ASSOCIATED TOYS LIMITED
Opportunity 79/100 (strong), bankability 80/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Discharge stale live charges. 2 live charge(s) created 15+ years ago — likely paid but undischarged. Clean register. Most likely exit: share sale to pe / searcher (73/100).
Refinance opportunity
3 live charges · oldest 44.0y
Refinance would be pressure-driven, not opportunity-driven. Expect tighter margins and covenant scrutiny.
- · Oldest live charge is 44.0 years old — likely at or near maturity.
- · Single lender — cleanest path to refinance.
- · Distress signals active — lender appetite narrows.
Data confidence
Overall: medium (77/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Key financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-12-31 | 2023-12-31 |
|---|---|---|
| Average employees | 0 | 0 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Corporate timeline (27 events)Click to expand
- 2025-07-29📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2025-02-12📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-01-11➖PITTFIELD, Jean Irene resigneddirector
- 2024-06-21📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-09-01📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-08-25📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-06-23📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2022-04-08📄change-person-director-company-with-change-dateofficers · CH01
- 2022-04-08📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2021-09-03📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-08-21📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2019-07-23📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-06-07📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2017-10-10📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2017-10-10📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2017-10-10📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2017-04-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2012-05-01➕PITTFIELD, Barry James appointeddirector
- 2012-05-01➖PITTFIELD, Neville Stanley resigneddirector
- 2001-07-04➕CLIFFORD FRY & CO (COMPANY SECRETARIAL) LTD appointedcorporate-secretary
- 2001-07-04➖PITTFIELD, Jean Irene resignedsecretary
- 2000-02-19🔓Charge satisfied #1
- 1998-07-01➖HUGHES, Stephen Robert resigneddirector
- 1995-11-29🔒Charge registered #3Lender: National Westminster Bank PLC
- 1989-08-29🔒Charge registered #2Lender: National Westminster Bank PLC
- 1982-07-05🔒Charge registered #1Lender: National Westminster Bank PLC
- 1981-05-26🏢Company incorporatedAs ASSOCIATED TOYS LIMITED
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +Senior director age: Director aged approximately 60 — approaching natural succession window.
Succession & seller-readiness
Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
- secondaryFounder aged 58+: Senior director is approximately 60. Early succession window.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- secondary12+ year tenure: Director in role 14 years.
- secondaryStable-but-static management: Company is 45 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanShareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Barry James Pittfield Individual · British · DOB 01/1966 · age 60 | 50–75% | 50–75% | board control50-75% shares · 50-75% voting · board control | 12/06/2017 |
Ian Pittfield Individual · British · DOB 06/1961 · age 65 | 25–50% | 25–50% | 25-50% shares · 25-50% voting | 12/06/2017 |
1 historic (ceased) PSC
- Mrs Jean Irene Pittfieldceased 12/06/2017· 50-75% shares · 50-75% voting
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (2 active · 4 resigned)
Click a director name to see their full track record across all companies.
Mortgages & charges
| Type | Properties | |||||
|---|---|---|---|---|---|---|
| outstanding | National Westminster Bank National Westminster Bank PLC | Legal mortgage | 2 properties | 29/11/1995 | — | |
| outstanding | National Westminster Bank National Westminster Bank PLC | Mortgage debenture | 1 property | 29/08/1989 | — | |
| satisfied | National Westminster Bank National Westminster Bank PLC | Legal charge | 1 property | 05/07/1982 | 19/02/2000 |