ACE & PRINCE LTD
💤Zombieactive
12053407 · ltd · incorporated 2019-06-17
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Jun 2025
Net worth
£1.7k
book net assets
Opportunity
72/100
Strong
What this business does
Primary activity: Other business support service activities n.e.c.
Sector: Administrative & support services
Investor take
PursueStrong opportunity: asset-holding vehicle with strong profile and bankable structure.
Opportunity 72/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Deleverage or restructure. Leverage at 100% of assets — consider sale of non-core assets or equity injection. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: medium (79/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (1 active, 2 linked, 2 with DOB)
90
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
24 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
72/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
65
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredPositive net assets
Net assets £1,687
High leverage
Liabilities are 100% of total assets
Leverage
100%
Liabilities / Total assets
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
£2k
↑ 9.2% YoY
Current Assets
£3k
↑ 63% YoY
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-06-30 | 2024-06-30 |
|---|---|---|
| Total assets | £2.9k | £1.9k |
| Current assets | £2.9k | £1.8k |
| Net assets | £1.7k | £1.5k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
0
filings
Last 90 days
1
filing
- • 1 accounts
Last 180 days
1
filing
- • 1 accounts
Counts from Companies House filing history.
Corporate timeline (22 events)Click to expand
- 2026-03-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2025-05-12📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2025-05-11📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2025-03-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-03-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-02-07📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2023-03-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-01-18📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2023-01-18📄termination-director-company-with-name-termination-dateofficers · TM01
- 2023-01-16➖ROCK, Heidi resigneddirector
- 2022-07-19📄change-person-director-company-with-change-dateofficers · CH01
- 2022-07-19📄change-person-director-company-with-change-dateofficers · CH01
- 2022-07-19📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2022-07-19📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2022-07-19📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2022-03-31📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2021-06-04📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2021-04-26📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2019-06-17🏢Company incorporatedAs ACE & PRINCE LTD
- 2019-06-17➕FORDE, Chloe appointeddirector
- 2019-06-17➕ROCK, Heidi appointeddirector
- 2019-06-17📄incorporation-companyincorporation · NEWINC
Owner dependency
75/100
High — earn-out structure requiredMaterial founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
FACTORS
- +Sole director: Only one active director — all governance concentrated on one person.
Succession & seller-readiness
45/100
Moderate signalSome succession indicators present. Worth watching; approach if sector/strategy fits.
SIGNALS
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
1 active beneficial owner| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Miss Chloe Forde Individual · British · DOB 11/1987 · age 39 | 50–75% | — | 50-75% shares | 17/06/2019 |
1 historic (ceased) PSC
- Miss Heidi Rockceased 16/01/2023· 50-75% shares
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
🔒Co-director network graph
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Trade services · EC postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| ACUITY SISTERS LTD→ 10021099 · est 2016 · no financials extracted | — | — | — | — | 10y | — | — |
| ACUMEN OUTSOURCING LTD→ 15961353 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| AD PARTNERS INTERNATIONAL LTD→ 12321275 · est 2019 · no financials extracted | — | — | — | — | 6y | — | — |
| AD SERVICES GROUP LTD→ 17078832 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| ADDICT HOLDINGS LIMITED→ 06818474 · est 2009 · no financials extracted | — | — | — | — | 17y | — | — |
| ADDICTED2CLEANING LTD→ 16668041 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ADDICTIVE PUBLISHING LTD→ 17073024 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| ADDITIONS AESTHETICS LTD→ 14120737 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
| ADDLESHAW BOOTH & CO. SERVICE COMPANY→ 03259201 · est 1996 · no financials extracted | — | — | — | — | 29y | — | — |
| ADDO’S DOMESTIC SERVICES LIMITED→ 16518639 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ADG PREFCAP GP LIMITED→ 13013324 · est 2020 · no financials extracted | — | — | — | — | 5y | — | — |
| ADG PREFCAP II GP LIMITED→ 15868604 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2019-06-17
Jurisdictionengland-wales
Primary SIC82990 — Other business support service activities n.e.c.
Registered office
124 City Road
London
EC1V 2NX
England
Filing status
Accounts
Next due: 2027-03-31
Last made up to: 2025-06-30
Confirmation statement
Next due: 2026-06-30
Last: 2025-06-16
Officers (1 active · 1 resigned)
FORDE, Chloe→
Activedirector · ~39y · appointed 2019-06-17
View their other companies + combined net worth →
ROCK, Heidi→
Resigneddirector · ~35y · appointed 2019-06-17 · resigned 2023-01-16
Click a director name to see their full track record across all companies.
Recent filings (24 total)
accounts-with-accounts-type-micro-entity
accounts · AA
2026-03-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-07-02
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-05-12
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-05-11
accounts-with-accounts-type-micro-entity
accounts · AA
2025-03-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-06-23
accounts-with-accounts-type-micro-entity
accounts · AA
2024-03-29
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-02-07
confirmation-statement-with-updates
confirmation-statement · CS01
2023-07-24
accounts-with-accounts-type-micro-entity
accounts · AA
2023-03-29
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2023-01-18
termination-director-company-with-name-termination-date
officers · TM01
2023-01-18
change-person-director-company-with-change-date
officers · CH01
2022-07-19
change-person-director-company-with-change-date
officers · CH01
2022-07-19
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2022-07-19