AUTOMOBILE ASSOCIATION INSURANCE SERVICES LIMITED

🌳Matureactive
02414212 · ltd · incorporated 1989-08-17
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
hardening · 12-months
Already tight — no obvious softening catalysts on the horizon.
  • · Thesis: well-run, low negotiation leverage
🔒Estimated value
Upgrade to see
Turnover
not disclosed
Net worth
book net assets
Opportunity
77/100
Strong
🔔
Follow this company (free)
Email alerts on filings, charges, director changes, gazette notices. No account needed.

Unsubscribe any time from any email. GDPR-respectful.

What this business does
Primary activity: Activities of insurance agents and brokers
Sector: Financial & insurance
Investor take
Pursue
Active trading company with a 70-year-old founder — textbook succession opportunity.

Opportunity 77/100 (strong), bankability 67/100. Strong seller-intent signal (73/100, director aged 70). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Consolidate lender relationships. 7 distinct lenders creates friction — refinance into single-lender structure for cleaner diligence. Most likely exit: strategic trade sale (73/100).

🏦

Refinance opportunity

9 live charges · 7 lenders · oldest 34.9y

35/100
too messy

Refinance path is blocked by complexity. Rethink structure or expect bespoke, expensive terms.

  • · Oldest live charge is 34.9 years old — likely at or near maturity.
  • · 7 lenders named — inter-creditor friction likely.
  • · Legal-friction score 30/100 — workable, but lender will want more DD.

Data confidence

Overall: medium (60/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
9 charges (9/9 with lender, 9/9 with type)
90
Directors & officers
83 officers (5 active, 83 linked, 68 with DOB)
86
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
12 connected companies via shared directors
81
Filing history
347 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
77/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
77
Few red flags.
Signal strength
100
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (192 events)Click to expand
  1. 2025-07-04
    📄
    change-person-director-company-with-change-date
    officers · CH01
  2. 2025-07-04
    📄
    change-person-director-company-with-change-date
    officers · CH01
  3. 2025-07-04
    📄
    change-person-director-company-with-change-date
    officers · CH01
  4. 2025-06-20
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  5. 2025-06-09
    📄
    accounts-with-accounts-type-full
    accounts · AA
  6. 2024-11-01
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  7. 2024-06-24
    📄
    accounts-with-accounts-type-full
    accounts · AA
  8. 2023-10-12
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  9. 2023-10-11
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  10. 2023-09-28
    JOHAL, Harjeet appointed
    director
  11. 2023-09-28
    KEELING, Dean Christopher resigned
    director
  12. 2023-07-03
    📄
    accounts-with-accounts-type-full
    accounts · AA
  13. 2022-12-01
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  14. 2022-11-30
    RILEY, Cathryn Elizabeth resigned
    director
  15. 2022-06-30
    📄
    accounts-with-accounts-type-full
    accounts · AA
  16. 2022-06-09
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  17. 2022-03-15
    COUGHLAN, David Patrick resigned
    director
  18. 2022-03-15
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  19. 2022-03-01
    ROGERS, David Frederick Swiffen appointed
    director
  20. 2022-02-28
    BUNKER, Philip Mark resigned
    director
  21. 2022-02-28
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  22. 2022-02-17
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  23. 2022-01-17
    PARK, Joseph Augustus appointed
    director
  24. 2021-11-29
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  25. 2021-11-10
    KEELING, Dean Christopher appointed
    director
  26. 2021-11-04
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  27. 2021-10-29
    KIRKWOOD, Gareth Robert resigned
    director
  28. 2021-10-13
    📄
    appoint-person-secretary-company-with-name-date
    officers · AP03
  29. 2021-10-01
    COX, James Edward appointed
    secretary
  30. 2021-07-15
    📄
    accounts-with-accounts-type-full
    accounts · AA
  31. 2021-05-31
    HOOSEN, Nadia resigned
    secretary
  32. 2021-05-31
    HOLLIDAY, Timothy Victor, Dr resigned
    director
  33. 2021-04-01
    RILEY, Cathryn Elizabeth appointed
    director
  34. 2020-06-15
    COUGHLAN, David Patrick appointed
    director
  35. 2020-05-31
    SMITH, David William resigned
    director
  36. 2019-12-19
    BUNKER, Philip Mark appointed
    director
  37. 2019-06-28
    ROE, Jonathan Caldwell resigned
    director
  38. 2018-08-01
    HOLLIDAY, Timothy Victor, Dr appointed
    director
  39. 2018-07-30
    KIRKWOOD, Gareth Robert appointed
    director
  40. 2018-07-20
    CLARKE, Martin Andrew, Dr resigned
    director
  41. 2018-07-02
    CLARKE, Martin Andrew, Dr resigned
    secretary
  42. 2018-07-02
    HOOSEN, Nadia appointed
    secretary
  43. 2018-06-18
    RILEY, Cathryn Elizabeth resigned
    director
  44. 2018-05-25
    LLOYD, Michael Samuel resigned
    director
  45. 2018-05-09
    CLARKE, Martin Andrew, Dr appointed
    secretary
  46. 2018-04-17
    MILLAR, Mark Falcon resigned
    secretary
  47. 2017-05-31
    KUNC, Oliver James resigned
    director
  48. 2017-01-17
    MACKENZIE, Robert David resigned
    director
  49. 2016-07-12
    SMITH, David William appointed
    director
  50. 2016-03-31
    GUPTA, Ashok Kumar resigned
    director
Showing most recent 50 of 192 events

