ACTIVE REALITY LTD
Opportunity 70/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: strategic trade sale (65/100).
Data confidence
Overall: medium (73/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Key financials
1 year extracted from filed iXBRL accountsFinancials
Extracted from Companies House accounts · FRS 102| Metric | 2025-03-31 |
|---|---|
| Average employees | 3700 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
- • 3 address
- • 2 persons-with-significant-control
- • 1 officers
Corporate timeline (21 events)Click to expand
- 2026-01-06📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2026-01-06📍change-sail-address-company-with-old-address-new-addressaddress · AD02
- 2026-01-06📍move-registers-to-sail-company-with-new-addressaddress · AD03
- 2026-01-06📍change-sail-address-company-with-new-addressaddress · AD02
- 2026-01-05📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2026-01-05📄change-person-director-company-with-change-dateofficers · CH01
- 2025-12-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2025-09-30📄change-account-reference-date-company-previous-extendedaccounts · AA01
- 2024-09-30📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-07-02📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2024-06-26📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2024-01-02📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2023-09-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-07-06📄memorandum-articlesincorporation · MA
- 2023-06-26📄resolutionresolution · RESOLUTIONS
- 2023-06-02📄capital-allotment-sharescapital · SH01
- 2022-09-26📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2021-09-18📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2021-04-14📄gazette-filings-brought-up-to-dategazette · DISS40
- 2019-12-20🏢Company incorporatedAs ACTIVE REALITY LTD
- 2019-12-20➕ROLLINS, Alister Richard appointeddirector
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +No director turnover: Company is 6 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
Some succession indicators present. Worth watching; approach if sector/strategy fits.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
1 lowMultiple address changes in a short period can indicate operational instability or admin disorder.
Shareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Alister Richard Rollins Individual · British · DOB 07/1981 · age 45 | 50–75% | 50–75% | board control50-75% shares · 50-75% voting · board control | 20/12/2019 |
Mr Eric Wildsmith Individual · British · DOB 07/1945 · age 81 | 25–50% | 25–50% | 25-50% shares · 25-50% voting | 04/06/2023 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Technology · BA postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| 2023 IP LTD→ 16440924 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| 31-03 CREATIVE LTD→ 07818401 · est 2011 · no financials extracted | — | — | — | — | 14y | — | — |
| 4B4 LTD→ 08109453 · est 2012 · no financials extracted | — | — | — | — | 13y | — | — |
| AC TECHNICIAN SERVICES LTD→ 07037606 · est 2009 · no financials extracted | — | — | — | — | 16y | — | — |
| ACCOUNTANCY TRAINING PARTNERSHIP LIMITED→ 06641309 · est 2008 · no financials extracted | — | — | — | — | 17y | — | — |
| ACEDROID LTD→ 08185473 · est 2012 · no financials extracted | — | — | — | — | 13y | — | — |
| ACL SOFTWARE LIMITED→ 02953791 · est 1994 · no financials extracted | — | — | — | — | 31y | — | — |
| ACLAND MEDIA ARTS LIMITED→ 06847584 · est 2009 · no financials extracted | — | — | — | — | 17y | — | — |
| ACLUE LIMITED→ 14659276 · est 2023 · no financials extracted | — | — | — | — | 3y | — | — |
| ACTIONABLE INSIGHT DIGITAL MARKETING LIMITED→ 07825045 · est 2011 · no financials extracted | — | — | — | — | 14y | — | — |
| ADACORE LTD→ 11581444 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
| ADAM CREAGH SERVICES LIMITED→ 11396544 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (1 active · 0 resigned)
Click a director name to see their full track record across all companies.