AFFINITY ASSOCIATES (FLEMMINGS) LIMITED

🌳Matureactive
09340324 · ltd · incorporated 2014-12-04
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Jul 2025
Net worth
£-307.1k
book net assets
Opportunity
79/100
Strong
🔔
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What this business does
Primary activity: Accounting and auditing activities
Sector: Professional, scientific & technical
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 79/100 (strong), bankability 75/100. Strong seller-intent signal (63/100, director aged 72). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).

Data confidence

Overall: high (84/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
6 officers (5 active, 6 linked, 6 with DOB)
90
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
24 connected companies via shared directors
90
Filing history
44 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
79/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 102
Negative net assets
Liabilities exceed assets by £307,110
Net assets shrinking
Down £399,621 YoY

Key financials

2 years extracted from filed iXBRL accounts
Cash
£33k
Net Worth
-£307k
↓ 432% YoY
Current Assets
£104k
↓ 37% YoY
Current Liabilities
—
-£307k-£213k-£118k-£23k£71k£166kJul 2024Jul 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-07-312024-07-31
Total assets£190.8k£682.3k
Current assets£103.9k£165.6k
Cash£33.0k—
Debtors£71.0k—
Net assets£-307.1k£92.5k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

3 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
2
filings
  • • 1 confirmation-statement
  • • 1 accounts
Last 180 days
2
filings
  • • 1 confirmation-statement
  • • 1 accounts
Counts from Companies House filing history.
Corporate timeline (27 events)Click to expand
  1. 2026-03-25
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2025-07-31
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  3. 2024-04-30
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  4. 2023-05-31
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  5. 2023-01-09
    📄
    change-account-reference-date-company-previous-shortened
    accounts · AA01
  6. 2023-01-09
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  7. 2022-12-16
    📄
    change-person-director-company-with-change-date
    officers · CH01
  8. 2022-12-16
    📄
    change-person-director-company-with-change-date
    officers · CH01
  9. 2022-12-16
    📄
    change-person-director-company-with-change-date
    officers · CH01
  10. 2022-11-11
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  11. 2022-11-10
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  12. 2022-11-10
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  13. 2022-11-10
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  14. 2022-11-09
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  15. 2022-11-01
    ➕
    SHAH, Hitesh Chandra appointed
    director
  16. 2022-11-01
    ➕
    SHAH, Sailesh Premchand appointed
    director
  17. 2022-11-01
    ➕
    SHAH, Sumitra appointed
    director
  18. 2022-10-28
    ➕
    AMIN, Mukund appointed
    director
  19. 2022-10-28
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  20. 2022-09-29
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  21. 2022-04-25
    ✏️
    certificate-change-of-name-company
    change-of-name · CERTNM
  22. 2021-12-24
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  23. 2020-12-31
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  24. 2018-12-05
    ➖
    DODHIA, Rajesh Virchand resigned
    director
  25. 2015-01-07
    ➕
    DODHIA, Rajesh Virchand appointed
    director
  26. 2014-12-04
    🏢
    Company incorporated
    As AFFINITY ASSOCIATES (FLEMMINGS) LIMITED
  27. 2014-12-04
    ➕
    AMIN, Dharmeshkumar appointed
    director

Owner dependency

63/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • -5 active directors: Broader management team in place — suggests transferable governance.
  • +Founder age: Director aged approximately 72 — succession pressure is live.
  • +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.

Succession & seller-readiness

65/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primaryFounder aged 70+: Senior director is approximately 72 years old. Natural succession window is now.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Group structure

Affinity Associates Group Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Affinity Associates Group Limited
Corporate parent · holds 75-100% shares · board control
ultimate parent
⬇
AFFINITY ASSOCIATES (FLEMMINGS) LIMITED
This company · 09340324

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Affinity Associates Group Limited
Corporate entity
75–100%
75–100%board control75-100% shares · 75-100% voting · board control01/11/2022
1 historic (ceased) PSC
  • Mr Dharmesh Kumar Aminceased 01/11/2022· 75-100% shares · 75-100% voting

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2014-12-04
Jurisdictionengland-wales
Primary SIC69201 — Accounting and auditing activities

Registered office

76 Canterbury Road
Croydon
CR0 3HA
United Kingdom

Filing status

Accounts
Next due: 2027-04-30
Last made up to: 2025-07-31
Confirmation statement
Next due: 2027-05-09
Last: 2026-04-25

Officers (5 active · 1 resigned)

AMIN, Dharmeshkumar→
director · ~60y · appointed 2014-12-04
View their other companies + combined net worth →
Active
AMIN, Mukund→
director · ~72y · appointed 2022-10-28
View their other companies + combined net worth →
Active
SHAH, Hitesh Chandra→
director · ~67y · appointed 2022-11-01
View their other companies + combined net worth →
Active
SHAH, Sailesh Premchand→
director · ~64y · appointed 2022-11-01
View their other companies + combined net worth →
Active
SHAH, Sumitra→
director · ~63y · appointed 2022-11-01
View their other companies + combined net worth →
Active
DODHIA, Rajesh Virchand→
director · ~58y · appointed 2015-01-07 · resigned 2018-12-05
Resigned

Click a director name to see their full track record across all companies.

Recent filings (44 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2026-04-27
accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-03-25
accounts-with-accounts-type-micro-entity
accounts · AA
2025-07-31
confirmation-statement-with-updates
confirmation-statement · CS01
2025-04-25
confirmation-statement-with-updates
confirmation-statement · CS01
2024-05-09
accounts-with-accounts-type-micro-entity
accounts · AA
2024-04-30
accounts-with-accounts-type-micro-entity
accounts · AA
2023-05-31
confirmation-statement-with-updates
confirmation-statement · CS01
2023-04-25
change-account-reference-date-company-previous-shortened
accounts · AA01
2023-01-09
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2023-01-09
change-person-director-company-with-change-date
officers · CH01
2022-12-16
change-person-director-company-with-change-date
officers · CH01
2022-12-16
change-person-director-company-with-change-date
officers · CH01
2022-12-16
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2022-11-11
appoint-person-director-company-with-name-date
officers · AP01
2022-11-10