AJ’S TRADING CARDS LTD

🌱Startupactive
16367745 · ltd · incorporated 2025-04-06
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
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Turnover
not disclosed
Net worth
book net assets
Opportunity
71/100
Strong
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What this business does
Primary activity: Other retail sale in non-specialised stores
Sector: Wholesale & retail
Investor take
Pursue
Active trading company. Family succession underway — not a classic acquisition target.

Opportunity 71/100 (strong), bankability 65/100. Same-surname younger director in place — likely family handover, not open to sale. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (63/100).

Data confidence

Overall: low (54/100)

Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (3 active, 3 linked, 3 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
2 filings — limited history
30
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
71/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
1
filing
  • 1 confirmation-statement
Last 90 days
1
filing
  • 1 confirmation-statement
Last 180 days
1
filing
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (5 events)Click to expand
  1. 2025-04-06
    🏢
    Company incorporated
    As AJ’S TRADING CARDS LTD
  2. 2025-04-06
    HOLMES, Joshua Edward appointed
    director
  3. 2025-04-06
    PAGE, Andrew Leighton appointed
    director
  4. 2025-04-06
    PAGE, Jackson Andrew appointed
    director
  5. 2025-04-06
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

63/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
  • +Young company: Only 1.1 years old — management layer unlikely to be developed.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner
NameSharesVoting rightsNature of controlNotified
Mr Jackson Andrew Page
Individual · British · DOB 08/2001 · age 25
2550%
25–50%25-50% shares · 25-50% voting06/04/2025

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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Company details

Statusactive
Typeltd
Incorporated2025-04-06
Jurisdictionwales
Primary SIC47190 — Other retail sale in non-specialised stores

Registered office

13 Market Square
Brynmawr
Ebbw Vale
NP23 4AJ
Wales

Filing status

Accounts
Next due: 2027-01-06
Last made up to:
Confirmation statement
Next due: 2027-04-19
Last: 2026-04-05

Officers (3 active · 0 resigned)

HOLMES, Joshua Edward
director · ~36y · appointed 2025-04-06
View their other companies + combined net worth →
Active
PAGE, Andrew Leighton
director · ~57y · appointed 2025-04-06
View their other companies + combined net worth →
Active
PAGE, Jackson Andrew
director · ~25y · appointed 2025-04-06
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (2 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-05-11
incorporation-company
incorporation · NEWINC
2025-04-06