmation-statement
Last 180 days
10
filings
- • 4 officers
- • 4 persons-with-significant-control
- • 2 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (15 events)Click to expand
- 2026-05-07➕STEPANOVSKA, Olha, Ms. appointeddirector
- 2026-05-07➖DANILEVSKA, Olha, Ms. resigneddirector
- 2026-05-07📄appoint-person-director-company-with-name-dateofficers · AP01
- 2026-05-07📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2026-05-07📄termination-director-company-with-name-termination-dateofficers · TM01
- 2026-05-07📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2026-03-20➖BUTRYMENKO, Mykyta resigneddirector
- 2026-03-20➕DANILEVSKA, Olha, Ms. appointeddirector
- 2026-03-20📄appoint-person-director-company-with-name-dateofficers · AP01
- 2026-03-20📄termination-director-company-with-name-termination-dateofficers · TM01
- 2026-03-20📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2026-03-20📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2025-03-27🏢Company incorporatedAs ADVANCED APP DEVELOP MARKETING SOFTWARE CREATING GROUP LIMITED
- 2025-03-27➕BUTRYMENKO, Mykyta appointeddirector
- 2025-03-27📄incorporation-companyincorporation · NEWINC
Owner dependency
80/100
Critical — business is the founderThe business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
FACTORS
- +Sole director: Only one active director — all governance concentrated on one person.
- +Young company: Only 1.3 years old — management layer unlikely to be developed.
Succession & seller-readiness
45/100
Moderate signalSome succession indicators present. Worth watching; approach if sector/strategy fits.
SIGNALS
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
1 med ·2 director resignations in last 12 months
mediumMultiple recent departures can indicate governance disagreement, succession event, or preparation for sale/stress.
Evidence: BUTRYMENKO, Mykyta resigned 2026-03-20; DANILEVSKA, Olha, Ms. resigned 2026-05-07
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Ms. Olha Stepanovska Individual · Ukrainian · DOB 11/1983 · age 43 | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control | 07/05/2026 |
2 historic (ceased) PSCs
- Ms. Olha Danilevskaceased 07/05/2026· 75-100% shares · 75-100% voting · board control
- Mykyta Butrymenkoceased 20/03/2026· 75-100% shares · 75-100% voting · board control
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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| ADVANCED MEDIA DEVELOPMENT LTD→ 16981272 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| ADVANCED MEDICAL AI SYSTEMS LTD→ 07296902 · est 2010 · no financials extracted | — | — | — | — | 15y | — | — |
| ADVANCED STUDIO LIMITED→ 12949148 · est 2020 · no financials extracted | — | — | — | — | 5y | — | — |
| ADVANCED TECHNOLOGIES INTERNATIONAL LIMITED→ 01808155 · est 1984 · no financials extracted | — | — | — | — | 42y | — | — |
| ADVANCED TECHNOLOGY GROUP (110) LTD→ 15295793 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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See pricing →Company details
Statusactive
Typeltd
Incorporated2025-03-27
Jurisdictionengland-wales
Primary SIC58290 — Other software publishing
Registered office
42-44 Bishopsgate
London
EC2N 4AH
England
Filing status
Accounts
Next due: 2026-12-27
Last made up to: —
Confirmation statement
Next due: 2027-05-21
Last: 2026-05-07
Officers (1 active · 2 resigned)
STEPANOVSKA, Olha, Ms.→
Activedirector · ~43y · appointed 2026-05-07
View their other companies + combined net worth →
BUTRYMENKO, Mykyta→
Resigneddirector · ~28y · appointed 2025-03-27 · resigned 2026-03-20
DANILEVSKA, Olha, Ms.→
Resigneddirector · ~44y · appointed 2026-03-20 · resigned 2026-05-07
Click a director name to see their full track record across all companies.
Recent filings (11 total)
confirmation-statement-with-updates
confirmation-statement · CS01
2026-05-07
appoint-person-director-company-with-name-date
officers · AP01
2026-05-07
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2026-05-07
termination-director-company-with-name-termination-date
officers · TM01
2026-05-07
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2026-05-07
confirmation-statement-with-updates
confirmation-statement · CS01
2026-03-20
appoint-person-director-company-with-name-date
officers · AP01
2026-03-20
termination-director-company-with-name-termination-date
officers · TM01
2026-03-20
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2026-03-20
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2026-03-20
incorporation-company
incorporation · NEWINC
2025-03-27