CompanyCore
UK company intelligence
Company profile report
Prepared 28 May 2026
AFFIRMATIVE ACTION (U.K.) LIMITED
01645434 · ltd · incorporated 1982-06-22
1. Company facts
- Status
- active
- Lifecycle
- 🌳 Mature — Long-running with flat or slow growth. Steady cash, limited upside.
- Jurisdiction
- england-wales
- Registered office
- Watling Chambers, West Suite 214 Watling Street, Bridgtown, Cannock, WS11 0BD, England
- SIC codes
- 70229 — Management consultancy activities other than financial management
- Accounts next due
- 2026-05-31
- Confirmation statement next due
- 2026-08-01
2. Directors (2 active)
- SHORE, Roger John
- director · born 8/1942 (age 84)
- SHORE, Simon Roger
- director · appointed 2016-05-25 · born 6/1967 (age 59)
3. Shareholders (2 active)
- Mr Simon Roger Shore
- 50-75% shares · 50-75% voting
- Mr Roger John Shore
- 25-50% shares · 25-50% voting
Headline verdict
- Opportunity score
- 78/100 (Strong)
- Owner dependency
- critical — 81/100
- Red flags
- 0 high · 0 medium · 0 low