2SMS.COM LTD

💤Zombieactive
03294453 · ltd · incorporated 1996-12-19
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
Why now
Window steady · high confidence
Thesis has shifted recently — watch for confirmation.
  • · Lifecycle stage: distressed → zombie
  • · Investment thesis: distressed_attractive → zombie_hold
  • · Hygiene score: 50 → 90
  • · Bankability: 47 → 67
Opportunity decay
drifting distress · 6-months
Drifting toward distress — expect more negotiability in 3–6 months, but also more friction.
  • · Lifecycle stage drifting downward
  • · Currently "zombie"
What changed my view
Last 30 days

Picture improved over the last 30 days — 3 positive signals vs 1 negative.

  • Lifecycle stage: distressedzombie
  • ·Investment thesis: distressed_attractivezombie_hold
  • Opportunity score: 6777
  • Hygiene score: 5090
  • Bankability: 4767
Last 90 days

No snapshot from 90 days ago — start tracking from today.

Last 180 days

No snapshot from 180 days ago — start tracking from today.

🔒Estimated value
Upgrade to see
Turnover
year to Jun 2025
Net worth
£-232.2k
book net assets
Opportunity
77/100
Strong
🔔
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What this business does
Primary activity: Other telecommunications activities
Sector: Information & communication
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 77/100 (strong), bankability 67/100. Strong seller-intent signal (78/100, director aged 72). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Consolidate lender relationships. 6 distinct lenders creates friction — refinance into single-lender structure for cleaner diligence. Most likely exit: share sale to pe / searcher (73/100).

🏦

Refinance opportunity

6 live charges · 6 lenders · oldest 24.1y

15/100
under pressure

Refinance would be pressure-driven, not opportunity-driven. Expect tighter margins and covenant scrutiny.

  • · Oldest live charge is 24.1 years old — likely at or near maturity.
  • · 6 lenders named — inter-creditor friction likely.
  • · Distress signals active — lender appetite narrows.

Data confidence

Overall: high (84/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
3 years of iXBRL accounts extracted + narrative notes parsed
95
Lenders & charges
6 charges (6/6 with lender, 6/6 with type)
90
Directors & officers
27 officers (1 active, 27 linked, 20 with DOB)
85
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
208 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
77/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
77
Few red flags.
Signal strength
100
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 102
Negative net assets
Liabilities exceed assets by £232,215
Very low cash
Cash position: £0
Cash draining
Cash down 100% YoY
Cash YoY
-100%
Year on year

Key financials

3 years extracted from filed iXBRL accounts
Cash
£0
↓ 100% YoY
Net Worth
-£232k
↓ 7.0% YoY
Current Assets
£85k
↓ 18% YoY
Current Liabilities
-£232k£83k£398k£712k£1.0m£1.3mJun 2023Jun 2024Jun 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-06-302024-06-302023-06-30
Total assets£-232.2k£-217.1k£1.34M
Current assets£84.7k£103.8k£210.1k
Cash£0£5.3k£5.4k
Debtors£84.7k£98.5k£204.7k
Net assets£-232.2k£-217.1k£1.34M

