ADVANTAGE HOTELS (CROYDON) LIMITED

🌳Matureactive

03554248 · ltd · incorporated 1998-04-28

Investment thesis

Well-run mature business — low negotiation leverage; premium likely.

Why interesting: Textbook target; clean filings, stable trading.

Why risky: No pressure on seller; any deal likely at full price.

Opportunity decay

approaching window · 12-months

Approaching a transaction window — refinance or sale event plausible in the next 12 months.

· Oldest live charge 22.8y old — refinance window within 12 months

🔒Estimated value

—

Upgrade to see

Turnover

—

not disclosed

Net worth

—

book net assets

Opportunity

79/100

Strong

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What this business does

Likely operates a hotel or similar short-stay accommodation property in the Croydon area of London, managing day-to-day hospitality functions such as guest bookings, room provision, and related lodging services under the Hotels and Similar Accommodation classification.

Primary activity: Hotels and similar accommodation

Sector: Accommodation & food service

Investor take

Pursue

Active trading company with a 67-year-old founder — textbook succession opportunity.

Opportunity 79/100 (strong), bankability 85/100. Strong seller-intent signal (73/100, director aged 67). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).

🏦

Refinance opportunity

4 live charges · oldest 22.8y

85/100

ready

Refinance conversation should be productive — structure clean and timing right.

· Oldest live charge is 22.8 years old — likely at or near maturity.
· Single lender — cleanest path to refinance.
· Legal-friction score 15/100 — clean.

Data confidence

Overall: medium (60/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile

address, 1 SIC codes, incorporation date

100

Financials

No iXBRL financials extracted

Lenders & charges

4 charges (4/4 with lender, 4/4 with type)

Directors & officers

13 officers (5 active, 13 linked, 7 with DOB)

Ownership & PSC

1 active PSC(s) of 1 total, 1 with control declared

Director network

26 connected companies via shared directors

Filing history

112 filings on record

Gazette notices

No matching gazette notices (standard for active companies)

Opportunity Score

79/100Strong

PassWatchWorth a lookStrongExceptional

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality

Active, clean filings, stable charge profile.

Acquirability

Strong succession / seller-readiness signals.

Risk profile

Few red flags.

Signal strength

100

Good data coverage for analysis.

Recent activity

Last 30 days

filings

Last 90 days

filings

• 1 address
• 1 persons-with-significant-control
• 1 confirmation-statement

Last 180 days

filings

• 1 address
• 1 persons-with-significant-control
• 1 confirmation-statement

Counts from Companies House filing history.

Corporate timeline (51 events)Click to expand

2026-03-02
📍
move-registers-to-sail-company-with-new-address
address · AD03
2026-03-02
📄
change-to-a-person-with-significant-control
persons-with-significant-control · PSC05
2025-12-30
📄
accounts-with-accounts-type-small
accounts · AA
2025-11-24
📄
change-person-director-company-with-change-date
officers · CH01
2025-11-24
📄
change-person-director-company-with-change-date
officers · CH01
2025-10-02
📍
change-sail-address-company-with-new-address
address · AD02
2025-10-01
📍
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-02-11
📄
change-person-director-company-with-change-date
officers · CH01
2025-02-11
📍
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-01-02
📄
accounts-with-accounts-type-small
accounts · AA
2024-11-07
📄
change-person-director-company-with-change-date
officers · CH01
2024-09-02
📄
change-person-director-company-with-change-date
officers · CH01
2024-01-13
📄
accounts-with-accounts-type-small
accounts · AA
2023-12-15
📄
termination-director-company-with-name-termination-date
officers · TM01
2023-12-14
➖
JIVRAJ, Nurdin Gulamhusein Rhemtulla resigned
director
2023-10-27
📄
change-person-director-company-with-change-date
officers · CH01
2023-04-12
📄
accounts-with-accounts-type-small
accounts · AA
2023-02-03
📄
change-person-director-company-with-change-date
officers · CH01
2023-02-03
📄
change-person-director-company-with-change-date
officers · CH01
2023-02-03
📄
change-person-director-company-with-change-date
officers · CH01
2023-02-03
📄
change-person-director-company-with-change-date
officers · CH01
2023-02-03
📄
change-person-director-company-with-change-date
officers · CH01
2020-01-24
➕
HARDY, Pierre Andre appointed
secretary
2020-01-24
➕
HARDY, Pierre Andre appointed
director
2020-01-24
➕
JIVRAJ, Karim appointed
director
2020-01-24
➕
JIVRAJ STEVENSON, Neena appointed
director
2019-07-08
➖
LADHANI, Barkat resigned
secretary
2014-09-18
🔓
Charge satisfied #4
2014-09-18
🔓
Charge satisfied #3
2014-09-18
🔓
Charge satisfied #2
2014-09-18
🔓
Charge satisfied #1
2010-10-21
➖
JAMAL, Imshan resigned
director
2006-09-26
🔒
Charge registered #4
Lender: The Governor and Company of the Bank of Scotland
2006-01-20
➖
CHEEMA, Satbinder Singh resigned
secretary
2006-01-20
➕
LADHANI, Barkat appointed
secretary
2004-06-23
🔒
Charge registered #3
Lender: The Governor and Company of the Bank of Scotland
2003-07-25
🔒
Charge registered #2
Lender: The Governor and Company of the Bank of Scotland
2003-07-25
🔒
Charge registered #1
Lender: The Governor and Company of the Bank of Scotland
2002-04-02
➕
JAMAL, Imshan appointed
director
2000-01-01
➕
CHEEMA, Satbinder Singh appointed
secretary
2000-01-01
➖
DHANJI, Iqbal resigned
secretary
2000-01-01
➖
DHANJI, Iqbal resigned
director
1998-05-05
➕
JIVRAJ, Naushad Nurdin appointed
director
1998-05-05
➕
DHANJI, Iqbal appointed
secretary
1998-05-05
➖
ST JAMES'S SECRETARIES LIMITED resigned
corporate-nominee-secretary
1998-05-05
➕
DHANJI, Iqbal appointed
director
1998-05-05
➕
JIVRAJ, Nurdin Gulamhusein Rhemtulla appointed
director
1998-05-05
➖
ST JAMES'S DIRECTORS LIMITED resigned
corporate-nominee-director
1998-04-28
🏢
Company incorporated
As ADVANTAGE HOTELS (CROYDON) LIMITED
1998-04-28
➕
ST JAMES'S SECRETARIES LIMITED appointed
corporate-nominee-secretary

