DOGGIE STYLE LTD

🌿Early-stageactive
SC813396 · ltd · incorporated 2024-06-12
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
Why now
Window closing · high confidence
Getting harder to buy — profile has hardened into "growth story" recently.
  • · Lifecycle stage: startup → early
  • · Investment thesis: unclassified → growth_story
  • · Deal-killer verdict: workable → clean
  • · Bankability: 65 → 70
Opportunity decay
hardening · 6-months
Hardening — profile is tightening. If you want to act, do it before the window closes further.
  • · 3 recent signals strengthening vs 0 weakening
What changed my view
Last 30 days

Picture improved over the last 30 days — 3 positive signals vs 0 negative.

  • ·Lifecycle stage: startupearly
  • ·Investment thesis: unclassifiedgrowth_story
  • Deal-killer verdict: workableclean
  • Bankability: 6570
  • Filings: 35
Last 90 days

No snapshot from 90 days ago — start tracking from today.

Last 180 days

No snapshot from 180 days ago — start tracking from today.

🔒Estimated value
Upgrade to see
Turnover
year to Jun 2025
Net worth
book net assets
Opportunity
76/100
Strong
🔔
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What this business does
Primary activity: Other service activities n.e.c.
Sector: Other service activities
Investor take
Pursue
Strong opportunity: active trading company with strong profile and acceptable with review structure.

Opportunity 76/100 (strong), bankability 70/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: medium (71/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
5 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
76/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

1 year extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-06-23

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
2
filings
  • 1 confirmation-statement
  • 1 officers
Last 90 days
2
filings
  • 1 confirmation-statement
  • 1 officers
Last 180 days
3
filings
  • 1 confirmation-statement
  • 1 officers
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (6 events)Click to expand
  1. 2026-07-02
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  2. 2026-06-10
    PARK, John Morrison Wilson appointed
    director
  3. 2026-03-05
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  4. 2024-06-12
    🏢
    Company incorporated
    As DOGGIE STYLE LTD
  5. 2024-06-12
    CHARLES, Pamela appointed
    director
  6. 2024-06-12
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

71/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Senior director age: Director aged approximately 61 — approaching natural succession window.
  • +Young company: Only 2.1 years old — management layer unlikely to be developed.

Succession & seller-readiness

46/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 61. Early succession window.
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mrs Pamela Charles
Individual · Scottish · DOB 11/1967 · age 59
75100%
75–100%board control75-100% shares · 75-100% voting · board control12/06/2024

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

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Company details

Statusactive
Typeltd
Incorporated2024-06-12
Jurisdictionscotland
Primary SIC96090 — Other service activities n.e.c.

Registered office

Moss-Side House Lyne Of Skene
Dunecht
Westhill
Aberdeenshire
AB32 7EQ
United Kingdom

Filing status

Accounts
Next due: 2027-03-31
Last made up to: 2025-06-23
Confirmation statement
Next due: 2027-06-25
Last: 2026-06-11

Officers (2 active · 0 resigned)

CHARLES, Pamela
director · ~59y · appointed 2024-06-12
View their other companies + combined net worth →
Active
PARK, John Morrison Wilson
director · ~61y · appointed 2026-06-10
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (5 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2026-07-07
appoint-person-director-company-with-name-date
officers · AP01
2026-07-02
accounts-with-accounts-type-dormant
accounts · AA
2026-03-05
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-06-14
incorporation-company
incorporation · NEWINC
2024-06-12