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
1
filing
  • 1 accounts
Last 180 days
3
filings
  • 2 confirmation-statement
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (84 events)Click to expand
  1. 2026-04-29
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  2. 2025-03-31
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  3. 2024-06-30
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  4. 2023-12-23
    📄
    memorandum-articles
    incorporation · MA
  5. 2023-12-23
    📄
    resolution
    resolution · RESOLUTIONS
  6. 2023-12-22
    📍
    move-registers-to-sail-company-with-new-address
    address · AD03
  7. 2023-12-22
    📍
    change-sail-address-company-with-old-address-new-address
    address · AD02
  8. 2023-12-20
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  9. 2023-09-21
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  10. 2023-09-06
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  11. 2023-09-06
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  12. 2023-09-01
    TULLY, Liam appointed
    director
  13. 2023-09-01
    KETT, James resigned
    director
  14. 2023-03-03
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  15. 2022-12-14
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  16. 2022-12-01
    COGAN, Paul resigned
    director
  17. 2022-09-29
    📄
    mortgage-create-with-deed-with-charge-number-charge-creation-date
    mortgage · MR01
  18. 2022-09-19
    🔒
    Charge registered #6
    Lender: Bpc Ireland Lending Dac
  19. 2022-09-08
    📄
    change-account-reference-date-company-previous-extended
    accounts · AA01
  20. 2021-09-30
    📍
    change-sail-address-company-with-old-address-new-address
    address · AD02
  21. 2021-09-29
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  22. 2021-09-02
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  23. 2021-09-02
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  24. 2021-08-19
    ADDIS, Thomas Rowan resigned
    secretary
  25. 2021-08-19
    COGAN, Paul appointed
    director
  26. 2021-08-19
    KETT, James appointed
    director
  27. 2021-08-19
    KING, Timothy Mark resigned
    director
  28. 2021-08-19
    MCGOVERN, Kevin Allan resigned
    director
  29. 2017-12-07
    ADDIS, Thomas Rowan appointed
    secretary
  30. 2017-11-30
    HALE, Ingunn resigned
    secretary
  31. 2017-11-30
    HALE, Ingunn resigned
    director
  32. 2016-09-15
    GOLDSTEIN, Richard Brian resigned
    director
  33. 2016-09-15
    ROBERTS, Victoria Jj resigned
    director
  34. 2015-02-04
    🔓
    Charge satisfied #5
  35. 2015-02-04
    🔓
    Charge satisfied #4
  36. 2015-02-04
    🔓
    Charge satisfied #3
  37. 2014-02-13
    HALE, Ingunn appointed
    director
  38. 2013-09-19
    JAUNCEY, Kevin Lester resigned
    director
  39. 2013-01-25
    🔓
    Charge satisfied #2
  40. 2009-12-11
    HEADING, Courtenay resigned
    director
  41. 2009-09-17
    ROBERTS, Victoria Jj appointed
    director
  42. 2009-08-05
    🔒
    Charge registered #5
    Lender: Richard Goldstein
  43. 2009-08-05
    🔒
    Charge registered #4
    Lender: Timothy King
  44. 2009-08-05
    🔒
    Charge registered #3
    Lender: Martin Ashley
  45. 2009-08-05
    🔒
    Charge registered #2
    Lender: The Capital Fund No.1 LP
  46. 2009-06-25
    🔓
    Charge satisfied #1
  47. 2009-02-27
    HALE, Ingunn appointed
    secretary
  48. 2009-02-27
    TUTT, Gemma resigned
    secretary
  49. 2008-09-01
    JAUNCEY, Kevin Lester appointed
    director
  50. 2008-03-12
    KING, Camilla Anne resigned
    secretary
Showing most recent 50 of 84 events

Owner dependency

90/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Founder age: Director aged approximately 72 — succession pressure is live.

Succession & seller-readiness

75/100
Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS
  • primaryFounder aged 70+: Senior director is approximately 72 years old. Natural succession window is now.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 med ·
Charge satisfaction-then-recreation pattern
medium

Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.

Group structure

Voicesage Global Holdings Designated Activity Company is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Voicesage Global Holdings Designated Activity Company
Corporate parent · holds 75-100% shares
ultimate parent
2SMS.COM LTD
This company · 03294453

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Voicesage Global Holdings Designated Activity Company
Corporate entity
75100%
75–100%75-100% shares · 75-100% voting19/08/2021
1 historic (ceased) PSC
  • Mr Timothy Mark Kingceased 19/08/2021· 25-50% shares · 25-50% voting

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1996-12-19
Jurisdictionengland-wales
Primary SIC61900 — Other telecommunications activities

Registered office

Unit 208, Bedford Heights Brickhill Drive
Bedford
MK41 7PH
England

Filing status

Accounts
Next due: 2027-03-31
Last made up to: 2025-06-30
Confirmation statement
Next due: 2027-01-02
Last: 2025-12-19