Owner dependency

55/100
Moderate — manageable with handover

Some founder dependency, but not acute. A structured handover period should cover most risk.

FACTORS
  • -4 active directors: Broader management team in place — suggests transferable governance.
  • +Founder age: Director aged approximately 70 — succession pressure is live.

Succession & seller-readiness

65/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primaryFounder aged 70+: Senior director is approximately 70 years old. Natural succession window is now.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

1 med ·
Charge satisfaction-then-recreation pattern
medium

Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.

Group structure

Aa Corporation Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Aa Corporation Limited
Corporate parent · holds 75-100% shares
ultimate parent
AUTOMOBILE ASSOCIATION INSURANCE SERVICES LIMITED
This company · 02414212

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Aa Corporation Limited
Corporate entity
75100%
75–100%75-100% shares · 75-100% voting06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

Similar companies

Active · Financial services · RG postcode area
CompanyEst. valueTurnoverNet worthStaffAgeOppDirector
A.MUJA LIMITED
16623821 · est 2025 · no financials extracted
ACM INVESTMENT I LIMITED
16130553 · est 2024 · no financials extracted
1y
ADAMANTEAN ASSET FINANCE LIMITED
13237862 · est 2021 · no financials extracted
5y
ADAMANTEAN CONSULTING LIMITED
11147340 · est 2018 · no financials extracted
8y
AFP WOKINGHAM LTD
14609331 · est 2023 · no financials extracted
3y
AGS PENSION TRUSTEE LIMITED
07627525 · est 2011 · no financials extracted
14y
ALBANI LIMITED
05808405 · est 2006 · no financials extracted
19y
ALLENSONS MORTGAGE ADVISORS LIMITED
04207946 · est 2001 · no financials extracted
24y
ALPHA SECURED INVESTMENTS LIMITED
12535187 · est 2020 · no financials extracted
6y
AMERLAN LIMITED
11251490 · est 2018 · no financials extracted
8y
AMF VENTURES LIMITED
04390735 · est 2002 · no financials extracted
24y
AMG PROPERTY FINANCE LIMITED
14916539 · est 2023 · no financials extracted
2y
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1989-08-17
Jurisdictionengland-wales
Primary SIC66220 — Activities of insurance agents and brokers

Registered office

Level 3, Plant
Basing View
Basingstoke
Hampshire
RG21 4HG
England

Filing status

Accounts
Next due: 2026-10-31
Last made up to: 2025-01-31
Confirmation statement
Next due: 2026-07-05
Last: 2025-06-21

Officers (5 active · 78 resigned)

