AMELIA ALICE LTD

🌱Startupactive
16553874 · ltd · incorporated 2025-07-01
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
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Turnover
not disclosed
Net worth
book net assets
Opportunity
71/100
Strong
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What this business does
Primary activity: Retail sale of furniture, lighting, and similar (not musical instruments or scores) in specialised stores
Sector: Wholesale & retail
ALSO REGISTERED FOR
  • 56101Licenced restaurants
Investor take
Pursue
Active trading company. Family succession underway — not a classic acquisition target.

Opportunity 71/100 (strong), bankability 65/100. Same-surname younger director in place — likely family handover, not open to sale. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: low (52/100)

Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
1 filing — limited history
30
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
71/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (4 events)Click to expand
  1. 2025-07-01
    🏢
    Company incorporated
    As AMELIA ALICE LTD
  2. 2025-07-01
    WHITEMAN, Amelia appointed
    director
  3. 2025-07-01
    WHITEMAN, Joanne appointed
    director
  4. 2025-07-01
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

71/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
  • +Young company: Only 1.0 years old — management layer unlikely to be developed.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Miss Amelia Whiteman
Individual · British · DOB 05/1998 · age 28
2550%
25–50%25-50% shares · 25-50% voting01/07/2025
Mrs Joanne Whiteman
Individual · British · DOB 09/1969 · age 57
2550%
25–50%25-50% shares · 25-50% voting01/07/2025

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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Company details

Statusactive
Typeltd
Incorporated2025-07-01
Jurisdictionengland-wales
Primary SIC47599 — Retail sale of furniture, lighting, and similar (not musical instruments or scores) in specialised stores

Registered office

Amelia Alice Interiors, 204 Lincoln Road
North Hykeham
Lincoln
Lincolnshire
LN6 8NJ
United Kingdom

Filing status

Accounts
Next due: 2027-04-01
Last made up to:
Confirmation statement
Next due: 2026-07-14
Last:

Officers (2 active · 0 resigned)

WHITEMAN, Amelia
director · ~28y · appointed 2025-07-01
View their other companies + combined net worth →
Active
WHITEMAN, Joanne
director · ~57y · appointed 2025-07-01
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (1 total)

incorporation-company
incorporation · NEWINC
2025-07-01