A.D.S. ADVERTISING & DESIGN (OXFORD) LIMITED

🌳Matureactive
02219103 · ltd · incorporated 1988-02-09
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
approaching window · 12-months
Approaching a transaction window — refinance or sale event plausible in the next 12 months.
  • · Oldest live charge 16.5y old — refinance window within 12 months
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Aug 2025
Net worth
£2.3k
book net assets
Opportunity
80/100
Exceptional
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What this business does
Primary activity: Advertising agencies
Sector: Professional, scientific & technical
Investor take
Pursue
Strong opportunity: active trading company with exceptional profile and bankable structure.

Opportunity 80/100 (exceptional), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Discharge stale live charges. 1 live charge(s) created 15+ years ago — likely paid but undischarged. Clean register. Most likely exit: share sale to pe / searcher (73/100).

🏦

Refinance opportunity

2 live charges · 2 lenders · oldest 16.5y

50/100
clean up first

Refinance viable after a tidy-up — address the highlighted items first.

  • · Oldest live charge is 16.5 years old — likely at or near maturity.
  • · Two lenders — manageable, but coordination required.
  • · Legal-friction score 25/100 — workable, but lender will want more DD.

Data confidence

Overall: medium (79/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
2 charges (2/2 with lender, 2/2 with type)
90
Directors & officers
8 officers (2 active, 8 linked, 5 with DOB)
83
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
113 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
80/100Exceptional
PassWatchWorth a lookStrongExceptional 

Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
100
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £2,347
Cash YoY
-12%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£20k
↓ 12% YoY
Net Worth
£2k
↑ 172% YoY
Current Assets
£355k
↑ 14% YoY
Current Liabilities
—
£0£71k£142k£213k£284k£355kAug 2024Aug 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-08-312024-08-31
Total assets£78.0k£102.3k
Current assets£354.8k£311.6k
Cash£20.4k£23.2k
Debtors£334.4k£288.4k
Net assets£2.3k£864

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
3
filings
  • • 2 persons-with-significant-control
  • • 1 confirmation-statement
Last 180 days
9
filings
  • • 4 officers
  • • 3 persons-with-significant-control
  • • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (30 events)Click to expand
  1. 2026-05-06
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  2. 2026-05-04
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  3. 2026-03-23
    📄
    change-person-director-company-with-change-date
    officers · CH01
  4. 2026-03-23
    📄
    change-person-director-company-with-change-date
    officers · CH01
  5. 2026-03-23
    📄
    change-person-director-company-with-change-date
    officers · CH01
  6. 2026-03-23
    📄
    change-person-director-company-with-change-date
    officers · CH01
  7. 2026-03-20
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  8. 2026-02-26
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  9. 2025-04-02
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  10. 2023-12-07
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  11. 2023-01-09
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  12. 2021-11-09
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  13. 2021-05-04
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  14. 2021-05-04
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  15. 2020-10-07
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  16. 2019-10-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  17. 2016-01-01
    ➕
    JEANES, Sally Maria appointed
    director
  18. 2015-09-10
    ➕
    SCOTT, Kelly Ann appointed
    director
  19. 2015-09-10
    ➖
    ROBERTS, Karen resigned
    secretary
  20. 2015-09-10
    ➖
    ROBERTS, Karen resigned
    director
  21. 2015-09-10
    🔒
    Charge registered #2
    Lender: National Westminster Bank PLC
  22. 2010-10-01
    ➖
    CHAUNDY, Jennifer Anne resigned
    director
  23. 2010-01-11
    🔒
    Charge registered #1
    Lender: Vanbrugh Trustees Limited and Vanbrugh Trustees No.2 LTD
  24. 2009-02-06
    ➕
    ROBERTS, Karen appointed
    secretary
  25. 2009-02-06
    ➕
    ROBERTS, Karen appointed
    director
  26. 2009-02-02
    ➖
    THORPE, Nicholas Perkins resigned
    secretary
  27. 2005-10-17
    ➖
    CHAUNDY, Peter Russell resigned
    secretary
  28. 2005-10-17
    ➕
    THORPE, Nicholas Perkins appointed
    secretary
  29. 2005-10-17
    ➖
    CHAUNDY, Peter Russell resigned
    director
  30. 1988-02-09
    🏢
    Company incorporated
    As A.D.S. ADVERTISING & DESIGN (OXFORD) LIMITED

Owner dependency

66/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Senior director age: Director aged approximately 60 — approaching natural succession window.

Succession & seller-readiness

61/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 60. Early succession window.
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • secondaryStable-but-static management: Company is 38 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Group structure

Ksj Holdings Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Ksj Holdings Limited
Corporate parent · holds 75-100% shares
ultimate parent
⬇
A.D.S. ADVERTISING & DESIGN (OXFORD) LIMITED
This company · 02219103

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Ksj Holdings Limited
Corporate entity
75–100%
—75-100% shares07/04/2021
1 historic (ceased) PSC
  • A.D.S Advertising And Design (Oxford) Holdings Ltdceased 07/04/2021· 75-100% shares

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1988-02-09
Jurisdictionengland-wales
Primary SIC73110 — Advertising agencies

Registered office

The Planing Shed
Blenheim Palace Sawmills
Combe
Oxfordshire
OX29 8ET
England

Filing status

Accounts
Next due: 2027-05-31
Last made up to: 2025-08-31
Confirmation statement
Next due: 2027-05-18
Last: 2026-05-04

Officers (2 active · 6 resigned)

JEANES, Sally Maria→
director · ~60y · appointed 2016-01-01
View their other companies + combined net worth →
Active
SCOTT, Kelly Ann→
director · ~52y · appointed 2015-09-10
View their other companies + combined net worth →
Active
CHAUNDY, Peter Russell→
secretary · resigned 2005-10-17
Resigned
ROBERTS, Karen→
secretary · appointed 2009-02-06 · resigned 2015-09-10
Resigned
THORPE, Nicholas Perkins→
secretary · appointed 2005-10-17 · resigned 2009-02-02
Resigned
CHAUNDY, Jennifer Anne→
director · ~69y · resigned 2010-10-01
Resigned
CHAUNDY, Peter Russell→
director · ~67y · resigned 2005-10-17
Resigned
ROBERTS, Karen→
director · ~64y · appointed 2009-02-06 · resigned 2015-09-10
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

2
Total charges
2
Outstanding
2
Active lenders
Status:Lender:2 of 2 shown
TypeProperties
outstanding
National Westminster Bank
National Westminster Bank PLC
A registered charge—10/09/2015—
outstanding
Vanbrugh Trustees and Vanbrugh Trustees No.2
Vanbrugh Trustees Limited and Vanbrugh Trustees No.2 LTD
Rent deposit deed2 properties11/01/2010—
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (113 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2026-05-07
change-to-a-person-with-significant-control
persons-with-significant-control · PSC05
2026-05-06
change-to-a-person-with-significant-control
persons-with-significant-control · PSC05
2026-05-04
change-person-director-company-with-change-date
officers · CH01
2026-03-23
change-person-director-company-with-change-date
officers · CH01
2026-03-23
change-person-director-company-with-change-date
officers · CH01
2026-03-23
change-person-director-company-with-change-date
officers · CH01
2026-03-23
change-to-a-person-with-significant-control
persons-with-significant-control · PSC05
2026-03-20
accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-02-26
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-05-12
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-04-02
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-05-08
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-12-07
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-05-10
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-01-09