23W LIMITED
No material changes in the last 30 days.
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No snapshot from 180 days ago — start tracking from today.
Opportunity 71/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: high (81/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Signals from accounts
Derived from iXBRL accounts · FRS 105 (micro)Key financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 105 (micro)| Metric | 2025-04-30 | 2024-04-30 |
|---|---|---|
| Total assets | £2 | £2 |
| Current assets | £21.2k | £21.2k |
| Net assets | £2 | £2 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
- • 1 confirmation-statement
- • 2 confirmation-statement
- • 1 accounts
Corporate timeline (30 events)Click to expand
- 2026-01-06📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-12-04📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-11-14✏️certificate-change-of-name-companychange-of-name · CERTNM
- 2024-11-14📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC02
- 2024-11-13➖MCCALLUM, Stuart Crawford resigneddirector
- 2024-11-13➖MCNULTY, Brendan Douglas resigneddirector
- 2024-11-13➖WONG, Euan James resigneddirector
- 2024-11-13📄change-person-director-company-with-change-dateofficers · CH01
- 2024-11-13📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2024-11-13📄termination-director-company-with-name-termination-dateofficers · TM01
- 2024-11-13📄termination-director-company-with-name-termination-dateofficers · TM01
- 2024-11-13📄termination-director-company-with-name-termination-dateofficers · TM01
- 2024-09-19📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2024-09-19📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2024-09-19📄appoint-person-director-company-with-name-dateofficers · AP01
- 2024-09-19📄appoint-person-director-company-with-name-dateofficers · AP01
- 2024-09-19📄appoint-person-director-company-with-name-dateofficers · AP01
- 2024-09-18➕MCCALLUM, Stuart Crawford appointeddirector
- 2024-09-18➕MCNULTY, Brendan Douglas appointeddirector
- 2024-09-18➕WONG, Euan James appointeddirector
- 2024-09-18✏️certificate-change-of-name-companychange-of-name · CERTNM
- 2024-01-23📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-01-30📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-01-30📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2021-01-01➖MARR, Alison Archibald resigneddirector
- 2021-01-01➖MARR, Alistair Edmund resigneddirector
- 2020-12-31➕USHER, Stephen Alexander appointeddirector
- 2011-04-01🏢Company incorporatedAs 23W LIMITED
- 2011-04-01➕MARR, Alison Archibald appointeddirector
- 2011-04-01➕MARR, Alistair Edmund appointeddirector
Owner dependency
Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
- +Sole director: Only one active director — all governance concentrated on one person.
Succession & seller-readiness
Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- secondaryStable-but-static management: Company is 15 years old and no new directors in the last 3 years — succession not yet being planned internally.
Red flags
1 med ·Name changes can be benign (rebrand) but can also precede distress, phoenix activity, or buyer concealment.
Evidence: 2024-11-14: certificate-change-of-name-company; 2024-09-18: certificate-change-of-name-company
Group structure
Key Professional Partnership Ltd is the ultimate parent — holding 75%+ shares. This company sits inside their group.
Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Key Professional Partnership Ltd Corporate entity | 75–100% | — | 75-100% shares | 13/11/2024 |
4 historic (ceased) PSCs
- Mr Stuart Crawford Mccallumceased 13/11/2024· significant influence
- Key Professional Partnership Ltdceased 18/09/2024· 75-100% shares
- Mrs Alison Archibald Marrceased 01/01/2021· 25-50% shares
- Mr Alistair Edmund Marrceased 01/01/2021· 25-50% shares
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (1 active · 5 resigned)
Click a director name to see their full track record across all companies.