DEADLY DIGITAL LIMITED
Opportunity 80/100 (exceptional), bankability 75/100. Strong seller-intent signal (70/100, director aged 61). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Cash flow review and working-capital discipline. Cash down -39% YoY — forensic review of receivables, stock turns, and creditor days. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: medium (76/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredKey financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-04-30 | 2024-04-30 |
|---|---|---|
| Total assets | £21.0k | £18.8k |
| Current assets | £32.9k | £30.2k |
| Cash | £3.6k | £5.9k |
| Debtors | £27.9k | £22.9k |
| Net assets | £18.1k | £4.1k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
- • 1 confirmation-statement
- • 1 confirmation-statement
- • 1 accounts
- • 1 confirmation-statement
- • 1 accounts
Corporate timeline (23 events)Click to expand
- 2026-01-28📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2025-01-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-11-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-09-28📄termination-director-company-with-name-termination-dateofficers · TM01
- 2023-09-20➖GAUGHAN, Annette Brigid resigneddirector
- 2023-04-18📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-03-08📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-03-22📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-01-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2019-01-23📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-02-12📄withdrawal-of-a-person-with-significant-control-statementpersons-with-significant-control · PSC09
- 2018-01-31📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2018-01-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2017-10-19📄appoint-person-director-company-with-name-dateofficers · AP01
- 2017-05-30➕GAUGHAN, Annette Brigid appointeddirector
- 2016-11-16📄accounts-with-accounts-type-total-exemption-smallaccounts · AA
- 2006-04-06🏢Company incorporatedAs DEADLY DIGITAL LIMITED
- 2006-04-06➕GAUGHAN, Annette appointedsecretary
- 2006-04-06➕GAUGHAN, James appointeddirector
- 2006-04-06➕BRIAN REID LTD. appointedcorporate-nominee-secretary
- 2006-04-06➖BRIAN REID LTD. resignedcorporate-nominee-secretary
- 2006-04-06➕STEPHEN MABBOTT LTD. appointedcorporate-nominee-director
- 2006-04-06➖STEPHEN MABBOTT LTD. resignedcorporate-nominee-director
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +Long-tenure founder: Senior director has been in place 20 years — deep operational knowledge concentrated in one person.
- +Senior director age: Director aged approximately 61 — approaching natural succession window.
Succession & seller-readiness
Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
- secondaryFounder aged 58+: Senior director is approximately 61. Early succession window.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- primary20+ year tenure: Director in role 20 years. Very long tenure is a classic succession signal.
- secondaryStable-but-static management: Company is 20 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanShareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr James David Gaughan Individual · British · DOB 12/1965 · age 61 | 75–100% | 75–100% | board controlsig. influence75-100% shares · 75-100% voting · board control · significant influence · firm interest | 30/01/2018 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (2 active · 3 resigned)
Click a director name to see their full track record across all companies.