STRING THEM UP LTD.
Opportunity 80/100 (exceptional), bankability 75/100. Strong seller-intent signal (70/100, director aged 61). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: medium (75/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.
Key financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2025-03-31 | 2024-03-31 |
|---|---|---|
| Total assets | — | £54.5k |
| Current assets | — | £61.2k |
| Cash | — | £59.7k |
| Debtors | — | £1.5k |
| Net assets | — | £54.3k |
| Average employees | 2 | — |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
- • 1 confirmation-statement
Corporate timeline (28 events)Click to expand
- 2025-09-23📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-08-29📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-12-12📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-07-25📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-08-17📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-06-29📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2019-06-26📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-09-26📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2017-10-12📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2017-02-07📄change-person-director-company-with-change-dateofficers · CH01
- 2017-02-07📄change-person-secretary-company-with-change-dateofficers · CH03
- 2016-06-03📄accounts-with-accounts-type-total-exemption-smallaccounts · AA
- 2016-02-04📄annual-return-company-with-made-up-date-full-list-shareholdersannual-return · AR01
- 2015-05-20📄accounts-with-accounts-type-total-exemption-smallaccounts · AA
- 2015-02-03📄annual-return-company-with-made-up-date-full-list-shareholdersannual-return · AR01
- 2007-09-28➕MACDONALD, Elizabeth Catriona appointedsecretary
- 2007-09-28➕CARROLL, Brian Anthony appointeddirector
- 2007-09-28➖MACDONALD, Irene resignedsecretary
- 2007-09-28➖MACDONALD, Elizabeth Catriona resigneddirector
- 2004-01-29🏢Company incorporatedAs STRING THEM UP LTD.
- 2004-01-29➕MACDONALD, Irene appointedsecretary
- 2004-01-29➕COSEC LIMITED appointedcorporate-nominee-secretary
- 2004-01-29➖COSEC LIMITED resignedcorporate-nominee-secretary
- 2004-01-29➕MACDONALD, Elizabeth Catriona appointeddirector
- 2004-01-29➕CODIR LIMITED appointedcorporate-nominee-director
- 2004-01-29➖CODIR LIMITED resignedcorporate-nominee-director
- 2004-01-29➕COSEC LIMITED appointedcorporate-nominee-director
- 2004-01-29➖COSEC LIMITED resignedcorporate-nominee-director
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +Long-tenure founder: Senior director has been in place 19 years — deep operational knowledge concentrated in one person.
- +Senior director age: Director aged approximately 61 — approaching natural succession window.
Succession & seller-readiness
Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
- secondaryFounder aged 58+: Senior director is approximately 61. Early succession window.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- secondary12+ year tenure: Director in role 19 years.
- secondaryStable-but-static management: Company is 22 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanShareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Ms Elizabeth Catriona Macdonald Individual · British · DOB 12/1966 · age 60 | 25–50% | 25–50% | 25-50% shares · 25-50% voting | 06/04/2016 |
Mr Brian Anthony Carroll Individual · British · DOB 01/1965 · age 61 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 06/04/2016 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (2 active · 5 resigned)
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