PSYCHOSALES LTD

💤Zombieactive
SC686825 · ltd · incorporated 2021-01-22
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Jan 2025
Net worth
£-6.2k
book net assets
Opportunity
63/100
Worth a look
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What this business does
Primary activity: Retail sale via mail order houses or via Internet
Sector: Wholesale & retail
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 63/100 (worth a look), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Cash flow review and working-capital discipline. Cash down -49% YoY — forensic review of receivables, stock turns, and creditor days. Most likely exit: distressed disposal / insolvency (65/100).

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
18 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
63/100Worth a look
PassWatchWorth a lookStrongExceptional 

Mixed signal. Worth opening the full target workup before deciding to pursue.

Business quality
55
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
67
Some moderate concerns — review flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Negative net assets
Liabilities exceed assets by £6,208
Net assets shrinking
Down £6,734 YoY
Cash draining
Cash down 49% YoY
Cash YoY
-49%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£2k
↓ 49% YoY
Net Worth
-£6k
↓ 1280% YoY
Current Assets
£5k
↓ 80% YoY
Current Liabilities
-£6k-£267£6k£12k£18k£23kJan 2024Jan 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-01-312024-01-31
Total assets£-6.2k£526
Current assets£4.8k£23.5k
Cash£1.8k£3.4k
Debtors£4.1k
Net assets£-6.2k£526

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
1
filing
  • 1 gazette
Last 90 days
1
filing
  • 1 gazette
Last 180 days
1
filing
  • 1 gazette
Counts from Companies House filing history.
Corporate timeline (16 events)Click to expand
  1. 2026-05-05
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  2. 2025-10-31
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2024-10-28
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2024-03-21
    📄
    change-person-director-company-with-change-date
    officers · CH01
  5. 2024-03-21
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  6. 2024-03-21
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  7. 2024-02-27
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  8. 2024-02-24
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  9. 2023-12-26
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  10. 2023-07-21
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  11. 2021-12-12
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  12. 2021-08-02
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  13. 2021-07-22
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  14. 2021-01-22
    🏢
    Company incorporated
    As PSYCHOSALES LTD
  15. 2021-01-22
    HEADS, Rory Duncan appointed
    director
  16. 2021-01-22
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +No director turnover: Company is 5 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 high ·
Confirmation statement overdue
high

Annual confirmation statement not filed on time. Required statutory filing — overdue is a strong discipline signal.

Evidence: Next due: 2026-02-04

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Rory Duncan Heads
Individual · British · DOB 10/2001 · age 25
75100%
75–100%board control75-100% shares · 75-100% voting · board control22/01/2021

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2021-01-22
Jurisdictionscotland
Primary SIC47910 — Retail sale via mail order houses or via Internet

Registered office

23 Beech-Hill Gardens
Aberdeen
AB15 7QD
Scotland

Filing status

Accounts
Next due: 2026-10-31
Last made up to: 2025-01-31
Confirmation statement
Next due: 2026-02-04OVERDUE
Last: 2025-01-21

Officers (1 active · 0 resigned)

HEADS, Rory Duncan
director · ~25y · appointed 2021-01-22
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (18 total)

gazette-notice-compulsory
gazette · GAZ1
2026-05-05
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-10-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-03
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-10-28
change-person-director-company-with-change-date
officers · CH01
2024-03-21
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2024-03-21
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-03-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-02-27
gazette-filings-brought-up-to-date
gazette · DISS40
2024-02-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-02-22
gazette-notice-compulsory
gazette · GAZ1
2023-12-26
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-07-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-02-09
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-01-27
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2021-12-12