EW KELLY LTD

🌳Matureactive
SC239624 · ltd · incorporated 2002-11-14
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
hardening · 12-months
Already tight — no obvious softening catalysts on the horizon.
  • · Thesis: well-run, low negotiation leverage
🔒Estimated value
Upgrade to see
Turnover
year to Mar 2025
Net worth
£53.3k
book net assets
Opportunity
75/100
Strong
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What this business does
Primary activity: Performing arts
Sector: Arts, entertainment & recreation
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and bankable structure.

Opportunity 75/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (63/100).

Data confidence

Overall: medium (76/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
5 officers (3 active, 5 linked, 2 with DOB)
78
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
60 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
75/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
60
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 102
Positive net assets
Net assets £53,288
Cash YoY
+11%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£58k
↑ 11% YoY
Net Worth
£53k
↑ 12% YoY
Current Assets
£60k
↑ 12% YoY
Current Liabilities
£0£12k£24k£36k£48k£60kMar 2024Mar 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-03-312024-03-31
Total assets£53.3k£47.8k
Current assets£59.9k£53.5k
Cash£58.4k£52.4k
Debtors£1.6k£1.1k
Net assets£53.3k£47.8k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
2
filings
  • 1 accounts
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (23 events)Click to expand
  1. 2025-11-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2024-10-07
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2023-11-13
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2022-08-11
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2021-06-18
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2020-06-13
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  7. 2019-07-18
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  8. 2018-06-24
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  9. 2017-07-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  10. 2016-07-03
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  11. 2015-11-15
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  12. 2015-06-23
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  13. 2014-11-16
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  14. 2014-07-03
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  15. 2013-11-14
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  16. 2002-11-19
    KELLY, Wendy Gail appointed
    secretary
  17. 2002-11-19
    KELLY, Edmund Campion appointed
    director
  18. 2002-11-19
    KELLY, Wendy Gail appointed
    director
  19. 2002-11-19
    FORM 10 SECRETARIES FD LTD resigned
    corporate-nominee-secretary
  20. 2002-11-19
    FORM 10 DIRECTORS FD LTD resigned
    corporate-nominee-director
  21. 2002-11-14
    🏢
    Company incorporated
    As EW KELLY LTD
  22. 2002-11-14
    FORM 10 SECRETARIES FD LTD appointed
    corporate-nominee-secretary
  23. 2002-11-14
    FORM 10 DIRECTORS FD LTD appointed
    corporate-nominee-director

Owner dependency

91/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Founder name in company name: Company name contains director surname "KELLY" — strong identity link between founder and business.
  • +Long-tenure founder: Senior director has been in place 23 years — deep operational knowledge concentrated in one person.
  • +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.

Succession & seller-readiness

66/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • primary20+ year tenure: Director in role 23 years. Very long tenure is a classic succession signal.
  • secondaryStable-but-static management: Company is 23 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mrs Wendy Gail Kelly
Individual · British · DOB 08/1972 · age 54
2550%
25–50%board control25-50% shares · 25-50% voting · board control06/04/2016
Mr Edmund Campion Kelly
Individual · Irish · DOB 03/1971 · age 55
2550%
25–50%board control25-50% shares · 25-50% voting · board control06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2002-11-14
Jurisdictionscotland
Primary SIC90010 — Performing arts

Registered office

28 Kirk Street
Edinburgh
EH6 5EZ

Filing status

Accounts
Next due: 2026-12-31
Last made up to: 2025-03-31
Confirmation statement
Next due: 2026-11-27
Last: 2025-11-13

Officers (3 active · 2 resigned)

KELLY, Wendy Gail
secretary · appointed 2002-11-19
View their other companies + combined net worth →
Active
KELLY, Edmund Campion
director · ~55y · appointed 2002-11-19
View their other companies + combined net worth →
Active
KELLY, Wendy Gail
director · ~54y · appointed 2002-11-19
View their other companies + combined net worth →
Active
FORM 10 SECRETARIES FD LTD
corporate-nominee-secretary · appointed 2002-11-14 · resigned 2002-11-19
Resigned
FORM 10 DIRECTORS FD LTD
corporate-nominee-director · appointed 2002-11-14 · resigned 2002-11-19
Resigned

Click a director name to see their full track record across all companies.

Recent filings (60 total)

accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-11-20
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-11-14
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-11-13
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-10-07
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-11-20
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-11-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-11-14
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-08-11
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-11-14
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-06-18
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-11-14
accounts-with-accounts-type-total-exemption-full
accounts · AA
2020-06-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2019-11-14
accounts-with-accounts-type-total-exemption-full
accounts · AA
2019-07-18
confirmation-statement-with-no-updates
confirmation-statement · CS01
2018-11-16