10AY 2 LTD

🌱Startupactive
16379173 · ltd · incorporated 2025-04-10
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
Upgrade to see
Turnover
not disclosed
Net worth
book net assets
Opportunity
69/100
Strong
🔔
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What this business does
Primary activity: Retail sale via mail order houses or via Internet
Sector: Wholesale & retail
Investor take
Pursue
Active trading company. Reasonable fundamentals — worth a memo before deciding.

Opportunity 69/100 (strong), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: medium (55/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (1 active, 3 linked, 3 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
10 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
69/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
82
Few red flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
2
filings
  • 1 address
  • 1 confirmation-statement
Last 90 days
2
filings
  • 1 address
  • 1 confirmation-statement
Last 180 days
2
filings
  • 1 address
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (15 events)Click to expand
  1. 2026-04-24
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  2. 2025-10-23
    📄
    change-account-reference-date-company-current-shortened
    accounts · AA01
  3. 2025-10-03
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  4. 2025-10-03
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  5. 2025-10-03
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  6. 2025-09-20
    ONAY, Suleyman Tarik appointed
    director
  7. 2025-09-20
    WHALE, Kevin resigned
    director
  8. 2025-06-25
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  9. 2025-06-25
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  10. 2025-06-25
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  11. 2025-04-10
    🏢
    Company incorporated
    As 10AY 2 LTD
  12. 2025-04-10
    ONAY, Suleyman Tarik appointed
    director
  13. 2025-04-10
    ONAY, Suleyman Tarik resigned
    director
  14. 2025-04-10
    WHALE, Kevin appointed
    director
  15. 2025-04-10
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Young company: Only 1.1 years old — management layer unlikely to be developed.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 low
Multiple registered office changes
low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Suleyman Tarik Onay
Individual · Turkish · DOB 02/2003 · age 23
75100%
75–100%board control75-100% shares · 75-100% voting · board control10/04/2025

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2025-04-10
Jurisdictionengland-wales
Primary SIC47910 — Retail sale via mail order houses or via Internet

Registered office

57 Church Square
Brandon
Durham
DH7 8EE
England

Filing status

Accounts
Next due: 2026-12-31
Last made up to:
Confirmation statement
Next due: 2027-04-23
Last: 2026-04-09

Officers (1 active · 2 resigned)

ONAY, Suleyman Tarik
director · ~23y · appointed 2025-09-20
View their other companies + combined net worth →
Active
ONAY, Suleyman Tarik
director · ~23y · appointed 2025-04-10 · resigned 2025-04-10
Resigned
WHALE, Kevin
director · ~59y · appointed 2025-04-10 · resigned 2025-09-20
Resigned

Click a director name to see their full track record across all companies.

Recent filings (10 total)

change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2026-04-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-04-24
change-account-reference-date-company-current-shortened
accounts · AA01
2025-10-23
termination-director-company-with-name-termination-date
officers · TM01
2025-10-03
appoint-person-director-company-with-name-date
officers · AP01
2025-10-03
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-10-03
termination-director-company-with-name-termination-date
officers · TM01
2025-06-25
appoint-person-director-company-with-name-date
officers · AP01
2025-06-25
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-06-25
incorporation-company
incorporation · NEWINC
2025-04-10