249 FITNESS LTD
🌿Early-stageactive
13695176 · ltd · incorporated 2021-10-21
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Oct 2024
Net worth
£494
book net assets
Opportunity
70/100
Strong
What this business does
Primary activity: Fitness facilities
Sector: Arts, entertainment & recreation
Investor take
PursueStrong opportunity: asset-holding vehicle with strong profile and acceptable with review structure.
Opportunity 70/100 (strong), bankability 70/100. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (63/100).
Data confidence
Overall: high (80/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (3 active, 4 linked, 4 with DOB)
90
Ownership & PSC
0 active PSC(s) of 2 total, 2 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
22 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
70/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Signals from accounts
Derived from iXBRL accounts · FRS 102Positive net assets
Net assets £494
Cash YoY
+162%
Year on year
Key financials
2 years extracted from filed iXBRL accountsCash
£16k
↑ 162% YoY
Net Worth
£494
↑ 118% YoY
Current Assets
£24k
↑ 55% YoY
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-10-31 | 2023-10-31 |
|---|---|---|
| Total assets | £494 | £-2.8k |
| Current assets | £24.2k | £15.7k |
| Cash | £15.5k | £5.9k |
| Net assets | £494 | £-2.8k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
4
filings
- • 2 officers
- • 1 persons-with-significant-control
- • 1 address
Last 90 days
4
filings
- • 2 officers
- • 1 persons-with-significant-control
- • 1 address
Last 180 days
10
filings
- • 4 officers
- • 3 persons-with-significant-control
- • 2 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (23 events)Click to expand
- 2026-04-28➕GRIST, Kevin William appointeddirector
- 2026-04-28📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2026-04-28📄appoint-person-director-company-with-name-dateofficers · AP01
- 2026-04-08📄change-person-director-company-with-change-dateofficers · CH01
- 2026-04-08📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2025-12-10📄appoint-person-director-company-with-name-dateofficers · AP01
- 2025-12-10📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-12-10📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2025-12-10📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2025-12-05➕PALMER, Victoria Lynn appointeddirector
- 2025-12-05➖WILLIAMS, Courtney Anne resigneddirector
- 2025-07-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2025-04-30📄change-person-director-company-with-change-dateofficers · CH01
- 2025-04-30📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2024-07-11📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-10-02📄change-person-director-company-with-change-dateofficers · CH01
- 2023-10-02📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2023-04-06📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-11-11📄appoint-person-director-company-with-name-dateofficers · AP01
- 2021-11-01➕MOULTON, Bernard Edwin appointeddirector
- 2021-10-21🏢Company incorporatedAs 249 FITNESS LTD
- 2021-10-21➕WILLIAMS, Courtney Anne appointeddirector
- 2021-10-21📄incorporation-companyincorporation · NEWINC
Owner dependency
50/100
Moderate — manageable with handoverSome founder dependency, but not acute. A structured handover period should cover most risk.
Succession & seller-readiness
30/100
Weak signalLimited succession signal. Not a near-term off-market candidate.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
🔒Co-director network graph
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Leisure & entertainment · ME postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| 1 ENTERTAINMENT EVENTS LTD→ 09171644 · est 2014 · no financials extracted | — | — | — | — | 11y | — | — |
| 1ST CHOICE TRAVEL SERVICES LIMITED→ 02649897 · est 1991 · no financials extracted | — | — | — | — | 34y | — | — |
| 24/7 GYM LIMITED→ 07331822 · est 2010 · no financials extracted | — | — | — | — | 15y | — | — |
| 360 TRAVEL LIMITED→ 02758544 · est 1992 · no financials extracted | — | — | — | — | 33y | — | — |
| 40LICKS BJJ LTD→ 14275926 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
| 45 FOOTBALL GROUP KENT LTD→ 16593558 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| AB FITNESS1978 LIMITED→ 13315549 · est 2021 · no financials extracted | — | — | — | — | 5y | — | — |
| AB TRAVEL CONSULTING LIMITED→ 06929044 · est 2009 · no financials extracted | — | — | — | — | 16y | — | — |
| ABL SWIM LIMITED→ 11393943 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
| AC FOOTBALL LIMITED→ 16584831 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ACÁ THEATRE LIMITED→ 10030660 · est 2016 · no financials extracted | — | — | — | — | 10y | — | — |
| ACADIAN LEISURE LIMITED→ 04852077 · est 2003 · no financials extracted | — | — | — | — | 22y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2021-10-21
Jurisdictionengland-wales
Primary SIC93130 — Fitness facilities
Registered office
A2 Smeed Dean Centre
Castle Road
Sittingbourne
ME10 3EW
England
Filing status
Accounts
Next due: 2026-07-31
Last made up to: 2024-10-31
Confirmation statement
Next due: 2026-12-24
Last: 2025-12-10
Officers (3 active · 1 resigned)
GRIST, Kevin William→
Activedirector · ~45y · appointed 2026-04-28
View their other companies + combined net worth →
MOULTON, Bernard Edwin→
Activedirector · ~41y · appointed 2021-11-01
View their other companies + combined net worth →
PALMER, Victoria Lynn→
Activedirector · ~33y · appointed 2025-12-05
View their other companies + combined net worth →
WILLIAMS, Courtney Anne→
Resigneddirector · ~36y · appointed 2021-10-21 · resigned 2025-12-05
Click a director name to see their full track record across all companies.
Recent filings (22 total)
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2026-04-28
appoint-person-director-company-with-name-date
officers · AP01
2026-04-28
change-person-director-company-with-change-date
officers · CH01
2026-04-08
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2026-04-08
confirmation-statement-with-updates
confirmation-statement · CS01
2025-12-10
appoint-person-director-company-with-name-date
officers · AP01
2025-12-10
termination-director-company-with-name-termination-date
officers · TM01
2025-12-10
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-12-10
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-12-10
confirmation-statement-with-updates
confirmation-statement · CS01
2025-11-03
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-07-31
change-person-director-company-with-change-date
officers · CH01
2025-04-30
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-04-30
confirmation-statement-with-updates
confirmation-statement · CS01
2024-11-01
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-07-11