ECOCREEL FAYRE LTD

💤Zombieactive
SC412135 · ltd · incorporated 2011-11-28
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Aug 2025
Net worth
—
book net assets
Opportunity
78/100
Strong
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What this business does
Primary activity: Market research and public opinion polling
Sector: Professional, scientific & technical
Investor take
Pursue
Active trading company with a 83-year-old founder — textbook succession opportunity.

Opportunity 78/100 (strong), bankability 75/100. Strong seller-intent signal (68/100, director aged 83). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: medium (79/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (1 active, 3 linked, 2 with DOB)
83
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
3 connected companies via shared directors
54
Filing history
39 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
£0£0£0£0£0£0Aug 2024Aug 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-08-232024-08-23

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
1
filing
  • • 1 accounts
Last 90 days
1
filing
  • • 1 accounts
Last 180 days
1
filing
  • • 1 accounts
Counts from Companies House filing history.
Corporate timeline (21 events)Click to expand
  1. 2026-04-25
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  2. 2025-04-14
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  3. 2024-05-09
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  4. 2023-05-02
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  5. 2022-08-17
    📄
    change-person-director-company-with-change-date
    officers · CH01
  6. 2022-04-13
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  7. 2021-05-09
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  8. 2020-10-12
    📍
    move-registers-to-sail-company-with-new-address
    address · AD03
  9. 2020-10-12
    📍
    change-sail-address-company-with-new-address
    address · AD02
  10. 2020-04-16
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  11. 2019-04-13
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  12. 2018-05-18
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  13. 2017-05-20
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  14. 2016-04-13
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  15. 2015-09-07
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  16. 2012-09-06
    ➖
    AURIN, Ingo, Mr. resigned
    director
  17. 2012-09-06
    ➖
    R&G ASSOCIATES LLP resigned
    corporate-director
  18. 2012-05-01
    ➕
    AURIN, Ingo, Mr. appointed
    director
  19. 2012-04-25
    ➕
    R&G ASSOCIATES LLP appointed
    corporate-director
  20. 2011-11-28
    🏢
    Company incorporated
    As ECOCREEL FAYRE LTD
  21. 2011-11-28
    ➕
    JOHNSTON, Robert Chisholm appointed
    director

Owner dependency

90/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Founder age: Director aged approximately 83 — succession pressure is live.

Succession & seller-readiness

88/100
Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS
  • primaryFounder aged 70+: Senior director is approximately 83 years old. Natural succession window is now.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • secondary12+ year tenure: Director in role 14 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner
NameSharesVoting rightsNature of controlNotified
Mr Robert Chisholm Johnston
Individual · British · DOB 10/1943 · age 83
——sig. influencesignificant influence · firm interest06/09/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2011-11-28
Jurisdictionscotland
Primary SIC73200 — Market research and public opinion polling

Registered office

30 Miller Road
Ayr
KA7 2AY

Filing status

Accounts
Next due: 2027-05-23
Last made up to: 2025-08-23
Confirmation statement
Next due: 2026-05-23
Last: 2025-05-09

Officers (1 active · 2 resigned)

JOHNSTON, Robert Chisholm→
director · ~83y · appointed 2011-11-28
View their other companies + combined net worth →
Active
AURIN, Ingo, Mr.→
director · ~54y · appointed 2012-05-01 · resigned 2012-09-06
Resigned
R&G ASSOCIATES LLP→
corporate-director · appointed 2012-04-25 · resigned 2012-09-06
Resigned

Click a director name to see their full track record across all companies.

Recent filings (39 total)

accounts-with-accounts-type-dormant
accounts · AA
2026-04-25
confirmation-statement-with-updates
confirmation-statement · CS01
2025-05-22
accounts-with-accounts-type-dormant
accounts · AA
2025-04-14
accounts-with-accounts-type-dormant
accounts · AA
2024-05-09
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-05-09
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-05-20
accounts-with-accounts-type-dormant
accounts · AA
2023-05-02
change-person-director-company-with-change-date
officers · CH01
2022-08-17
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-05-09
accounts-with-accounts-type-dormant
accounts · AA
2022-04-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-05-09
accounts-with-accounts-type-dormant
accounts · AA
2021-05-09
move-registers-to-sail-company-with-new-address
address · AD03
2020-10-12
change-sail-address-company-with-new-address
address · AD02
2020-10-12
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-05-18