HOUSE OF SHIELDS FINANCIAL ADVICE LTD

🌱Startupactive
SC830950 · ltd · incorporated 2024-12-04
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
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Turnover
not disclosed
Net worth
book net assets
Opportunity
71/100
Strong
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What this business does
Primary activity: Activities of mortgage finance companies
Sector: Financial & insurance
ALSO REGISTERED FOR
  • 70221Financial management
Investor take
Pursue
Strong opportunity: active trading company with strong profile and acceptable with review structure.

Opportunity 71/100 (strong), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (65/100).

Data confidence

Overall: low (54/100)

Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
3 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
71/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (5 events)Click to expand
  1. 2024-12-12
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  2. 2024-12-04
    🏢
    Company incorporated
    As HOUSE OF SHIELDS FINANCIAL ADVICE LTD
  3. 2024-12-04
    MURPHY, Kenneth appointed
    director
  4. 2024-12-04
    SHIELDS, Ross appointed
    director
  5. 2024-12-04
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

78/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Founder name in company name: Company name contains director surname "SHIELDS" — strong identity link between founder and business.
  • +Young company: Only 1.4 years old — management layer unlikely to be developed.

Succession & seller-readiness

36/100
Weak signal

Limited succession signal. Not a near-term off-market candidate.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Kenneth Murphy
Individual · Irish · DOB 10/1983 · age 43
75100%
75–100%board control75-100% shares · 75-100% voting · board control04/12/2024

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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Company details

Statusactive
Typeltd
Incorporated2024-12-04
Jurisdictionscotland
Primary SIC64922 — Activities of mortgage finance companies

Registered office

5 Esk Valley Terrace
Dalkeith
Midlothian
EH22 3FT
Scotland

Filing status

Accounts
Next due: 2026-09-04
Last made up to:
Confirmation statement
Next due: 2026-12-17
Last: 2025-12-03

Officers (2 active · 0 resigned)

MURPHY, Kenneth
director · ~43y · appointed 2024-12-04
View their other companies + combined net worth →
Active
SHIELDS, Ross
director · ~39y · appointed 2024-12-04
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (3 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-01-14
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-12-12
incorporation-company
incorporation · NEWINC
2024-12-04