ADVERTISING - MEDIA LTD
💤Zombieactive
11027722 · ltd · incorporated 2017-10-24
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Oct 2024
Net worth
—
book net assets
Opportunity
71/100
Strong
What this business does
Primary activity: Non-specialised wholesale of food, beverages and tobacco
Sector: Wholesale & retail
ALSO REGISTERED FOR
- 46900Non-specialised wholesale trade
- 73110Advertising agencies
Investor take
PursueStrong opportunity: active trading company with strong profile and bankable structure.
Opportunity 71/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: medium (78/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 3 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
5 officers (1 active, 5 linked, 5 with DOB)
90
Ownership & PSC
1 active PSC(s) of 5 total, 5 with control declared
90
Director network
Network not yet resolved
30
Filing history
41 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
71/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
65
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
82
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-10-31 | 2023-10-31 |
|---|---|---|
| Average employees | 100 | 100 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (27 events)Click to expand
- 2025-10-08📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-10-08📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2025-10-08📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2025-10-08📄appoint-person-director-company-with-name-dateofficers · AP01
- 2025-06-14➕SWIERZYCKI, Adam appointeddirector
- 2025-06-14➖TORBIAK, Mykhailo resigneddirector
- 2025-04-02📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-04-02📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2025-04-01➖KRUZA, Piotr resigneddirector
- 2025-04-01➕TORBIAK, Mykhailo appointeddirector
- 2025-04-01📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2025-04-01📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2025-04-01📄appoint-person-director-company-with-name-dateofficers · AP01
- 2025-03-24📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-12-03📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2024-02-10📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-03-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-03-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-06-18📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-09-18📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2020-07-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-11-10➕KRUZA, Piotr appointeddirector
- 2018-11-10➖PALYSKA, Katarzyna Violetta resigneddirector
- 2018-04-03➖NIEMYJSKI, Andrzej resigneddirector
- 2018-04-03➕PALYSKA, Katarzyna Violetta appointeddirector
- 2017-10-24🏢Company incorporatedAs ADVERTISING - MEDIA LTD
- 2017-10-24➕NIEMYJSKI, Andrzej appointeddirector
Owner dependency
75/100
High — earn-out structure requiredMaterial founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
FACTORS
- +Sole director: Only one active director — all governance concentrated on one person.
Succession & seller-readiness
45/100
Moderate signalSome succession indicators present. Worth watching; approach if sector/strategy fits.
SIGNALS
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
1 lowMultiple registered office changes
lowMultiple address changes in a short period can indicate operational instability or admin disorder.
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Adam Swierzycki Individual · Polish · DOB 12/1975 · age 51 | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control · trust interest · firm interest | 14/06/2025 |
4 historic (ceased) PSCs
- Mr Mykhailo Torbiakceased 14/06/2025· 75-100% shares · 75-100% voting · trust interest · firm interest
- Mr Piotr Kruzaceased 01/04/2025· 75-100% shares · 75-100% voting · board control · significant influence · trust interest · firm interest
- Mrs Katarzyna Violetta Palyskaceased 10/11/2018· 75-100% shares · 75-100% voting · board control · significant influence · trust interest · firm interest
- Mr Andrzej Niemyjskiceased 03/04/2018· significant influence
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Similar companies
Active · Wholesale & distribution · SW postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| A.E. VAUGHAN & CO. LIMITED→ 02604976 · est 1991 · no financials extracted | — | — | — | — | 34y | — | — |
| ACME TRADE LTD→ 12986516 · est 2020 · no financials extracted | — | — | — | — | 5y | — | — |
| AD MAIORA 2UK LTD→ 11541775 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
| ADAMTHWAITE BROTHERS LTD→ 15782325 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| ADD CONSTRUCTION LTD→ 14113617 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
| ADIERE LTD→ 15581979 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| ADONYS PRODUCTS LTD→ 13370813 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| ADRIAN WHITE BUILDING SUPPLIES LTD.→ 02727601 · est 1992 · no financials extracted | — | — | — | — | 33y | — | — |
| ADVANCED UNITED CONTRACTING & GENERAL TRADING LTD→ 13767030 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| ADVANTAGE SHIPPING LTD→ 10607905 · est 2017 · no financials extracted | — | — | — | — | 9y | — | — |
| AERIAL LTD→ 12684639 · est 2020 · no financials extracted | — | — | — | — | 5y | — | — |
| AERONAUT SOLUTIONS LIMITED→ 16767751 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2017-10-24
Jurisdictionengland-wales
Primary SIC46390 — Non-specialised wholesale of food, beverages and tobacco
Registered office
Flat 9 Jansen House
Aubyn Square
London
SW15 5NJ
England
Filing status
Accounts
Next due: 2026-07-31
Last made up to: 2024-10-31
Confirmation statement
Next due: 2026-10-22
Last: 2025-10-08
Officers (1 active · 4 resigned)
SWIERZYCKI, Adam→
Activedirector · ~51y · appointed 2025-06-14
View their other companies + combined net worth →
KRUZA, Piotr→
Resigneddirector · ~46y · appointed 2018-11-10 · resigned 2025-04-01
NIEMYJSKI, Andrzej→
Resigneddirector · ~51y · appointed 2017-10-24 · resigned 2018-04-03
PALYSKA, Katarzyna Violetta→
Resigneddirector · ~52y · appointed 2018-04-03 · resigned 2018-11-10
TORBIAK, Mykhailo→
Resigneddirector · ~61y · appointed 2025-04-01 · resigned 2025-06-14
Click a director name to see their full track record across all companies.
Recent filings (41 total)
confirmation-statement-with-updates
confirmation-statement · CS01
2025-10-08
termination-director-company-with-name-termination-date
officers · TM01
2025-10-08
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-10-08
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-10-08
appoint-person-director-company-with-name-date
officers · AP01
2025-10-08
confirmation-statement-with-updates
confirmation-statement · CS01
2025-05-14
termination-director-company-with-name-termination-date
officers · TM01
2025-04-02
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-04-02
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-04-01
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-04-01
appoint-person-director-company-with-name-date
officers · AP01
2025-04-01
confirmation-statement-with-updates
confirmation-statement · CS01
2025-04-01
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-03-24
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-12-03
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-10-24