4SMG LIMITED

🌱Startupactive
15927192 · ltd · incorporated 2024-08-30
Investment thesis
Property vehicle with a workable charge structure — clean refinance potential.
Why interesting: Asset-backed; value largely in underlying property; lender engagement likely possible.
Why risky: Dependent on title and valuation due diligence; standard property risks.
🔒Estimated value
Upgrade to see
Turnover
year to Dec 2025
Net worth
£-258.9k
book net assets
Opportunity
70/100
Strong
🔔
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What this business does
Primary activity: Buying and selling of own real estate
Sector: Real estate
ALSO REGISTERED FOR
  • 68209Other letting and operating of own or leased real estate
Investor take
Pass (distressed without resilience)
Distressed property-backed borrower — structural issues outweigh the discount.

Opportunity 70/100 (strong), bankability 70/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: distressed disposal / insolvency (65/100).

🏦

Refinance opportunity

2 live charges · oldest 1.5y

50/100
clean up first

Refinance viable after a tidy-up — address the highlighted items first.

  • · Newest facility, 1.5 years old — likely still in initial term.
  • · Single lender — cleanest path to refinance.
  • · Legal-friction score 15/100 — clean.

Data confidence

Overall: medium (71/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
2 charges (2/2 with lender, 2/2 with type)
90
Directors & officers
2 officers (1 active, 2 linked, 1 with DOB)
80
Ownership & PSC
2 active PSC(s) of 3 total, 3 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
19 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
70/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
82
Few red flags.
Signal strength
100
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 102
Negative net assets
Liabilities exceed assets by £258,855

Key financials

1 year extracted from filed iXBRL accounts
Cash
£78k
Net Worth
-£259k
Current Assets
£2.0m
Current Liabilities

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-12-31
Total assets£1.18M
Current assets£1.99M
Cash£78.0k
Net assets£-258.9k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
1
filing
  • 1 accounts
Last 90 days
1
filing
  • 1 accounts
Last 180 days
4
filings
  • 2 persons-with-significant-control
  • 1 accounts
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (23 events)Click to expand
  1. 2026-05-16
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2026-02-05
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  3. 2026-02-05
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  4. 2025-11-19
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  5. 2025-11-19
    📄
    change-person-director-company-with-change-date
    officers · CH01
  6. 2025-11-12
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  7. 2025-10-16
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  8. 2025-05-08
    📄
    mortgage-create-with-deed-with-charge-number-charge-creation-date
    mortgage · MR01
  9. 2025-05-08
    🔒
    Charge registered #2
    Lender: Octane Property Finance Limited
  10. 2025-04-08
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  11. 2025-04-08
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  12. 2024-11-29
    📄
    mortgage-create-with-deed-with-charge-number-charge-creation-date
    mortgage · MR01
  13. 2024-11-29
    🔒
    Charge registered #1
    Lender: Octane Property Finance Limited
  14. 2024-11-22
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  15. 2024-11-21
    GETGROUND SECRETARY LIMITED resigned
    corporate-secretary
  16. 2024-11-21
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  17. 2024-11-21
    📄
    termination-secretary-company-with-name-termination-date
    officers · TM02
  18. 2024-10-25
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  19. 2024-08-30
    🏢
    Company incorporated
    As 4SMG LIMITED
  20. 2024-08-30
    OBUACHALLA, Cillian Oisin appointed
    director
  21. 2024-08-30
    GETGROUND SECRETARY LIMITED appointed
    corporate-secretary
  22. 2024-08-30
    📄
    change-account-reference-date-company-current-extended
    accounts · AA01
  23. 2024-08-30
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Young company: Only 1.8 years old — management layer unlikely to be developed.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 low
Multiple registered office changes
low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Group structure

Herbert Park Developments Ltd holds 25-50% — a significant corporate investor but not a controlling parent.

🏛️
Herbert Park Developments Ltd
Corporate parent · holds 25-50% shares
significant stake
4SMG LIMITED
This company · 15927192

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr William Clegg
Individual · British · DOB 01/1989 · age 37
5075%
50-75% shares27/11/2024
Herbert Park Developments Ltd
Corporate entity
2550%
25–50%25-50% shares · 25-50% voting · firm interest27/11/2024
1 historic (ceased) PSC
  • Cillian Oisin O'Buachallaceased 27/11/2024· 25-50% shares · 25-50% voting · board control

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

9 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2024-08-30
Jurisdictionengland-wales
Primary SIC68100 — Buying and selling of own real estate

Registered office

124 City Road
London
EC1V 2NX
England

Filing status

Accounts
Next due: 2027-09-30
Last made up to: 2025-12-31
Confirmation statement
Next due: 2027-02-19
Last: 2026-02-05

Officers (1 active · 1 resigned)

OBUACHALLA, Cillian Oisin
director · ~33y · appointed 2024-08-30
View their other companies + combined net worth →
Active
GETGROUND SECRETARY LIMITED
corporate-secretary · appointed 2024-08-30 · resigned 2024-11-21
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

2
Total charges
2
Outstanding
1
Active lenders
Status:Lender:2 of 2 shown
TypeProperties
outstanding
Octane Property Finance
Octane Property Finance Limited
A registered charge1 property08/05/2025
outstanding
Octane Property Finance
Octane Property Finance Limited
A registered charge1 property29/11/2024
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (19 total)

accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-05-16
confirmation-statement-with-updates
confirmation-statement · CS01
2026-02-05
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC02
2026-02-05
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2026-02-05
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-11-19
change-person-director-company-with-change-date
officers · CH01
2025-11-19
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-11-12
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-10-16
confirmation-statement-with-updates
confirmation-statement · CS01
2025-08-04
mortgage-create-with-deed-with-charge-number-charge-creation-date
mortgage · MR01
2025-05-08
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-04-08
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-04-08
mortgage-create-with-deed-with-charge-number-charge-creation-date
mortgage · MR01
2024-11-29
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-11-22
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-11-21