1UP PR LIMITED

💤Zombieactive
14041332 · ltd · incorporated 2022-04-12
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Mar 2025
Net worth
book net assets
Opportunity
68/100
Strong
🔔
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What this business does
Primary activity: Public relations and communications activities
Sector: Professional, scientific & technical
Investor take
Pursue
Active trading company. Reasonable fundamentals — worth a memo before deciding.

Opportunity 68/100 (strong), bankability 70/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: medium (79/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
6 officers (1 active, 6 linked, 6 with DOB)
90
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
22 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
68/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
77
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities
£0£0£0£0£0£0Mar 2024Mar 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-03-312024-03-31
Average employees0-400

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
2
filings
  • 1 confirmation-statement
  • 1 officers
Last 180 days
3
filings
  • 1 confirmation-statement
  • 1 officers
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (30 events)Click to expand
  1. 2026-02-16
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  2. 2026-02-13
    MOLYNEUX, Phil resigned
    director
  3. 2025-12-10
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  4. 2025-06-23
    WILLIAMS, Gareth William Brett resigned
    director
  5. 2025-06-23
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  6. 2024-11-29
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  7. 2024-04-24
    📄
    second-filing-of-confirmation-statement-with-made-up-date
    confirmation-statement · RP04CS01
  8. 2023-06-28
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  9. 2023-06-27
    KROLL, Mario resigned
    director
  10. 2023-06-27
    MOLYNEUX, Phil appointed
    director
  11. 2023-06-27
    WILLIAMS, Gareth William Brett appointed
    director
  12. 2023-06-27
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  13. 2023-06-27
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  14. 2023-06-27
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  15. 2023-05-09
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  16. 2023-05-05
    VAUGHAN, Charlotte resigned
    director
  17. 2023-01-19
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  18. 2022-06-24
    📄
    change-account-reference-date-company-current-shortened
    accounts · AA01
  19. 2022-06-22
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  20. 2022-06-22
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  21. 2022-06-22
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  22. 2022-06-22
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  23. 2022-06-22
    📄
    capital-allotment-shares
    capital · SH01
  24. 2022-06-01
    BURNS, Emma Joanne resigned
    director
  25. 2022-06-01
    KROLL, Mario appointed
    director
  26. 2022-06-01
    VAUGHAN, Charlotte appointed
    director
  27. 2022-04-12
    🏢
    Company incorporated
    As 1UP PR LIMITED
  28. 2022-04-12
    BURNS, Gary Thomas appointed
    director
  29. 2022-04-12
    BURNS, Emma Joanne appointed
    director
  30. 2022-04-12
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

75/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 med ·
2 director resignations in last 12 months
medium

Multiple recent departures can indicate governance disagreement, succession event, or preparation for sale/stress.

Evidence: MOLYNEUX, Phil resigned 2026-02-13; WILLIAMS, Gareth William Brett resigned 2025-06-23

Shareholders & ownership

1 active beneficial owner
NameSharesVoting rightsNature of controlNotified
Mr Gary Thomas Burns
Individual · British · DOB 10/1973 · age 53
2550%
25–50%board control25-50% shares · 25-50% voting · board control12/04/2022
1 historic (ceased) PSC
  • Mrs Emma Joanne Burnsceased 01/06/2022· 25-50% shares · 25-50% voting · board control

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2022-04-12
Jurisdictionengland-wales
Primary SIC70210 — Public relations and communications activities

Registered office

Radwell Lodge Radwell Lane
Radwell
Baldock
Hertfordshire
SG7 5ES
England

Filing status

Accounts
Next due: 2026-12-31
Last made up to: 2025-03-31
Confirmation statement
Next due: 2027-04-17
Last: 2026-04-03

Officers (1 active · 5 resigned)

BURNS, Gary Thomas
director · ~53y · appointed 2022-04-12
View their other companies + combined net worth →
Active
BURNS, Emma Joanne
director · ~48y · appointed 2022-04-12 · resigned 2022-06-01
Resigned
KROLL, Mario
director · ~57y · appointed 2022-06-01 · resigned 2023-06-27
Resigned
MOLYNEUX, Phil
director · ~78y · appointed 2023-06-27 · resigned 2026-02-13
Resigned
VAUGHAN, Charlotte
director · ~30y · appointed 2022-06-01 · resigned 2023-05-05
Resigned
WILLIAMS, Gareth William Brett
director · ~47y · appointed 2023-06-27 · resigned 2025-06-23
Resigned

Click a director name to see their full track record across all companies.

Recent filings (22 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2026-04-10
termination-director-company-with-name-termination-date
officers · TM01
2026-02-16
accounts-with-accounts-type-micro-entity
accounts · AA
2025-12-10
termination-director-company-with-name-termination-date
officers · TM01
2025-06-23
confirmation-statement-with-updates
confirmation-statement · CS01
2025-04-09
accounts-with-accounts-type-micro-entity
accounts · AA
2024-11-29
second-filing-of-confirmation-statement-with-made-up-date
confirmation-statement · RP04CS01
2024-04-24
confirmation-statement-with-updates
confirmation-statement · CS01
2024-04-04
accounts-with-accounts-type-micro-entity
accounts · AA
2023-06-28
appoint-person-director-company-with-name-date
officers · AP01
2023-06-27
appoint-person-director-company-with-name-date
officers · AP01
2023-06-27
termination-director-company-with-name-termination-date
officers · TM01
2023-06-27
confirmation-statement-with-updates
confirmation-statement · CS01
2023-05-09
termination-director-company-with-name-termination-date
officers · TM01
2023-05-09
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2023-01-19