AAA CREW LTD
💤Zombieactive
07499267 · ltd · incorporated 2011-01-20
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Jan 2025
Net worth
—
book net assets
Opportunity
75/100
Strong
What this business does
Primary activity: Support activities to performing arts
Sector: Arts, entertainment & recreation
Investor take
PursueStrong opportunity: active trading company with strong profile and bankable structure.
Opportunity 75/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: high (80/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
33 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
75/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
70
Active, clean filings, stable charge profile.
Acquirability
60
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-01-31 | 2024-01-31 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
- • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (17 events)Click to expand
- 2025-11-02📄accounts-with-accounts-type-dormantaccounts · AA
- 2024-10-31📄accounts-with-accounts-type-dormantaccounts · AA
- 2023-10-31📄accounts-with-accounts-type-dormantaccounts · AA
- 2022-12-09📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2021-10-31📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2020-10-31📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2019-10-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-11-05📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2017-10-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2016-11-24📄accounts-with-accounts-type-total-exemption-smallaccounts · AA
- 2016-02-24📄annual-return-company-with-made-up-date-full-list-shareholdersannual-return · AR01
- 2015-11-10📄accounts-with-accounts-type-total-exemption-smallaccounts · AA
- 2015-02-23📄annual-return-company-with-made-up-date-full-list-shareholdersannual-return · AR01
- 2014-11-04📄accounts-with-accounts-type-total-exemption-smallaccounts · AA
- 2014-02-17📄annual-return-company-with-made-up-date-full-list-shareholdersannual-return · AR01
- 2011-01-20🏢Company incorporatedAs AAA CREW LTD
- 2011-01-20➕LUFF, Vernon James appointeddirector
Owner dependency
90/100
Critical — business is the founderThe business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
FACTORS
- +Sole director: Only one active director — all governance concentrated on one person.
- +Long-tenure founder: Senior director has been in place 15 years — deep operational knowledge concentrated in one person.
- +No director turnover: Company is 15 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
68/100
Strong succession signalMultiple signals suggest succession is on the horizon. Candidate for proactive outreach.
SIGNALS
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- secondary12+ year tenure: Director in role 15 years.
- secondaryStable-but-static management: Company is 15 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Vernon James Luff Individual · British · DOB 07/1971 · age 55 | 75–100% | — | 75-100% shares | 06/04/2016 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
🔒Co-director network graph
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Leisure & entertainment · PO postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| 2BLOND PRODUCTIONS LIMITED→ 07687542 · est 2011 · no financials extracted | — | — | — | — | 14y | — | — |
| 432 NO-MAD'S C.I.C.→ 14222242 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
| 7 SISTER RECORDS LTD→ 13415533 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| 74LANDS LTD→ 16448260 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| 808 FILMS LTD→ 16981743 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| 90 EVENTS LIMITED→ 16886400 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| A & L DANCE ACADEMY LIMITED→ 07155999 · est 2010 · no financials extracted | — | — | — | — | 16y | — | — |
| ABELLA ENTERTAINMENT LTD→ 15819329 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| ACT NOW PRODUCTIONS LTD→ 15179863 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| ACT SELF DEFENCE CIC→ 14204958 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
| ACTING UP DRAMA SCHOOL LIMITED→ 10081013 · est 2016 · no financials extracted | — | — | — | — | 10y | — | — |
| ACTIVE SIMULATORS EUROPE LTD→ 12325206 · est 2019 · no financials extracted | — | — | — | — | 6y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2011-01-20
Jurisdictionengland-wales
Primary SIC90020 — Support activities to performing arts
Registered office
1 Highland Street
Southsea
Hampshire
PO4 9NL
Filing status
Accounts
Next due: 2026-10-31
Last made up to: 2025-01-31
Confirmation statement
Next due: 2027-02-14
Last: 2026-01-31
Officers (1 active · 0 resigned)
LUFF, Vernon James→
Activedirector · ~55y · appointed 2011-01-20
View their other companies + combined net worth →
Click a director name to see their full track record across all companies.
Recent filings (33 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-02-12
accounts-with-accounts-type-dormant
accounts · AA
2025-11-02
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-14
accounts-with-accounts-type-dormant
accounts · AA
2024-10-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-02-14
accounts-with-accounts-type-dormant
accounts · AA
2023-10-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-02-13
accounts-with-accounts-type-micro-entity
accounts · AA
2022-12-09
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-02-11
accounts-with-accounts-type-micro-entity
accounts · AA
2021-10-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-02-09
accounts-with-accounts-type-micro-entity
accounts · AA
2020-10-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-02-11
accounts-with-accounts-type-total-exemption-full
accounts · AA
2019-10-30
confirmation-statement-with-no-updates
confirmation-statement · CS01
2019-02-01