Showing most recent 50 of 51 events

Owner dependency

73/100

High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS

-4 active directors: Broader management team in place — suggests transferable governance.
+Long-tenure founder: Senior director has been in place 28 years — deep operational knowledge concentrated in one person.
+Founder age: Director aged approximately 67 — succession pressure is live.
+Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.

Succession & seller-readiness

80/100

Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS

primaryFounder aged 63+: Senior director is approximately 67. Approaching typical UK retirement age — succession thinking likely.
primary20+ year tenure: Director in role 28 years. Very long tenure is a classic succession signal.
secondaryStable-but-static management: Company is 28 years old and no new directors in the last 3 years — succession not yet being planned internally.
supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

1 med · 1 low

Charge satisfaction-then-recreation pattern

medium

Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.

Multiple registered office changes

low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Group structure

Queensway One Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️

Queensway One Limited

Corporate parent · holds 75-100% shares

ultimate parent

⬇

ADVANTAGE HOTELS (CROYDON) LIMITED

This company · 03554248

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%

Name	Shares	Voting rights	Nature of control	Notified
Queensway One Limited Corporate entity	75–100%	75–100%	75-100% shares · 75-100% voting	24/01/2017

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

Similar companies

Active · Hospitality · EC postcode area

Company	Est. value	Turnover	Net worth	Staff	Age	Opp	Director
3 KEGS LIMITED→ 11667949 · est 2018 · no financials extracted	—	—	—	—	7y	—	—
3SHADES STAY LTD→ 17013785 · est 2026 · no financials extracted	—	—	—	—	—	—	—
92 DEAN STREET OPCO LIMITED→ 12692922 · est 2020 · no financials extracted	—	—	—	—	5y	—	—
A4 HOLIDAYS LTD→ 09475762 · est 2015 · no financials extracted	—	—	—	—	11y	—	—
AAA JINDANI EXPRESS LTD→ 16472410 · est 2025 · no financials extracted	—	—	—	—	—	—	—
ADMIRAL TAVERNS (HARMONY) LIMITED→ 05465262 · est 2005 · no financials extracted	—	—	—	—	20y	—	—
ADMIRAL TAVERNS PICCADILLY LIMITED→ 07420758 · est 2010 · no financials extracted	—	—	—	—	15y	—	—
ADUR COMMERCE LIMITED→ 15349043 · est 2023 · no financials extracted	—	—	—	—	2y	—	—
ADVA FOOD SERVICES LIMITED→ 08391672 · est 2013 · no financials extracted	—	—	—	—	13y	—	—
AEGEAN BITES LTD→ 16524157 · est 2025 · no financials extracted	—	—	—	—	—	—	—
AEVIVA LTD→ 16373985 · est 2025 · no financials extracted	—	—	—	—	1y	—	—
AEVUM VITALITY LIMITED→ 16180970 · est 2025 · no financials extracted	—	—	—	—	1y	—	—

Peers ranked by estimated value, then turnover, then opportunity score.See all →

🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →

🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive

Typeltd

Incorporated1998-04-28

Jurisdictionengland-wales

Primary SIC55100 — Hotels and similar accommodation

Registered office

3rd Floor 86-90 Paul Street

London

EC2A 4NE

United Kingdom

Filing status

Accounts

Next due: 2026-12-31

Last made up to: 2025-03-31

Confirmation statement

Next due: 2027-02-14

Last: 2026-01-31