ARTEMIS FINANCIAL PLANNING LIMITED
Opportunity 70/100 (strong), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: strategic trade sale (65/100).
Data confidence
Overall: low (54/100)Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Recent activity
Corporate timeline (7 events)Click to expand
- 2025-10-24➖JOHNSON, Rachel Jane resigneddirector
- 2025-10-24📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-09-16📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2025-08-29🏢Company incorporatedAs ARTEMIS FINANCIAL PLANNING LIMITED
- 2025-08-29➕JOHNSON, Colin John appointeddirector
- 2025-08-29➕JOHNSON, Rachel Jane appointeddirector
- 2025-08-29📄incorporation-companyincorporation · NEWINC
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +Young company: Only 0.8 years old — management layer unlikely to be developed.
Succession & seller-readiness
Some succession indicators present. Worth watching; approach if sector/strategy fits.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
cleanShareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Colin John Johnson Individual · British · DOB 01/1984 · age 42 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 29/08/2025 |
Mrs Rachel Jane Johnson Individual · British · DOB 02/1988 · age 38 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 29/08/2025 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
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Registered office
Filing status
Officers (1 active · 1 resigned)
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