ASSHA RETAIL SOLUTIONS LTD

🌱Startupactive
SC844420 · ltd · incorporated 2025-04-08
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
Upgrade to see
Turnover
not disclosed
Net worth
book net assets
Opportunity
61/100
Worth a look
🔔
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What this business does
Primary activity: Retail sale via mail order houses or via Internet
Sector: Wholesale & retail
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 61/100 (worth a look), bankability 55/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Resolve: Confirmation statement overdue. Annual confirmation statement not filed on time. Required statutory filing — overdue is a strong discipline signal. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: medium (56/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
6 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
61/100Worth a look
PassWatchWorth a lookStrongExceptional 

Mixed signal. Worth opening the full target workup before deciding to pursue.

Business quality
50
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
67
Some moderate concerns — review flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (8 events)Click to expand
  1. 2025-04-26
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  2. 2025-04-26
    📄
    change-person-director-company-with-change-date
    officers · CH01
  3. 2025-04-18
    📄
    change-person-director-company-with-change-date
    officers · CH01
  4. 2025-04-17
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  5. 2025-04-16
    📄
    change-person-director-company-with-change-date
    officers · CH01
  6. 2025-04-08
    🏢
    Company incorporated
    As ASSHA RETAIL SOLUTIONS LTD
  7. 2025-04-08
    FAROOQI, Aleem Ur Rashid appointed
    director
  8. 2025-04-08
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Young company: Only 1.0 years old — management layer unlikely to be developed.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 high ·
Confirmation statement overdue
high

Annual confirmation statement not filed on time. Required statutory filing — overdue is a strong discipline signal.

Evidence: Next due: 2026-04-21

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Aleem Ur Rashid Farooqi
Individual · British · DOB 06/1969 · age 57
75100%
75–100%board control75-100% shares · 75-100% voting · board control08/04/2025

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

9 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2025-04-08
Jurisdictionscotland
Primary SIC47910 — Retail sale via mail order houses or via Internet

Registered office

116 Relugas Road
Edinburgh
EH9 2LZ
Scotland

Filing status

Accounts
Next due: 2027-01-08
Last made up to:
Confirmation statement
Next due: 2026-04-21OVERDUE
Last:

Officers (1 active · 0 resigned)

FAROOQI, Aleem Ur Rashid
director · ~57y · appointed 2025-04-08
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (6 total)

change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-04-26
change-person-director-company-with-change-date
officers · CH01
2025-04-26
change-person-director-company-with-change-date
officers · CH01
2025-04-18
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-04-17
change-person-director-company-with-change-date
officers · CH01
2025-04-16
incorporation-company
incorporation · NEWINC
2025-04-08