GOODBRAND DESIGNS LIMITED
Opportunity 80/100 (exceptional), bankability 75/100. Strong seller-intent signal (83/100, director aged 67). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: medium (69/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.
Signals from accounts
Derived from iXBRL accounts · FRS 105 (micro)Key financials
1 year extracted from filed iXBRL accountsFinancials
Extracted from Companies House accounts · FRS 105 (micro)| Metric | 2025-02-20 |
|---|---|
| Total assets | £-4.5k |
| Current assets | £2.3k |
| Net assets | £-5.1k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Corporate timeline (19 events)Click to expand
- 2025-02-27📄accounts-with-accounts-type-dormantaccounts · AA
- 2025-02-25📄change-account-reference-date-company-previous-shortenedaccounts · AA01
- 2024-10-17📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-09-21📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-12-19📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2022-12-19📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2022-06-10📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-12-08📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-01-14📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-04-29📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2020-04-29📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2020-04-29📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2020-01-24📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-12-06📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-01-18📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2017-01-17📄accounts-with-accounts-type-total-exemption-smallaccounts · AA
- 2007-04-25🏢Company incorporatedAs GOODBRAND DESIGNS LIMITED
- 2007-04-25➕GOODBRAND, Linda appointedsecretary
- 2007-04-25➕GOODBRAND, Alan appointeddirector
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +Founder name in company name: Company name contains director surname "GOODBRAND" — strong identity link between founder and business.
- +Long-tenure founder: Senior director has been in place 19 years — deep operational knowledge concentrated in one person.
- +Founder age: Director aged approximately 67 — succession pressure is live.
- +No director turnover: Company is 19 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
- primaryFounder aged 63+: Senior director is approximately 67. Approaching typical UK retirement age — succession thinking likely.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- secondary12+ year tenure: Director in role 19 years.
- secondaryStable-but-static management: Company is 19 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanShareholders & ownership
2 active beneficial owners · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mrs Linda Jean Goodbrand Individual · British · DOB 01/1961 · age 65 | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control | 19/12/2022 |
Mr Alan Goodbrand Individual · British · DOB 02/1959 · age 67 | 25–50% | 25–50% | 25-50% shares · 25-50% voting | 29/04/2020 |
1 historic (ceased) PSC
- Mr Alan Goodbrandceased 29/04/2020· 75-100% shares
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (2 active · 0 resigned)
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