AD SPORTS LIMITED
🌳Matureactive
07512997 · ltd · incorporated 2011-02-01
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
approaching window · 12-months
Approaching a transaction window — refinance or sale event plausible in the next 12 months.
- · Oldest live charge 10.4y old — refinance window within 12 months
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Dec 2024
Net worth
£303.1k
book net assets
Opportunity
77/100
Strong
What this business does
Primary activity: Retail sale of clothing in specialised stores
Sector: Wholesale & retail
Investor take
PursueStrong opportunity: active trading company with strong profile and bankable structure.
Opportunity 77/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (58/100).
🏦
Refinance opportunity
3 live charges · 2 lenders · oldest 10.4y
70/100
ready
Refinance conversation should be productive — structure clean and timing right.
- · Oldest live charge is 10.4 years old — likely at or near maturity.
- · Two lenders — manageable, but coordination required.
- · Legal-friction score 15/100 — clean.
Data confidence
Overall: high (81/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
3 charges (3/3 with lender, 3/3 with type)
90
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
3 connected companies via shared directors
54
Filing history
41 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
77/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
70
Active, clean filings, stable charge profile.
Acquirability
60
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
100
Good data coverage for analysis.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredPositive net assets
Net assets £303,098
Cash YoY
+150%
Year on year
Key financials
2 years extracted from filed iXBRL accountsCash
£92k
↑ 150% YoY
Net Worth
£303k
↑ 60% YoY
Current Assets
£167k
↑ 65% YoY
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2024-12-31 | 2023-12-31 |
|---|---|---|
| Total assets | £335.8k | £226.2k |
| Current assets | £166.7k | £101.2k |
| Cash | £91.7k | £36.7k |
| Debtors | £75.0k | £64.6k |
| Net assets | £303.1k | £189.0k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
5
filings
- • 2 persons-with-significant-control
- • 2 officers
- • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (21 events)Click to expand
- 2026-02-06📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2026-02-06📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2026-02-06📄change-person-director-company-with-change-dateofficers · CH01
- 2026-02-06📄change-person-director-company-with-change-dateofficers · CH01
- 2025-11-13📄mortgage-create-with-deed-with-charge-number-charge-creation-datemortgage · MR01
- 2025-11-03🔒Charge registered #3Lender: Barclays Security Trustee Limited
- 2025-08-21📄mortgage-create-with-deed-with-charge-number-charge-creation-datemortgage · MR01
- 2025-08-20🔒Charge registered #2Lender: Barclays Security Trustee Limited
- 2025-08-13📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-09-23📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-09-26📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-09-09📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-08-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-08-13📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2019-05-24📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-09-18📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2017-08-14📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2016-01-04🔒Charge registered #1Lender: Barclays Bank PLC
- 2011-02-14➕DYER, Natalie appointeddirector
- 2011-02-01🏢Company incorporatedAs AD SPORTS LIMITED
- 2011-02-01➕DYER, Andrew Lawrence appointeddirector
Owner dependency
81/100
Critical — business is the founderThe business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
FACTORS
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Long-tenure founder: Senior director has been in place 15 years — deep operational knowledge concentrated in one person.
- +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
- +No director turnover: Company is 15 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
59/100
Strong succession signalMultiple signals suggest succession is on the horizon. Candidate for proactive outreach.
SIGNALS
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
- secondary12+ year tenure: Director in role 15 years.
- secondaryStable-but-static management: Company is 15 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Andrew Lawrence Dyer Individual · British · DOB 08/1976 · age 50 | 50–75% | 50–75% | board control50-75% shares · 50-75% voting · board control | 06/04/2016 |
Mrs Natalie Dyer Individual · British · DOB 03/1977 · age 49 | 25–50% | 25–50% | 25-50% shares · 25-50% voting | 06/04/2016 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
🔒Co-director network graph
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Retail · SA postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| 3035 RECORDS LTD→ 16891262 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| 3PWELL LTD→ 16523146 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| A DEAN CARPETS LIMITED→ 09511741 · est 2015 · no financials extracted | — | — | — | — | 11y | — | — |
| A.F.SMITH & SONS,LIMITED→ 00212266 · est 1926 · no financials extracted | — | — | — | — | 100y | — | — |
| ABBEY ACCESS LIMITED→ 06291230 · est 2007 · no financials extracted | — | — | — | — | 18y | — | — |
| AC ELECTRICALS SWANSEA LTD→ 15518577 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| ACTIVE MUSLIM CLUB LTD→ 16977164 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| ADVANTURE ENTERPRISES LTD→ 15584221 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| ADVENTURE TOGS LIMITED→ 05128106 · est 2004 · no financials extracted | — | — | — | — | 21y | — | — |
| AFAN A BLAST LTD→ 10985286 · est 2017 · no financials extracted | — | — | — | — | 8y | — | — |
| AFAN ALES & FINE WINES LTD→ 13519968 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| AFAN CARPETS LIMITED→ 04717100 · est 2003 · no financials extracted | — | — | — | — | 23y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2011-02-01
Jurisdictionengland-wales
Primary SIC47710 — Retail sale of clothing in specialised stores
Registered office
47 Cardonnel Road
Skewen
Neath
West Glamorgan
SA10 6BT
Filing status
Accounts
Next due: 2026-09-30
Last made up to: 2024-12-31
Confirmation statement
Next due: 2027-02-15
Last: 2026-02-01
Officers (2 active · 0 resigned)
DYER, Andrew Lawrence→
Activedirector · ~50y · appointed 2011-02-01
View their other companies + combined net worth →
DYER, Natalie→
Activedirector · ~49y · appointed 2011-02-14
View their other companies + combined net worth →
Click a director name to see their full track record across all companies.
Mortgages & charges
3
Total charges
3
Outstanding
1
Active lenders
Status:Lender:3 of 3 shown
| Type | Properties | |||||
|---|---|---|---|---|---|---|
| outstanding | Barclays Barclays Security Trustee Limited | A registered charge | 1 property | 03/11/2025 | — | |
| outstanding | Barclays Barclays Security Trustee Limited | A registered charge | — | 20/08/2025 | — | |
| outstanding | Barclays Barclays Bank PLC | A registered charge | — | 04/01/2016 | — |
Click column headers to sort. Use filters above to narrow by status and lender.
Recent filings (41 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-02-06
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2026-02-06
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2026-02-06
change-person-director-company-with-change-date
officers · CH01
2026-02-06
change-person-director-company-with-change-date
officers · CH01
2026-02-06
mortgage-create-with-deed-with-charge-number-charge-creation-date
mortgage · MR01
2025-11-13
mortgage-create-with-deed-with-charge-number-charge-creation-date
mortgage · MR01
2025-08-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-08-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-11
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-09-23
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-02-12
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-09-26
confirmation-statement-with-updates
confirmation-statement · CS01
2023-02-16
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-09-09
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-02-08