ALUNIYA LTD

🌱Startupactive
16447809 · ltd · incorporated 2025-05-13
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
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Turnover
not disclosed
Net worth
book net assets
Opportunity
68/100
Strong
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What this business does
Primary activity: Retail sale of cosmetic and toilet articles in specialised stores
Sector: Wholesale & retail
Investor take
Pursue
Active trading company. Reasonable fundamentals — worth a memo before deciding.

Opportunity 68/100 (strong), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: medium (56/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (2 active, 3 linked, 3 with DOB)
90
Ownership & PSC
2 active PSC(s) of 3 total, 3 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
8 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
68/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
77
Few red flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
1
filing
  • 1 confirmation-statement
Last 90 days
1
filing
  • 1 confirmation-statement
Last 180 days
1
filing
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (12 events)Click to expand
  1. 2025-09-16
    GAY, Natasha Maria resigned
    director
  2. 2025-09-16
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  3. 2025-09-16
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  4. 2025-06-25
    ✏️
    certificate-change-of-name-company
    change-of-name · CERTNM
  5. 2025-06-24
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  6. 2025-06-24
    📄
    capital-allotment-shares
    capital · SH01
  7. 2025-06-24
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  8. 2025-06-20
    GAY, Natasha Maria appointed
    director
  9. 2025-05-13
    🏢
    Company incorporated
    As ALUNIYA LTD
  10. 2025-05-13
    LUGO, Rachel Joanne appointed
    director
  11. 2025-05-13
    MCDONALD, Joanne appointed
    director
  12. 2025-05-13
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

63/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Young company: Only 1.2 years old — management layer unlikely to be developed.

Succession & seller-readiness

36/100
Weak signal

Limited succession signal. Not a near-term off-market candidate.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.

Red flags

1 med ·
Name changed recently
medium

Name changes can be benign (rebrand) but can also precede distress, phoenix activity, or buyer concealment.

Evidence: 2025-06-25: certificate-change-of-name-company

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mrs Rachel Joanne Lugo
Individual · British · DOB 02/1975 · age 51
2550%
25–50%board control25-50% shares · 25-50% voting · board control13/05/2025
Mrs Joanne Mcdonald
Individual · British · DOB 10/1973 · age 53
2550%
25–50%board control25-50% shares · 25-50% voting · board control13/05/2025
1 historic (ceased) PSC
  • Mrs Natasha Maria Gayceased 16/09/2025· 25-50% shares · 25-50% voting · board control

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2025-05-13
Jurisdictionengland-wales
Primary SIC47750 — Retail sale of cosmetic and toilet articles in specialised stores

Registered office

Suite 6a 10 Duke Street
Liverpool
Merseyside
L1 5AS
England

Filing status

Accounts
Next due: 2027-02-13
Last made up to:
Confirmation statement
Next due: 2027-05-26
Last: 2026-05-12

Officers (2 active · 1 resigned)

LUGO, Rachel Joanne
director · ~51y · appointed 2025-05-13
View their other companies + combined net worth →
Active
MCDONALD, Joanne
director · ~53y · appointed 2025-05-13
View their other companies + combined net worth →
Active
GAY, Natasha Maria
director · ~44y · appointed 2025-06-20 · resigned 2025-09-16
Resigned

Click a director name to see their full track record across all companies.

Recent filings (8 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2026-07-06
termination-director-company-with-name-termination-date
officers · TM01
2025-09-16
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-09-16
certificate-change-of-name-company
change-of-name · CERTNM
2025-06-25
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-06-24
capital-allotment-shares
capital · SH01
2025-06-24
appoint-person-director-company-with-name-date
officers · AP01
2025-06-24
incorporation-company
incorporation · NEWINC
2025-05-13