ATHLETES HQ LIMITED
Opportunity 71/100 (strong), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: low (53/100)Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Recent activity
Corporate timeline (4 events)Click to expand
- 2025-11-21🏢Company incorporatedAs ATHLETES HQ LIMITED
- 2025-11-21➕BLAKE, George appointeddirector
- 2025-11-21➕A.E.C GROUP HOLDING LIMITED appointedcorporate-director
- 2025-11-21📄incorporation-companyincorporation · NEWINC
Owner dependency
Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Founder name in company name: Company name contains director surname "LIMITED" — strong identity link between founder and business.
- +Young company: Only 0.7 years old — management layer unlikely to be developed.
Succession & seller-readiness
Limited succession signal. Not a near-term off-market candidate.
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
Red flags
cleanGroup structure
A.E.C Group Holding Limited holds 25-50% — a significant corporate investor but not a controlling parent.
Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).
Shareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr George Blake Individual · British · DOB 12/1999 · age 27 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 21/11/2025 |
A.E.C Group Holding Limited Corporate entity | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 21/11/2025 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
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Registered office
Filing status
Officers (2 active · 0 resigned)
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