COX, James Edward
secretary · appointed 2021-10-01
View their other companies + combined net worth →
Active
CONNOR, Janet
director · ~62y · appointed 2014-08-08
View their other companies + combined net worth →
Active
JOHAL, Harjeet
director · ~56y · appointed 2023-09-28
View their other companies + combined net worth →
Active
PARK, Joseph Augustus
director · ~56y · appointed 2022-01-17
View their other companies + combined net worth →
Active
ROGERS, David Frederick Swiffen
director · ~70y · appointed 2022-03-01
View their other companies + combined net worth →
Active
ALLEN, Tracy Lorraine
secretary · appointed 1999-09-23 · resigned 2002-01-01
Resigned
CLARKE, Martin Andrew, Dr
secretary · appointed 2018-05-09 · resigned 2018-07-02
Resigned
DAVIES, John
secretary · appointed 2007-09-18 · resigned 2012-08-17
Resigned
FLEMING, Catherine Elinor
secretary · appointed 1997-10-13 · resigned 1999-06-08
Resigned
HARRISON, Maxine Louise
secretary · appointed 1998-01-14 · resigned 2002-01-01
Resigned
HAYNES, Victoria
secretary · appointed 2013-07-31 · resigned 2014-04-22
Resigned
HOOSEN, Nadia
secretary · appointed 2018-07-02 · resigned 2021-05-31
Resigned
MILLAR, Mark Falcon
secretary · appointed 2014-09-08 · resigned 2018-04-17
Resigned
SCOTT, Robert James
secretary · appointed 2014-04-22 · resigned 2014-09-08
Resigned
SKEEN, Colin Jeffrey
secretary · resigned 1998-01-14
Resigned
STRINGER, Andrew Paul
secretary · appointed 2012-08-17 · resigned 2013-07-31
Resigned
WOOLF, Paul Antony
secretary · appointed 2005-06-01 · resigned 2007-09-18
Resigned
CENTRICA SECRETARIES LIMITED
corporate-secretary · appointed 2002-01-01 · resigned 2004-09-30
Resigned
CLIFFORD CHANCE SECRETARIES (CCA) LIMITED
corporate-secretary · appointed 2004-09-30 · resigned 2005-06-01
Resigned
ATKINSON, James
director · ~92y · resigned 1994-02-28
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

9
Total charges
1
Outstanding
1
Active lenders
Status:Lender:9 of 9 shown
TypeProperties
outstanding
Deutsche Trustee Company (The Obligor Security Trustee)
Deutsche Trustee Company Limited (The Obligor Security Trustee)
A registered charge1 property02/07/2013
satisfied
Barclays
Barclays Bank PLC (The Security Trustee)
Security accession deed1 property07/12/200707/08/2013
satisfied
Barclays
Barclays Bank PLC as Security Agent for Itself and the Other Secured Parties (The Securityagent)
Debenture1 property20/04/200706/12/2007
satisfied
Barclays
Barclays Bank PLC (The Security Agent)
Debenture1 property14/03/200606/12/2007
satisfied
Barclays
Barclays Bank PLC
Deed of assignment1 property14/03/200606/12/2007
satisfied
Barclays
Barclays Bank PLC as Security Trustee for Itself and the Other Secured Parties (The Securityagent)
Security accession deed1 property30/09/200406/12/2007
satisfied
A.A. Pensions Trustees
A.A. Pensions Trustees Limited
Deed of legal charge1 property28/01/199427/02/2004
satisfied
Barclays
Barclays Bank PLC
Legal charge1 property15/02/199308/10/1998
satisfied
Barclays
Barclays Bank PLC
Legal charge1 property04/07/199108/10/1998
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (347 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-07-05
change-person-director-company-with-change-date
officers · CH01
2025-07-04
change-person-director-company-with-change-date
officers · CH01
2025-07-04
change-person-director-company-with-change-date
officers · CH01
2025-07-04
change-to-a-person-with-significant-control
persons-with-significant-control · PSC05
2025-06-20
accounts-with-accounts-type-full
accounts · AA
2025-06-09
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-11-01
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-07-30
accounts-with-accounts-type-full
accounts · AA
2024-06-24
appoint-person-director-company-with-name-date
officers · AP01
2023-10-12
termination-director-company-with-name-termination-date
officers · TM01
2023-10-11
accounts-with-accounts-type-full
accounts · AA
2023-07-03
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-06-21
termination-director-company-with-name-termination-date
officers · TM01
2022-12-01
accounts-with-accounts-type-full
accounts · AA
2022-06-30