Officers (1 active · 26 resigned)

TULLY, Liam
director · ~72y · appointed 2023-09-01
View their other companies + combined net worth →
Active
ADDIS, Thomas Rowan
secretary · appointed 2017-12-07 · resigned 2021-08-19
Resigned
HALE, Ingunn
secretary · appointed 2009-02-27 · resigned 2017-11-30
Resigned
KING, Camilla Anne
secretary · appointed 2002-11-13 · resigned 2008-03-12
Resigned
KING, Camilla Anne
secretary · appointed 1996-12-19 · resigned 2002-04-18
Resigned
TUTT, Gemma
secretary · appointed 2008-03-12 · resigned 2009-02-27
Resigned
HALLMARK SECRETARIES LIMITED
corporate-nominee-secretary · appointed 1996-12-19 · resigned 1996-12-19
Resigned
BECKER, Gabrielle
director · ~64y · appointed 2004-05-20 · resigned 2005-09-27
Resigned
COGAN, Paul
director · ~48y · appointed 2021-08-19 · resigned 2022-12-01
Resigned
EDWARDS, Paul
director · ~46y · appointed 2002-11-13 · resigned 2005-05-31
Resigned
FISCHELIS, James Morris
director · ~53y · appointed 2000-06-05 · resigned 2002-12-31
Resigned
GOLDSTEIN, Richard Brian
director · ~65y · appointed 2007-11-23 · resigned 2016-09-15
Resigned
HALE, Ingunn
director · ~71y · appointed 2014-02-13 · resigned 2017-11-30
Resigned
HEADING, Courtenay
director · ~69y · appointed 2007-09-01 · resigned 2009-12-11
Resigned
HEADING, Courtenay
director · ~69y · appointed 2005-10-06 · resigned 2007-08-31
Resigned
HEADING, Courtenay
director · ~69y · appointed 2001-03-01 · resigned 2002-04-18
Resigned
JAUNCEY, Kevin Lester
director · ~66y · appointed 2008-09-01 · resigned 2013-09-19
Resigned
JONES, Peter Wingate
director · ~84y · appointed 2001-01-01 · resigned 2002-04-18
Resigned
KETT, James
director · ~72y · appointed 2021-08-19 · resigned 2023-09-01
Resigned
KING, Camilla Anne
director · ~59y · appointed 1998-04-24 · resigned 2002-04-18
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

6
Total charges
1
Outstanding
1
Active lenders
Status:Lender:6 of 6 shown
TypeProperties
outstanding
Bpc Ireland Lending Dac
A registered charge19/09/2022
satisfied
Richard Goldstein
Debenture1 property05/08/200904/02/2015
satisfied
Timothy King
Debenture1 property05/08/200904/02/2015
satisfied
Martin Ashley
Debenture1 property05/08/200904/02/2015
satisfied
The Capital Fund No.1 LP
Debenture1 property05/08/200925/01/2013
satisfied
Lloyds Banking Group
Lloyds Tsb Bank PLC
Debenture1 property27/06/200225/06/2009
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (208 total)

accounts-with-accounts-type-unaudited-abridged
accounts · AA
2026-04-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-03-02
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-03-02
accounts-with-accounts-type-unaudited-abridged
accounts · AA
2025-03-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-12-23
accounts-with-accounts-type-unaudited-abridged
accounts · AA
2024-06-30
memorandum-articles
incorporation · MA
2023-12-23
resolution
resolution · RESOLUTIONS
2023-12-23
move-registers-to-sail-company-with-new-address
address · AD03
2023-12-22
change-sail-address-company-with-old-address-new-address
address · AD02
2023-12-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-12-20
change-to-a-person-with-significant-control
persons-with-significant-control · PSC05
2023-12-20
accounts-with-accounts-type-unaudited-abridged
accounts · AA
2023-09-21
termination-director-company-with-name-termination-date
officers · TM01
2023-09-06
appoint-person-director-company-with-name-date
officers · AP01
2023-09-06