PURE MAGIC - PURE WATER SYSTEMS LTD
- · Thesis: well-run, low negotiation leverage
Opportunity 79/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: high (80/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Key financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-09-30 | 2023-09-30 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Corporate timeline (18 events)Click to expand
- 2025-05-29📄accounts-with-accounts-type-dormantaccounts · AA
- 2024-07-25📄change-person-director-company-with-change-dateofficers · CH01
- 2024-07-25📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2024-05-24📄accounts-with-accounts-type-dormantaccounts · AA
- 2023-05-29📄accounts-with-accounts-type-dormantaccounts · AA
- 2023-01-31📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2023-01-31📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2022-09-27📄change-person-director-company-with-change-dateofficers · CH01
- 2022-08-12📄accounts-with-accounts-type-dormantaccounts · AA
- 2021-09-23📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2021-06-11📄accounts-with-accounts-type-dormantaccounts · AA
- 2020-09-30📄accounts-with-accounts-type-dormantaccounts · AA
- 2019-06-10📄accounts-with-accounts-type-dormantaccounts · AA
- 2018-06-20📄accounts-with-accounts-type-dormantaccounts · AA
- 2017-06-28📄accounts-with-accounts-type-dormantaccounts · AA
- 2013-09-27🏢Company incorporatedAs PURE MAGIC - PURE WATER SYSTEMS LTD
- 2013-09-27➕MANSON, Gillian appointeddirector
- 2013-09-27➕REYNOLDS, Thomas appointeddirector
Owner dependency
Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Senior director age: Director aged approximately 63 — approaching natural succession window.
- +No director turnover: Company is 13 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.
- primaryFounder aged 63+: Senior director is approximately 63. Approaching typical UK retirement age — succession thinking likely.
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
- secondary12+ year tenure: Director in role 13 years.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanShareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Thomas Reynolds Individual · British · DOB 04/1963 · age 63 | 75–100% | — | 75-100% shares | 06/04/2016 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
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6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (2 active · 0 resigned)
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