CUSTOMISED BY ME LIMITED

⚰️Wound downdissolved
10172346 · ltd · incorporated 2016-05-10
Investment thesis
Company dissolved — not a live target.
Why interesting: Historical record only; useful for precedent research.
Why risky: Not transactable.
🔒Estimated value
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Turnover
not disclosed
Net worth
book net assets
Opportunity
59/100
Worth a look
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Investor take
Pass (distressed without resilience)
Distressed unclear — structural issues outweigh the discount.

Opportunity 59/100 (worth a look), bankability 70/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Resolve: Company dissolved. Company has been dissolved — it no longer legally exists. Any diligence here is historical only. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: low (49/100)

Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.

Company profile
address, no SIC, incorporation date
80
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
No PSCs filed (unusual — worth investigating)
35
Director network
10 connected companies via shared directors
75
Filing history
5 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
59/100Worth a look
PassWatchWorth a lookStrongExceptional 

Mixed signal. Worth opening the full target workup before deciding to pursue.

Business quality
30
Concerning — overdue filings or status flags present.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
67
Some moderate concerns — review flags.
Signal strength
80
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (8 events)Click to expand
  1. 2017-10-31
    📄
    gazette-dissolved-voluntary
    gazette · GAZ2(A)
  2. 2017-10-31
    🏁
    Company dissolved
  3. 2017-08-15
    📄
    gazette-notice-voluntary
    gazette · GAZ1(A)
  4. 2017-08-07
    📄
    dissolution-application-strike-off-company
    dissolution · DS01
  5. 2017-08-01
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  6. 2016-05-10
    🏢
    Company incorporated
    As CUSTOMISED BY ME LIMITED
  7. 2016-05-10
    SIEFF, Jonathan David appointed
    director
  8. 2016-05-10
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

88/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Senior director age: Director aged approximately 60 — approaching natural succession window.
  • +No director turnover: Company is 10 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

60/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 60. Early succession window.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

1 high ·
Company dissolved
high

Company has been dissolved — it no longer legally exists. Any diligence here is historical only.

Evidence: Dissolved on 2017-10-31

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

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Company details

Statusdissolved
Typeltd
Incorporated2016-05-10
Jurisdictionengland-wales
Primary SIC

Registered office

Watermelon Ltd
66 Porchester Road
London
W2 6ET
England

Filing status

Accounts
Next due:
Last made up to:
Confirmation statement
Next due:
Last:

Officers (0 active · 0 resigned)

SIEFF, Jonathan David
director · ~60y · appointed 2016-05-10
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (5 total)

gazette-dissolved-voluntary
gazette · GAZ2(A)
2017-10-31
gazette-notice-voluntary
gazette · GAZ1(A)
2017-08-15
dissolution-application-strike-off-company
dissolution · DS01
2017-08-07
gazette-notice-compulsory
gazette · GAZ1
2017-08-01
incorporation-company
incorporation · NEWINC
2016-05-10